PUBLISHER: The Business Research Company | PRODUCT CODE: 1425855
PUBLISHER: The Business Research Company | PRODUCT CODE: 1425855
Subscription Box Global Market Report 2024
Subscription Box Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on subscription box market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
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- Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
- Measure the impact of high global inflation on market growth.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
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- Benchmark performance against key competitors.
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- Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Where is the largest and fastest growing market for subscription box? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The subscription box market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Scope
Markets Covered:
- 1) By Type: Replenishment Subscription; Curation Subscription; Access Subscription
- 2) By Gender: Male; Female
- 3) By Application: Health And Fitness; Food And Beverages; Apparel; Education; Personal Care And Cosmetics; Books; Other Applications
- Companies Mentioned: The Hut Group Limited; TechStyle Fashion Group; Amazon.com Inc.; BarkBox; Blue Apron Holdings Inc.
- Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
- Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
- Delivery format: PDF, Word and Excel Data Dashboard.
Executive Summary
A subscription box is a recurring delivery of physical products packaged in boxes and provided to customers at regular intervals.
Primary categories of subscription boxes include replenishment subscriptions, curation subscriptions, and access subscriptions. Replenishment subscriptions automate the recurring purchase of essential items and are often segmented by gender, catering to both male and female audiences. Subscription boxes find diverse applications across industries like health and fitness, food and beverages, apparel, education, personal care and cosmetics, books, and various other sectors.
The subscription box market research report is one of a series of new reports from The Business Research Company that provides subscription market statistics, including subscription industry global market size, regional shares, competitors with a subscription box market share, detailed subscription box market segments, market trends and opportunities, and any further data you may need to thrive in the subscription box industry. This subscription box market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The subscription box market size has grown rapidly in recent years. It will grow from $31.40 billion in 2023 to $36.80 billion in 2024 at a compound annual growth rate (CAGR) of 17.2%. The growth observed during the historical period can be attributed to several factors, including efforts in consumer education, the initial excitement and widespread interest in subscription services, optimizations in supply chain management, the convenience and time-saving aspects offered by subscriptions, and the emergence and promotion of an entrepreneurial culture.
The subscription box market size is expected to see rapid growth in the next few years. It will grow to $71.77 billion in 2028 at a compound annual growth rate (CAGR) of 18.2%. Anticipated growth in the forecast period can be linked to various factors, such as a focus on personalization and customization, innovative packaging and presentation techniques, the offering of value-oriented packages, and the implementation of effective customer engagement strategies. Key trends expected in the forecast period encompass enhancements in customer experience, increased subscription flexibility, the growing influence of social media on consumer choices, diversification of markets served, emphasis on providing value for money, and a shift towards sustainability with the incorporation of eco-friendly products.
The subscription box market is poised for growth, driven by the significant expansion of the e-commerce sector. E-commerce involves the exchange of products and services, as well as the transfer of money or data over electronic networks, particularly the internet. The continuous packing and fulfillment processes inherent in subscription box delivery contribute significantly to enhancing customer lifetime value. An August 2022 report from the U.S. Census Bureau revealed a notable increase in total retail sales through e-commerce platforms, reaching $257.3 billion in 2022, up from $240.9 billion in 2021 in the United States. The substantial growth in the e-commerce sector is identified as a key factor propelling the expansion of the subscription box market.
The rising influence of social media is anticipated to be a driving force behind the growth of the subscription box market. Social media platforms, which facilitate the creation, sharing, and exchange of information and content in virtual communities, have become instrumental for subscription box businesses. Social media serves as a game-changer, offering diverse opportunities for brand promotion, customer interaction, and market expansion. Reports from July 2023 indicate a global social media user base of 4.8 billion, reflecting a 3.2% year-over-year increase and adding 150 million new social media users between 2022 and 2023. The growing presence of social media is identified as a key factor driving the growth of the subscription box market.
A notable trend in the subscription box market is the emphasis on strategic collaborations and partnerships among major players. These collaborations are instrumental in sustaining and strengthening the market position of key players. For example, in July 2021, Blue Apron Inc., a U.S.-based meal kit company, launched the Love Box in collaboration with The Partnership for a Healthier America. This collaboration aims to promote the tradition of cooking at home by including three family-friendly recipes in each box, encouraging shared cooking experiences. The Partnership for a Healthier America, a U.S.-based non-profit organization, collaborates with the private sector to bring about positive changes in the food industry and advance health equity.
Key players in the subscription box market are strategically developing subscription solutions, particularly in the realm of clothing, to cater to specific needs and preferences. This includes services such as clothing subscription boxes designed to refresh children's wardrobes for each new season, providing parents with a convenient and personalized shopping experience for their kids. Clothing subscription boxes typically deliver curated outfits directly to a child's doorstep, tailored based on individual preferences. Parents have the flexibility to retain or return any or all of the items in the subscription box. For example, in February 2022, Kidpik, a U.S.-based subscription-based e-commerce company, introduced a clothing subscription box service that delivers personalized outfits to children each month. This service offers parents a stylish, convenient, and personalized way to shop for their kids, with a diverse range of styles, high-quality materials, and a risk-free policy.
In a significant move in November 2021, FemTec Health, Inc., a U.S.-based healthcare and beauty sciences company, acquired Birchbox for $45 million. This strategic acquisition aimed to enhance FemTec Health's portfolio of personalized skin and healthcare products, contributing to an improved customer experience. Birchbox, a U.S.-based online monthly subscription service company, specializes in providing beauty-related and women's healthcare products.
Major companies operating in the subscription box market report are The Hut Group Limited, TechStyle Fashion Group, Amazon.com Inc., BarkBox, Blue Apron Holdings Inc., Dollar Shave Club Inc., FabFitFun Inc., Grove Collaborative Inc., Harry's Inc., HelloFresh SE, Loot Crate LLC, FemTec Health Inc., Colgate-Palmolive Company, Try The World LLC, Sips By, Personalized Beauty Discovery Inc., Unilever PLC, Kroger Co., BFA Industries Inc., KiwiCo Inc., Causebox Inc., Winc Wine Club, Nestle SA, ButcherBox Inc., Scentbird Inc., Stitch Fix Inc., Nordstrom Inc., Frank And Oak Inc., MeUndies Inc., The Edgewell Personal Care Company
North America was the largest region in the Subscription box market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the subscription box market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the subscription box market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The subscription box market includes revenues earned by entities through auto-ship and curated boxes. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Table of Contents
1. Executive Summary
2. Subscription Box Market Characteristics
3. Subscription Box Market Trends And Strategies
4. Subscription Box Market - Macro Economic Scenario
- 4.1. Impact Of High Inflation On The Market
- 4.2. Ukraine-Russia War Impact On The Market
- 4.3. COVID-19 Impact On The Market
5. Global Subscription Box Market Size and Growth
- 5.1. Global Subscription Box Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
- 5.2. Global Subscription Box Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
- 5.3. Global Subscription Box Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)
6. Subscription Box Market Segmentation
- 6.1. Global Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Replenishment Subscription
- Curation Subscription
- Access Subscription
- 6.2. Global Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Male
- Female
- 6.3. Global Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- Health And Fitness
- Food And Beverages
- Apparel
- Education
- Personal Care And Cosmetics
- Books
- Other Applications
7. Subscription Box Market Regional And Country Analysis
- 7.1. Global Subscription Box Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 7.2. Global Subscription Box Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Subscription Box Market
- 8.1. Asia-Pacific Subscription Box Market Overview
- Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
- 8.2. Asia-Pacific Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 8.3. Asia-Pacific Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 8.4. Asia-Pacific Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Subscription Box Market
- 9.1. China Subscription Box Market Overview
- 9.2. China Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
- 9.3. China Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
- 9.4. China Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Subscription Box Market
- 10.1. India Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 10.2. India Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 10.3. India Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Subscription Box Market
- 11.1. Japan Subscription Box Market Overview
- 11.2. Japan Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 11.3. Japan Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 11.4. Japan Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Subscription Box Market
- 12.1. Australia Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 12.2. Australia Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 12.3. Australia Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Subscription Box Market
- 13.1. Indonesia Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 13.2. Indonesia Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 13.3. Indonesia Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Subscription Box Market
- 14.1. South Korea Subscription Box Market Overview
- 14.2. South Korea Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 14.3. South Korea Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 14.4. South Korea Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Subscription Box Market
- 15.1. Western Europe Subscription Box Market Overview
- 15.2. Western Europe Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 15.3. Western Europe Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 15.4. Western Europe Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Subscription Box Market
- 16.1. UK Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 16.2. UK Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 16.3. UK Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Subscription Box Market
- 17.1. Germany Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 17.2. Germany Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 17.3. Germany Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Subscription Box Market
- 18.1. France Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 18.2. France Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 18.3. France Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Subscription Box Market
- 19.1. Italy Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 19.2. Italy Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 19.3. Italy Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Subscription Box Market
- 20.1. Spain Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 20.2. Spain Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 20.3. Spain Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Subscription Box Market
- 21.1. Eastern Europe Subscription Box Market Overview
- 21.2. Eastern Europe Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 21.3. Eastern Europe Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 21.4. Eastern Europe Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Subscription Box Market
- 22.1. Russia Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 22.2. Russia Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 22.3. Russia Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Subscription Box Market
- 23.1. North America Subscription Box Market Overview
- 23.2. North America Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 23.3. North America Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 23.4. North America Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Subscription Box Market
- 24.1. USA Subscription Box Market Overview
- 24.2. USA Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 24.3. USA Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 24.4. USA Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Subscription Box Market
- 25.1. Canada Subscription Box Market Overview
- 25.2. Canada Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 25.3. Canada Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 25.4. Canada Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Subscription Box Market
- 26.1. South America Subscription Box Market Overview
- 26.2. South America Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 26.3. South America Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 26.4. South America Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Subscription Box Market
- 27.1. Brazil Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 27.2. Brazil Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 27.3. Brazil Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Subscription Box Market
- 28.1. Middle East Subscription Box Market Overview
- 28.2. Middle East Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 28.3. Middle East Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 28.4. Middle East Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Subscription Box Market
- 29.1. Africa Subscription Box Market Overview
- 29.2. Africa Subscription Box Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 29.3. Africa Subscription Box Market, Segmentation By Gender, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
- 29.4. Africa Subscription Box Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Subscription Box Market Competitive Landscape And Company Profiles
- 30.1. Subscription Box Market Competitive Landscape
- 30.2. Subscription Box Market Company Profiles
- 30.2.1. The Hut Group Limited
- 30.2.1.1. Overview
- 30.2.1.2. Products and Services
- 30.2.1.3. Strategy
- 30.2.1.4. Financial Performance
- 30.2.2. TechStyle Fashion Group
- 30.2.2.1. Overview
- 30.2.2.2. Products and Services
- 30.2.2.3. Strategy
- 30.2.2.4. Financial Performance
- 30.2.3. Amazon.com Inc.
- 30.2.3.1. Overview
- 30.2.3.2. Products and Services
- 30.2.3.3. Strategy
- 30.2.3.4. Financial Performance
- 30.2.4. BarkBox
- 30.2.4.1. Overview
- 30.2.4.2. Products and Services
- 30.2.4.3. Strategy
- 30.2.4.4. Financial Performance
- 30.2.5. Blue Apron Holdings Inc
- 30.2.5.1. Overview
- 30.2.5.2. Products and Services
- 30.2.5.3. Strategy
- 30.2.5.4. Financial Performance
- 30.2.1. The Hut Group Limited
31. Global Subscription Box Market Competitive Benchmarking
32. Global Subscription Box Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Subscription Box Market
34. Subscription Box Market Future Outlook and Potential Analysis
- 34.1 Subscription Box Market In 2028 - Countries Offering Most New Opportunities
- 34.2 Subscription Box Market In 2028 - Segments Offering Most New Opportunities
- 34.3 Subscription Box Market In 2028 - Growth Strategies
- 34.3.1 Market Trend Based Strategies
- 34.3.2 Competitor Strategies
35. Appendix
- 35.1. Abbreviations
- 35.2. Currencies
- 35.3. Historic And Forecast Inflation Rates
- 35.4. Research Inquiries
- 35.5. The Business Research Company
- 35.6. Copyright And Disclaimer
