Winter Tire Global Market Report 2024

Description

“Winter Tire Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on winter tire market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
Measure the impact of high global inflation on market growth.
Create regional and country strategies on the basis of local data and analysis.
Identify growth segments for investment.
Outperform competitors using forecast data and the drivers and trends shaping the market.
Understand customers based on the latest market shares.
Benchmark performance against key competitors.
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Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for winter tire? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The winter tire market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

1) By Product Type: Studded; Stud-Less
2) By Rim Size: 12''- 17''; 18''-21''; >22''
3) By Vehicle Type: Passenger Vehicles; Light Commercial Vehicles; Heavy Commercial Vehicles
4) By Sales Channel: Original Equipment Manufacturers; Aftermarket
Companies Mentioned: Bridgestone Corporation; Apollo Tyres Limited; Continental AG; Cheng Shin Rubber Industry Co. Ltd.; Goodyear Tire and Rubber Company
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Winter tires, commonly known as snow tires, are specially designed tires constructed to enhance vehicle stability in colder climates and on challenging road conditions with snow and ice.

The primary types of winter tires are studded and stud-less. Studded tires are equipped with small metal studs embedded in the tread area to provide enhanced grip on ice and snow, ensuring control and performance on slippery surfaces. Winter tires come in various rim sizes, including 12''-17'', 18''-21'', and >22'', catering to passenger vehicles, light commercial vehicles, and heavy commercial vehicles. These tires are available through sales channels such as original equipment manufacturers and the aftermarket.

The winter tires market research report is one of a series of new reports from The Business Research Company that provides winter tires market statistics, including winter tires industry global market size, regional shares, competitors with a winter tires market share, detailed winter tires market segments, market trends and opportunities, and any further data you may need to thrive in the winter tires industry. This winter tires market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The winter tire market size has grown strongly in recent years. It will grow from $23.47 billion in 2023 to $24.84 billion in 2024 at a compound annual growth rate (CAGR) of 5.9%. The growth observed during the historical period can be attributed to seasonal demand, government regulations, heightened safety concerns, growth in the automotive industry, increased consumer awareness, and incentives such as insurance premium reductions.

The winter tire market size is expected to see strong growth in the next few years. It will grow to $31.08 billion in 2028 at a compound annual growth rate (CAGR) of 5.8%. The anticipated growth in the forecast period can be attributed to the impact of climate change, regulatory support, increasing disposable income, the growth of winter tourism, the global expansion of winter conditions, and public awareness programs. Major trends expected in the forecast period include the adoption of studless tires, advancements in tire technology, the use of sustainability and eco-friendly materials, the rise of online tire sales and e-commerce, and the popularity of performance-oriented winter tires.

The anticipated growth in the automobile industry is set to drive the expansion of the winter tires market. The automotive sector encompasses activities related to the design, manufacturing, wholesale, retailing, and maintenance of motor vehicles. Winter tires, crucial for optimal traction in extremely cold and challenging conditions such as icy, snowy, or slushy roads, employ a softer rubber that enhances flexibility, allowing the tire to adapt to the road and deliver superior performance in frigid temperatures. The imposition of mandates in cold-climate countries to use winter tires, driven by safety concerns and a focus on fuel efficiency, is contributing to an increased demand for these specialized tires. For example, in November 2022, the Society of Motor Manufacturers and Traders (SMMT) reported a 7.4% rise in the UK's car production to 69,524 units compared to the previous year, underscoring the pivotal role of the automotive industry in propelling the winter tires market.

The growth of the winter tires market is further expected to be fueled by the escalating number of accidents on icy roads. Icy road accidents, resulting from traffic collisions on ice or snow-covered roads, often occur due to drivers losing control in slippery conditions. Winter tires, designed with a softer rubber compound and deeper tread grooves than all-season tires, provide enhanced traction and handling in cold and icy conditions, thereby reducing the likelihood of accidents. Alarming statistics from the United States Department of Transportation in 2021 revealed an estimated 121,156 crashes during snowy conditions, with 395 fatal crashes and 22,325 injury crashes. This surge in icy road accidents is a significant driver of the winter tires market.

A noteworthy trend in the winter tires market is the emphasis on product innovation. Leading companies in the market are dedicated to developing innovative tire products to fortify their market position. For instance, in March 2021, Goodyear Tire & Rubber Company unveiled the UltraGrip Arctic 2 tire, a studded tire tailored for passenger cars and SUVs, delivering unparalleled ice braking, snow braking, and handling performance. Distinguishing features of the UltraGrip Arctic 2 include an arctic eagle claw stud, snow grip technology, and noise control, ensuring robust performance in various snow conditions.

Technological innovation, particularly in the form of Multiple Sipe Technologies, is another focal point for major companies in the winter tires market, aiming to gain a competitive edge. Multiple Sipe Technologies are integrated into tire design to enhance traction and handling in wet and icy conditions. Continental AG, a prominent automotive parts manufacturer, exemplified this approach by launching the Conti Scandinavia HD3 Tire in April 2023. This all-season tire boasts a unique tread pattern with two-stage 3D siping technology, providing exceptional grip on snow and ice while improving wet performance. The tire's retreadable nature further enhances its cost-effectiveness for fleets.

In June 2021, Goodyear Tire & Rubber Company strengthened its market position by acquiring Cooper Tire & Rubber Company, a move aimed at enhancing its product portfolio and expanding its geographical reach in the North American market. Cooper Tire & Rubber Company is renowned for its expertise in the design, manufacture, marketing, and sales of various automobile tires, including winter tires.

Major companies operating in the winter tire market report are Bridgestone Corporation, Apollo Tyres Limited, Continental AG, Cheng Shin Rubber Industry Co. Ltd., Goodyear Tire and Rubber Company, Hankook Tire & Technology Co. Ltd., Kumho Tire Co. Inc., Madras Rubber Factory Ltd., Maxxis International GmbH, Compagnie Generale des Etablissements Michelin SCA, Nankang Rubber Tire Corp. Ltd., Nexen Tire Corporation, Nokian Tyres plc, Pirelli & C. S.p.A, Sailun Group Co. Ltd., Shandong Linglong Tire Co. Ltd., Sumitomo Rubber Industries Ltd., Toyo Tire Corporation, Triangle Group Ltd., Yokohama Rubber Company Limited, Zhongce Rubber Group Co. Ltd., CEAT Limited, Trelleborg AB, Cooper Tire & Rubber Co., Giti Tire Pte Ltd., Vredestein Tyres, Westlake Tyres, Xingyuan Tire Group Co., Ltd., ZC Rubber Group Co. Ltd., Zhejiang Double Arrow Rubber Co., Ltd

Europe was the largest region in the winter tire market in 2023. The regions covered in the winter tire market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the winter tire market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The winter tires market consists of sales of snowflake tires and peaked mountain tires. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Product Code: r11436

1. Executive Summary

2. Winter Tire Market Characteristics

3. Winter Tire Market Trends And Strategies

4. Winter Tire Market - Macro Economic Scenario

4.1. Impact Of High Inflation On the Market
4.2. Ukraine-Russia War Impact On the Market
4.3. COVID-19 Impact On the Market

5. Global Winter Tire Market Size and Growth

5.1. Global Winter Tire Market Drivers and Restraints
- 5.1.1. Drivers Of The Market
- 5.1.2. Restraints Of The Market
5.2. Global Winter Tire Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
5.3. Global Winter Tire Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Winter Tire Market Segmentation

6.1. Global Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Studded
Stud-Less
6.2. Global Winter Tire Market, Segmentation By Rim Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12''- 17''
18''-21''
>22''
6.3. Global Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Passenger Vehicles
Light Commercial Vehicles
Heavy Commercial Vehicles
6.4. Global Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Original Equipment Manufacturers
Aftermarket

7. Winter Tire Market Regional And Country Analysis

7.1. Global Winter Tire Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Winter Tire Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Winter Tire Market

8.1. Asia-Pacific Winter Tire Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Winter Tire Market

9.1. China Winter Tire Market Overview
9.2. China Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Winter Tire Market

10.1. India Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Winter Tire Market

11.1. Japan Winter Tire Market Overview
11.2. Japan Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Winter Tire Market

12.1. Australia Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Winter Tire Market

13.1. Indonesia Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Winter Tire Market

14.1. South Korea Winter Tire Market Overview
14.2. South Korea Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Winter Tire Market

15.1. Western Europe Winter Tire Market Overview
15.2. Western Europe Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Winter Tire Market

16.1. UK Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Winter Tire Market

17.1. Germany Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Winter Tire Market

18.1. France Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Winter Tire Market

19.1. Italy Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Winter Tire Market

20.1. Spain Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Winter Tire Market

21.1. Eastern Europe Winter Tire Market Overview
21.2. Eastern Europe Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Winter Tire Market

22.1. Russia Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Winter Tire Market

23.1. North America Winter Tire Market Overview
23.2. North America Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Winter Tire Market

24.1. USA Winter Tire Market Overview
24.2. USA Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Winter Tire Market

25.1. Canada Winter Tire Market Overview
25.2. Canada Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Winter Tire Market

26.1. South America Winter Tire Market Overview
26.2. South America Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Winter Tire Market

27.1. Brazil Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Winter Tire Market

28.1. Middle East Winter Tire Market Overview
28.2. Middle East Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Winter Tire Market

29.1. Africa Winter Tire Market Overview
29.2. Africa Winter Tire Market, Segmentation By Product Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Winter Tire Market, Segmentation By Vehicle Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Winter Tire Market, Segmentation By Sales Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Winter Tire Market Competitive Landscape And Company Profiles

30.1. Winter Tire Market Competitive Landscape
30.2. Winter Tire Market Company Profiles
- 30.2.1. Bridgestone Corporation
  - 30.2.1.1. Overview
  - 30.2.1.2. Products and Services
  - 30.2.1.3. Strategy
  - 30.2.1.4. Financial Performance
- 30.2.2. Apollo Tyres Limited
  - 30.2.2.1. Overview
  - 30.2.2.2. Products and Services
  - 30.2.2.3. Strategy
  - 30.2.2.4. Financial Performance
- 30.2.3. Continental AG
  - 30.2.3.1. Overview
  - 30.2.3.2. Products and Services
  - 30.2.3.3. Strategy
  - 30.2.3.4. Financial Performance
- 30.2.4. Cheng Shin Rubber Industry Co. Ltd.
  - 30.2.4.1. Overview
  - 30.2.4.2. Products and Services
  - 30.2.4.3. Strategy
  - 30.2.4.4. Financial Performance
- 30.2.5. Goodyear Tire and Rubber Company
  - 30.2.5.1. Overview
  - 30.2.5.2. Products and Services
  - 30.2.5.3. Strategy
  - 30.2.5.4. Financial Performance

31. Global Winter Tire Market Competitive Benchmarking

32. Global Winter Tire Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Winter Tire Market

34. Winter Tire Market Future Outlook and Potential Analysis

34.1 Winter Tire Market In 2028 - Countries Offering Most New Opportunities
34.2 Winter Tire Market In 2028 - Segments Offering Most New Opportunities
34.3 Winter Tire Market In 2028 - Growth Strategies
- 34.3.1 Market Trend Based Strategies
- 34.3.2 Competitor Strategies

35. Appendix

35.1. Abbreviations
35.2. Currencies
35.3. Historic And Forecast Inflation Rates
35.4. Research Inquiries
35.5. The Business Research Company
35.6. Copyright And Disclaimer