PUBLISHER: The Business Research Company | PRODUCT CODE: 1436597
PUBLISHER: The Business Research Company | PRODUCT CODE: 1436597
Point of sale displays refers to a type of printed promotional material strategically placed by retailers at or near the point of sale. Serving as a sales promotion tool, the point of sale (POS) display is positioned next to the merchandise it promotes, offering customers a visual representation of items and aiding in their recognition and appeal.
The main varieties of point-of-sale displays include floor displays, freestanding displays, countertop displays, and other formats. A floor display creates a physical retail space to showcase products for consumer shopping. These displays find applications in mobile and fixed point-of-sale systems used across various industries such as restaurants, retail, healthcare, warehouse, entertainment, and hospitality.
The point of sale displays market research report is one of a series of new reports from The Business Research Company that provides a point of sale displays market statistics, including point of sale displays industry global market size, regional shares, competitors with a point of sale displays market share, detailed point of sale displays market segments, point of sale displays market trends and opportunities, and any further data you may need to thrive in the point of sale displays industry. This point of sale displays a market research report that delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The point of sale display market size has grown strongly in recent years. It will grow from $11.67 billion in 2023 to $12.64 billion in 2024 at a compound annual growth rate (CAGR) of 8.4%. The growth observed in the historical period can be attributed to factors such as retail merchandising strategies, the introduction of new products, promotional activities, their impact on consumer behavior, efficient inventory management, and heightened brand visibility.
The point of sale display market size is expected to see strong growth in the next few years. It will grow to $17.29 billion in 2028 at a compound annual growth rate (CAGR) of 8.1%. The anticipated growth in the forecast period can be ascribed to various factors such as increasing sustainability concerns, the integration of e-commerce, adherence to regulatory compliance, the evolution of dynamic supply chains, the globalization of retail, and advancements in visual merchandising. Key trends expected during this period encompass the adoption of digital signage solutions, customization for targeted marketing, the integration of advanced analytics and data insight, the utilization of touchscreen technologies, and the implementation of mobile point-of-sale (mPOS) systems.
The anticipated growth in the point of sale display market is expected to be fueled by the expansion of retail chains. Retail chains, comprising a network of outlets under a common brand with centralized management, benefit from point of sale displays in stimulating impulsive purchases among customers. As an illustration, the retail sector in India is projected to reach $1.5 trillion by 2030, a substantial increase from $0.8 trillion in 2020, as reported by the India Brand Equity Foundation, a government export promotion agency. Consequently, the growing expansion of retail chains is a driving force behind the point of sale display market.
The surge in the e-commerce industry is poised to contribute to the growth of the point of sale display market. E-commerce, involving the online buying and selling of goods and services, integrates with point of sale displays by enabling businesses to streamline management across physical and online stores. This approach allows for real-time inventory monitoring across various channels and centralizes customer data. For example, the International Trade Administration, a US-based Department of Commerce, noted in September 2022 that consumer e-commerce constituted 30% of the UK's overall retail sector, marking a significant increase from 20% in 2020, with an annual e-commerce revenue exceeding $120 billion. The expansion of the e-commerce industry, exemplified by an increasing number of online purchases in regions such as the UK, is a driving factor behind the growth of the point of sale display market.
The rise of recyclable point-of-sales (POS) displays is emerging as a prominent trend in the point-of-sale display market. Leading companies within this market segment are actively developing recyclable POS displays to enhance their position. An illustration of this trend is evident in the actions of Ferrero Australia, an Australia-based company operating in the point-of-sale display market. In June 2021, Ferrero Australia, in collaboration with Think Display, also an Australia-based company specializing in POS displays, introduced a trial of 100% recyclable Kinder Bueno POS displays. This initiative aims not only to save more than 10,000 square meters of plastic but also to contribute to the broader goal of developing sustainable and recyclable POS displays. Ferrero's commitment aligns with its sustainability strategy, aiming to reduce its carbon footprint by 2030.
Major players in the point-of-sale display market are intensifying their focus on introducing innovative solutions, including the implementation of point-of-sale platforms, to gain a competitive edge. A point-of-sale (POS) platform, a combination of hardware and software, serves to simplify and streamline the transaction process for both businesses and customers. In August 2022, Dutchie, a US-based company, launched Dutchie POS, a new cannabis point-of-sale platform. This robust and compliant system offers full customization for cannabis retail, featuring built-in traceability, advanced reporting, and integrated support for various legal markets and payment methods. The platform also enhances the checkout experience with a dual-screen terminal, providing a 15-inch screen for the budtender and a 10-inch screen for the customer.
In April 2021, Gemspring Capital, a US-based firm specializing in flexible capital solutions for lower middle-market companies, acquired Outform, Inc., and merged it with Rapid Displays for an undisclosed amount. This strategic move aims to create a comprehensive entity offering a wide range of design and execution skills to serve renowned brands and retailers. Outform, Inc., based in Miami, focuses on developing tangible customer interactions that enhance, connect, and humanize brand experiences. Rapid Displays, a US-based company, provides a complete visual merchandising solution, including creative retail displays, store fixtures, kiosk merchandising, and more.
Major companies operating in the point of sale display market report are WestRock Company, Smurfit Kappa Group PLC, DS Smith PLC, Pratt Industries Inc., INDEVCO Group, Menasha Packaging Company LLC, MBC Signs, Great Northern Corporation, The Royal Group, InnoMark Communications, Rapid Displays Inc., Bay Cities Inc., United Displaycraft, Wright Global Graphics, Creative Displays Now, Vanguard Protex Global Ltd., Easternpak Ltd., Interstate Display & Packaging Inc., Retail Resource Group LLC, Southern Imperial, Unipak Inc., Excel Display & Packaging, Stirling Promotions, Clear Packaging Inc., ColorPoint International LLC, Popco Inc., RICH LTD., Product Display Solutions, Northern Products Incorporated, Marvolus Manufacturing
North America was the largest region in the point of sale display market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the point of sale display market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the point of sale display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The point of sale (POS) display market consists of sales of point of sale (POS) display including dump bins, display cubes, and shelf edging, among others. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Point of Sale Display Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on point of sale display market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for point of sale display ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The point of sale display market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
The impact of higher inflation in many countries and the resulting spike in interest rates.
The continued but declining impact of covid 19 on supply chains and consumption patterns.