Lip Stain Global Market Report 2025

Description

Lip stain refers to a cosmetic product designed to provide long-lasting color to the lips. It typically comes in liquid or gel form and is applied to the lips to impart a natural-looking tint. It offers a convenient and versatile option for those looking to enhance their lip color and achieve a natural, long-lasting look.

The main types of lip stains are liquid, pencil, and others. Liquid lip stain is a type of cosmetic product designed for coloring the lips. These are distributed through supermarkets and hypermarkets, specialty stores, online retail, and others, for various applications, such as daily use and performing use.

The lip stain market size has grown strongly in recent years. It will grow from $7.51 billion in 2024 to $8.04 billion in 2025 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to consumer preferences and trends, celebrity endorsements and influencer marketing, rising awareness of cruelty-free and vegan products, globalization and access to international brands, social media influence.

The lip stain market size is expected to see strong growth in the next few years. It will grow to $10 billion in 2029 at a compound annual growth rate (CAGR) of 5.6%. The growth in the forecast period can be attributed to environmental sustainability, customization and personalization trends, inclusive beauty standards, health and wellness trends, regulatory compliance and safety. Major trends in the forecast period include technological advancements in formulation, digital marketing and e-commerce growth, product innovation, personalization and customization, inclusivity and diversity.

The increasing awareness of personal grooming is expected to propel the growth of the lip stain market going forward. Personal grooming refers to keeping one's body clean, maintaining hygiene, having well-groomed nails and hair, avoiding body odor, and dressing appropriately. Personal grooming is increasing due to several factors, including social norm shifts, a growth in awareness of the advantages of skincare products, and the popularity of social media and selfies. Lip stain is used in personal grooming because it provides a convenient, long-lasting, and natural-looking solution for enhancing the lips, contributing to an individual's overall appearance and self-expression. For instance, in October 2022, a survey of 1000 men and women in the US conducted by the New York Post, a US-based newspaper, about the differences in how both genders take care of their hygiene discovered that while 73% of men and women stated taking care of their hygiene is simple, only one in ten women agreed. The majority of people (90%) favor washing their hands and bodies over brushing their teeth (87%) or using deodorant (84%). Men are more likely to maintain a schedule for trimming their nails (69%) and shaving their faces (74%). In contrast, women are more likely to prioritize bathing their 'intimate areas' (85%) and their skincare regimen (84%). Furthermore, in May 2022, according to the International Trade Administration, a US-based intergovernmental organization, in 2021, the Canadian cosmetics business is expected to earn approximately $1.24 billion. Revenue in the industry is expected to grow by 1.45% per year to $1.8 billion by 2024. Thus, the increasing awareness of personal grooming is driving the lip stain market.

Major companies operating in the lip stain market are focusing on innovative new products, such as desert rose lip and cheek oil stains, to gain a competitive edge in the market. Desert rose lip and cheek oil stain refers to a beauty and multi-use product that can be used as a blush oil and a moisturizing lip color. It is inspired by the desert roses and cactus of the Sonoran desert and is made with a blend of organic cactus oils, including cactus flower and jojoba. For instance, in July 2022, ATHR Beauty, a US-based beauty products company, launched a desert rose lip and cheek oil stain. This innovative product is designed to dry down to a buildable stain without the drying side effects of a conventional stain and is made with a blend of organic cactus oils, including cactus flower and jojoba. It also features ethically harvested candelilla wax to soften the lips. Additionally, it is a versatile and nourishing cosmetic product that offers a natural and customizable color for the lips and cheeks.

In January 2024, Yellow Wood Partners, a US-based private equity firm, acquired ChapStick for $430 million. This acquisition is a part of Yellow Wood's plan to broaden the range of its consumer brands and bolster its market position. ChapStick is a US-based lip balm brand that offers a range of tinted lip balms.

Major companies operating in the lip stain market are LVMH Moet Hennessy Louis Vuitton, L'Oreal Group, Estee Lauder Companies, Chanel Inc., Shiseido Group, Sephora Collection, Neutrogena Corp., Amorepacific Corporation, Avon Products Inc., Maybelline New York, Kose Corporation, Revlon Inc., Rom&nd Inc., Elf Cosmetics, NYX Professional Makeup Co., Essence Cosmetics Ltd., Urban Decay Cosmetics Co., Charlotte Tilbury Beauty Ltd., Colourpop Cosmetics LLC, CoverGirl, Milani Cosmetics LLC, Glossier Inc., Natasha Denona Makeup LLC, Pat McGrath Labs, Wet'n'Wild Sydney Pty Ltd.

North America was the largest region in the lip stain market in 2024. The regions covered in the lip stain market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the lip stain market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The lip stain market consists of sales of gel lip stains, balm or gloss stains, peel-off lip stains, cream lip stains, and powder lip stains. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Lip Stain Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on lip stain market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for lip stain ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The lip stain market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Type: Liquid; Pencil; Other Types
2) By Distribution Channel: Supermarkets And Hypermarkets; Specialty Stores; Online Retail; Other Distribution Channels
3) By Application: Daily Use; Performing Use
Subsegments:
1) By Liquid: Matte Liquid Lip Stains; Glossy Liquid Lip Stains; Long-Wear Liquid Lip Stains
2) By Pencil: Retractable Lip Stain Pencils; Twist-Up Lip Stain Pencils; Traditional Lip Stain Pencils
3) By Other Types: Balm Stains; Cream Stains; Stick Stains; Gel Stains
Companies Mentioned: LVMH Moet Hennessy Louis Vuitton; L'Oreal Group; Estee Lauder Companies; Chanel Inc.; Shiseido Group
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r28419

1. Executive Summary

2. Lip Stain Market Characteristics

3. Lip Stain Market Trends And Strategies

4. Lip Stain Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Lip Stain Growth Analysis And Strategic Analysis Framework

5.1. Global Lip Stain PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Lip Stain Market Growth Rate Analysis
5.4. Global Lip Stain Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Lip Stain Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Lip Stain Total Addressable Market (TAM)

6. Lip Stain Market Segmentation

6.1. Global Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Liquid
Pencil
Other Types
6.2. Global Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Supermarkets And Hypermarkets
Specialty Stores
Online Retail
Other Distribution Channels
6.3. Global Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Daily Use
Performing Use
6.4. Global Lip Stain Market, Sub-Segmentation Of Liquid, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Matte Liquid Lip Stains
Glossy Liquid Lip Stains
Long-Wear Liquid Lip Stains
6.5. Global Lip Stain Market, Sub-Segmentation Of Pencil, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Retractable Lip Stain Pencils
Twist-Up Lip Stain Pencils
Traditional Lip Stain Pencils
6.6. Global Lip Stain Market, Sub-Segmentation Of Other Types, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Balm Stains
Cream Stains
Stick Stains
Gel Stains

7. Lip Stain Market Regional And Country Analysis

7.1. Global Lip Stain Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Lip Stain Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Lip Stain Market

8.1. Asia-Pacific Lip Stain Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Lip Stain Market

9.1. China Lip Stain Market Overview
9.2. China Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Lip Stain Market

10.1. India Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Lip Stain Market

11.1. Japan Lip Stain Market Overview
11.2. Japan Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Lip Stain Market

12.1. Australia Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Lip Stain Market

13.1. Indonesia Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Lip Stain Market

14.1. South Korea Lip Stain Market Overview
14.2. South Korea Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Lip Stain Market

15.1. Western Europe Lip Stain Market Overview
15.2. Western Europe Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Lip Stain Market

16.1. UK Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Lip Stain Market

17.1. Germany Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Lip Stain Market

18.1. France Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Lip Stain Market

19.1. Italy Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Lip Stain Market

20.1. Spain Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Lip Stain Market

21.1. Eastern Europe Lip Stain Market Overview
21.2. Eastern Europe Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Lip Stain Market

22.1. Russia Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Lip Stain Market

23.1. North America Lip Stain Market Overview
23.2. North America Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Lip Stain Market

24.1. USA Lip Stain Market Overview
24.2. USA Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Lip Stain Market

25.1. Canada Lip Stain Market Overview
25.2. Canada Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Lip Stain Market

26.1. South America Lip Stain Market Overview
26.2. South America Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Lip Stain Market

27.1. Brazil Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Lip Stain Market

28.1. Middle East Lip Stain Market Overview
28.2. Middle East Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Lip Stain Market

29.1. Africa Lip Stain Market Overview
29.2. Africa Lip Stain Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Lip Stain Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Lip Stain Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Lip Stain Market Competitive Landscape And Company Profiles

30.1. Lip Stain Market Competitive Landscape
30.2. Lip Stain Market Company Profiles
- 30.2.1. LVMH Moet Hennessy Louis Vuitton Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. L'Oreal Group Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. Estee Lauder Companies Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Chanel Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Shiseido Group Overview, Products and Services, Strategy and Financial Analysis

31. Lip Stain Market Other Major And Innovative Companies

31.1. Sephora Collection
31.2. Neutrogena Corp.
31.3. Amorepacific Corporation
31.4. Avon Products Inc.
31.5. Maybelline New York
31.6. Kose Corporation
31.7. Revlon Inc.
31.8. Rom&nd Inc.
31.9. Elf Cosmetics
31.10. NYX Professional Makeup Co.
31.11. Essence Cosmetics Ltd.
31.12. Urban Decay Cosmetics Co.
31.13. Charlotte Tilbury Beauty Ltd.
31.14. Colourpop Cosmetics LLC
31.15. CoverGirl

32. Global Lip Stain Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Lip Stain Market

34. Recent Developments In The Lip Stain Market

35. Lip Stain Market High Potential Countries, Segments and Strategies

35.1 Lip Stain Market In 2029 - Countries Offering Most New Opportunities
35.2 Lip Stain Market In 2029 - Segments Offering Most New Opportunities
35.3 Lip Stain Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer