PUBLISHER: SPER Market Research Pvt. Ltd. | PRODUCT CODE: 1453046
PUBLISHER: SPER Market Research Pvt. Ltd. | PRODUCT CODE: 1453046
Russian Gift Card and Incentive Card Market Introduction and Overview
According to SPER market research, Russian Gift Card and Incentive Card Market Size - By Card Type, By Consumer, By Distribution Channel, By Spend Category - Regional Outlook, Competitive Strategies and Segment Forecast to 2033 state that the Russian Gift Card and Incentive Card Market is predicted to reach USD 18.25 billion by 2033 with a CAGR of 10.16%.
Gift cards and incentive cards are prepaid cards with pre-loaded balances. These can be used to pay for specific items, such employee appreciation or marketing incentives, or to make purchases at particular retailers. Beneficiaries of these cards have the choice to choose the products or experiences they desire. It has become more common to provide and express gratitude using these cards to clients, business associates, and coworkers.
The Russian market for gift cards and incentive programs has been significantly impacted by the COVID-19 outbreak. There was a noticeable shift in consumer behavior during lockdowns, when travel was forbidden and non-essential enterprises were closed, toward digital transactions and online purchases. The need for practical and contactless gifting options among consumers has led to a rise in the usage of digital gift cards. Nonetheless, the economic fallout from the pandemic resulted in a general decline in consumer purchasing, which impacted the gift card market.
Scope of the Report:
Report Metric Details
Market size available for years 2020-2033
Base year considered 2023
Forecast period 2024-2033
Segments covered By Card Type, By Consumer, By Distribution Channel, By Spend Category
Regions covered Eastern Region, Western Region, Southern Region, Northern Region
Companies Covered Auchan Group SA, Dixy Group OAO, DNS Group, Lenta OOO, M Video OAO, Magnit OAO, X5 Retail Group NV, Others.
Russian Gift Card and Incentive Card Market Segmentation:
By Card Type: Based on the Card Type, Russian Gift Card and Incentive Card Market is segmented as; Closed-Loop Card, Open-Loop Card.
By Distribution Channel: Based on the Distribution Channel, Russian Gift Card and Incentive Card Market is segmented as; Single-phase, Three-phase.
By Spend Category: Based on the Spend Category, Russian Gift Card and Incentive Card Market is segmented as; E-Commerce & Departmental Stores, Restaurants & Bars, Supermarket, Hypermarket and Convenience Store, Entertainment & Gaming, Specialty Store, Health & Wellness Travel, Others.