Content Marketing Software Global Market Report 2024

Description

“Content Marketing Software Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on content marketing software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for content marketing software? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The content marketing software market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

1) By Component: Software; Services
2) By Content Type: Social Media; Blogs; Videos; Infographics; Other Content Type
3) By Application: Content Creation; Content Analytics; Content Curation; Content Distribution; Campaign Management
4) By End-Use: Automotive; Health care; Agriculture; Manufacturing; Power and Energy; Other End Use
Companies Mentioned: Continental AG; LG Display Co. Ltd.; Denso Corporation; Visteon Corporation; Nippon Seiki Co. Ltd.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Content marketing is a strategic approach employed to allure, involve, and retain an audience by generating and disseminating pertinent articles, videos, podcasts, and various other media formats.

In the realm of content marketing software, diverse forms of content play pivotal roles, including social media, blogs, videos, infographics, and other content types. Social media encompasses platforms and applications centered on communication, interaction, content sharing, and collaboration. The integral elements encompass software and services for tasks such as content creation, analytics, curation, distribution, and campaign management. These applications find application across sectors such as automotive, healthcare, agriculture, manufacturing, power and energy, and other diverse end uses.

The content marketing software market research report is one of a series of new reports from The Business Research Company that provides content marketing software market statistics, including content marketing software industry global market size, regional shares, competitors with content marketing software market share, detailed content marketing software market segments, market trends and opportunities, and any further data you may need to thrive in the content marketing software industry. This content marketing software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The content marketing software market size has grown exponentially in recent years. It will grow from $7.84 billion in 2023 to $9.45 billion in 2024 at a compound annual growth rate (CAGR) of 20.5%. The expansion observed in the historical period can be attributed to the evolution of digital marketing, a heightened demand for targeted content, the influential role of social media, advancements in SEO, and the impact of search engine algorithms, along with a pronounced emphasis on brand storytelling.

The content marketing software market size is expected to see rapid growth in the next few years. It will grow to $18.79 billion in 2028 at a compound annual growth rate (CAGR) of 18.7%.The anticipated growth in the forecast period can be ascribed to emerging trends such as content personalization, the proliferation of video content, integration of data analytics, the strategic utilization of influencer marketing, and the global expansion of markets. Noteworthy trends expected in the forecast period encompass a transition towards user-generated content platforms, the broadening of video content marketing solutions, a focus on personalization and targeted content delivery, seamless integration with e-commerce platforms, and the increasing adoption of content distribution automation.

The anticipated rise in digitalization is poised to be a key driver for the growth of the content marketing software market in the foreseeable future. Digitalization, involving the transition from traditional to digital business models through the integration of cutting-edge digital technologies, serves as a catalyst for content marketing platforms. These platforms enable marketers to effectively capture leads, enhance awareness, and generate revenue through their content. For example, in 2021, Forbes reported that 50% of enterprises in the United States planned to increase spending on AI and machine learning, representing a form of digital technology, with a notable 20% increase in budgets. Consequently, the surge in digitalization is a significant factor propelling the content marketing software market.

The ongoing expansion of the e-commerce industry is expected to drive the growth of the content marketing software market in the coming years. E-commerce, encompassing online buying and selling of goods and services, leverages content marketing software to bolster online presence and foster customer loyalty by delivering relevant and personalized content across various digital channels. As of November 2023, the International Trade Administration reported that the United Kingdom possessed the world's third-largest e-commerce market after China. Furthermore, U.S. consumer e-commerce accounted for 36.3% of the UK's total retail market as of January 2021, with projected e-commerce revenue reaching $285.60 billion by 2025. Hence, the expanding e-commerce industry serves as a driving force behind the growth of the content marketing software market.

A prominent trend gaining traction in the content marketing software landscape is the integration of technological advancements, with major companies in the market increasingly leveraging artificial intelligence (AI) to secure a competitive advantage. Illustratively, in February 2023, Scalenut, an India-based AI-powered organic marketing platform, unveiled an AI model and a comprehensive content platform dedicated to SEO content creation. This platform is designed to support content creators throughout the entire content production process, offering functionalities such as identifying keyword clusters, generating content briefs, and optimizing content for enhanced search rankings. Additionally, it incorporates AI-guided writing tools, AI-generated content, and a content optimizer tool to elevate search engine rankings.

Major companies within the content marketing software market are directing their efforts towards introducing innovative product lines. An example of this is the Walmart Creator platform, launched by Walmart Inc., a US-based retail giant, in October 2022. Walmart Creator facilitates collaboration among influencers and content creators, enabling them to showcase Walmart-related content within a community-driven marketing framework. The platform provides personalized product links, an analytics dashboard, and influencer bundles, empowering creators to earn commissions on referral sales. This initiative by Walmart Creator aims to democratize the tools essential for content monetization, bridging the gap between inspiration and purchase.

In July 2022, FMG Suite, a US-based marketing and advertising company, completed the acquisition of Vestorly for an undisclosed amount. This strategic move enhances FMG Suite's AI capabilities and expands the functionality available to Vestorly's clients. Vestorly, a US-based content management engine, applies artificial intelligence to curate personalized content for advisors, enhancing their ability to engage with clients effectively.

Major companies operating in the content marketing software market report are Continental AG, LG Display Co. Ltd., Denso Corporation, Visteon Corporation, Nippon Seiki Co. Ltd., Panasonic Corporation, Pioneer Corporation, Yazaki Corporation, Toshiba Corporation, Garmin Ltd., MicroVision Inc., Hudway LLC, Mitsubishi Electric Corporation, Thales Group, BAE Systems plc, Magna International Inc., Navdy Inc., Texas Instruments Incorporated, Head-up Display Inc. (HUDWAY), WayRay AG, DigiLens Inc., Renesas Electronics Corporation, Robert Bosch GmbH, E-Lead Electronic Co. Ltd., Kyocera Display Corporation, HOLOEYE Photonics AG, Tata Elxsi Limited, Harman International Industries Inc.

North America was the largest region in the content marketing software market in 2023. The regions covered in the content marketing software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the content marketing software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The content marketing software market includes revenues earned by entities by providing solutions that help marketers generate more leads, money, and exposure from their content. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Product Code: r11645

1. Executive Summary

2. Content Marketing Software Market Characteristics

3. Content Marketing Software Market Trends And Strategies

4. Content Marketing Software Market - Macro Economic Scenario

4.1. Impact Of High Inflation On the Market
4.2. Ukraine-Russia War Impact On the Market
4.3. COVID-19 Impact On the Market

5. Global Content Marketing Software Market Size and Growth

5.1. Global Content Marketing Software Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
5.2. Global Content Marketing Software Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Content Marketing Software Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Content Marketing Software Market Segmentation

6.1. Global Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Software
Services
6.2. Global Content Marketing Software Market, Segmentation By Content Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Social Media
Blogs
Videos
Infographics
Other Content Type
6.3. Global Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Content Creation
Content Analytics
Content Curation
Content Distribution
Campaign Management
6.4. Global Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Automotive
Health care
Agriculture
Manufacturing
Power and Energy
Other End Use

7. Content Marketing Software Market Regional And Country Analysis

7.1. Global Content Marketing Software Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Content Marketing Software Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Content Marketing Software Market

8.1. Asia-Pacific Content Marketing Software Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Content Marketing Software Market

9.1. China Content Marketing Software Market Overview
9.2. China Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Content Marketing Software Market

10.1. India Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Content Marketing Software Market

11.1. Japan Content Marketing Software Market Overview
11.2. Japan Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Content Marketing Software Market

12.1. Australia Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Content Marketing Software Market

13.1. Indonesia Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Content Marketing Software Market

14.1. South Korea Content Marketing Software Market Overview
14.2. South Korea Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Content Marketing Software Market

15.1. Western Europe Content Marketing Software Market Overview
15.2. Western Europe Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Content Marketing Software Market

16.1. UK Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Content Marketing Software Market

17.1. Germany Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Content Marketing Software Market

18.1. France Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Content Marketing Software Market

19.1. Italy Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Content Marketing Software Market

20.1. Spain Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Content Marketing Software Market

21.1. Eastern Europe Content Marketing Software Market Overview
21.2. Eastern Europe Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Content Marketing Software Market

22.1. Russia Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Content Marketing Software Market

23.1. North America Content Marketing Software Market Overview
23.2. North America Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Content Marketing Software Market

24.1. USA Content Marketing Software Market Overview
24.2. USA Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Content Marketing Software Market

25.1. Canada Content Marketing Software Market Overview
25.2. Canada Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Content Marketing Software Market

26.1. South America Content Marketing Software Market Overview
26.2. South America Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Content Marketing Software Market

27.1. Brazil Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Content Marketing Software Market

28.1. Middle East Content Marketing Software Market Overview
28.2. Middle East Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Content Marketing Software Market

29.1. Africa Content Marketing Software Market Overview
29.2. Africa Content Marketing Software Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Content Marketing Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Content Marketing Software Market, Segmentation By End-Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Content Marketing Software Market Competitive Landscape And Company Profiles

30.1. Content Marketing Software Market Competitive Landscape
30.2. Content Marketing Software Market Company Profiles
- 30.2.1. Continental AG
  - 30.2.1.1. Overview
  - 30.2.1.2. Products and Services
  - 30.2.1.3. Strategy
  - 30.2.1.4. Financial Performance
- 30.2.2. LG Display Co. Ltd.
  - 30.2.2.1. Overview
  - 30.2.2.2. Products and Services
  - 30.2.2.3. Strategy
  - 30.2.2.4. Financial Performance
- 30.2.3. Denso Corporation
  - 30.2.3.1. Overview
  - 30.2.3.2. Products and Services
  - 30.2.3.3. Strategy
  - 30.2.3.4. Financial Performance
- 30.2.4. Visteon Corporation
  - 30.2.4.1. Overview
  - 30.2.4.2. Products and Services
  - 30.2.4.3. Strategy
  - 30.2.4.4. Financial Performance
- 30.2.5. Nippon Seiki Co. Ltd.
  - 30.2.5.1. Overview
  - 30.2.5.2. Products and Services
  - 30.2.5.3. Strategy
  - 30.2.5.4. Financial Performance

31. Global Content Marketing Software Market Competitive Benchmarking

32. Global Content Marketing Software Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Content Marketing Software Market

34. Content Marketing Software Market Future Outlook and Potential Analysis

34.1 Content Marketing Software Market In 2028 - Countries Offering Most New Opportunities
34.2 Content Marketing Software Market In 2028 - Segments Offering Most New Opportunities
34.3 Content Marketing Software Market In 2028 - Growth Strategies
- 34.3.1 Market Trend Based Strategies
- 34.3.2 Competitor Strategies

35. Appendix

35.1. Abbreviations
35.2. Currencies
35.3. Historic And Forecast Inflation Rates
35.4. Research Inquiries
35.5. The Business Research Company
35.6. Copyright And Disclaimer