Dental Orthodontic Wax Market Forecasts to 2030 - Global Analysis by Product Type, Source, Form, Distribution Channel, Application, End User and By Geography

According to Stratistics MRC, the Global Dental Orthodontic Wax Market is accounted for $1.1 billion in 2024 and is expected to reach $1.7 billion by 2030 growing at a CAGR of 6.7% during the forecast period. Dental orthodontic wax is a soft, protective material used by individuals with dental floss or other dental implants to prevent irritation caused by caps, wires, or other sharp objects. It is generally made of paraffin or beeswax and is safe for oral use. The wax provides a smooth barrier, reduces discomfort, and protects the inner cheeks, gums, and lips from thunderstorms. It is easy to use and provides temporary relief until personnel changes can be made. Ideal for daily use, it promotes oral comfort and hygiene.

According to a study by the American Association of Orthodontists, in 2023, the AAO estimated that about 5.51 million people in the US and Canada were undergoing active orthodontic treatment.

Market Dynamics:

Driver:

Increasing orthodontic treatment demand

The growing global focus on dental aesthetics and an increasing number of individuals seeking orthodontic care, especially among teenagers and adults, is driving the demand for dental products, including orthodontic wax. Wax is used to relieve discomfort from braces and other orthodontic appliances, leading to increased adoption. As orthodontic treatment becomes more accessible and accepted, the demand for complementary products like orthodontic wax also rises.

Restraint:

High cost of orthodontic treatments

The significant cost of orthodontic care, including procedures and maintenance, can discourage individuals from pursuing or continuing treatment. This can lead to a reduced demand for orthodontic products, including wax, particularly in regions with lower income levels. High treatment costs could also limit market growth despite increasing awareness of orthodontic benefits.

Opportunity:

Rise of online dental product sales

The growth of online pharmacies and e-commerce platforms presents a significant opportunity for the orthodontic wax market. The convenience of purchasing orthodontic wax and other related dental products online is gaining traction among consumers, offering a broader market reach and easier access to orthodontic care products.

Threat:

Availability of alternatives

The availability of alternative products like silicone-based dental products or other pain-relief solutions poses a threat to the orthodontic wax market. As consumers seek more effective or convenient options, the demand for traditional orthodontic wax may be affected. Additionally, the increasing availability of over-the-counter pain relief products could impact consumer preferences.

Covid-19 Impact:

The Covid-19 pandemic had a mixed impact on the orthodontic wax market. While dental clinics faced temporary closures, limiting direct access to orthodontic treatments, there was also an increased demand for at-home solutions as more people sought comfort during at-home dental procedures. Online sales saw a boost, but the overall market growth was initially hindered by the delayed elective treatments and consumer hesitancy.

The pattern waxes segment is expected to be the largest during the forecast period

The pattern waxes segment is anticipated to dominate the orthodontic wax market due to its widespread use in various dental procedures. These waxes offer exceptional comfort to patients undergoing orthodontic treatments by reducing friction between braces and gums. Their high demand among patients with traditional braces drives this segment's market share.

The online retailers segment is expected to have the highest CAGR during the forecast period

The online retailers segment is projected to have the highest compound annual growth rate (CAGR) due to the increasing preference for online shopping. The convenience of purchasing orthodontic wax and other dental care products through digital platforms is propelling the growth of this segment. E-commerce's broad reach, competitive pricing, and accessibility are contributing to its rapid expansion.

Region with largest share:

Europe is expected to dominate the dental orthodontic wax market due to its well-established dental healthcare infrastructure and high prevalence of orthodontic treatments. As countries like the UK, Germany, and France see a steady increase in demand for orthodontic care, the need for orthodontic wax also grows. This trend is driven by increasing awareness of dental hygiene and a growing number of orthodontic clinics. The presence of major market players and continuous product innovations further strengthen its market position.

Region with highest CAGR:

The Asia Pacific region is expected to register the highest CAGR in the dental orthodontic wax market. This growth is fueled by rising disposable incomes and a growing middle-class population driving orthodontic treatment adoption. Government initiatives promoting oral health awareness contribute to accelerated market expansion. The region's expanding dental healthcare infrastructure and increasing adoption of orthodontic care products are contributing to the rapid market expansion.

Key players in the market

Some of the key players in Dental Orthodontic Wax Market include 3M Company, Colgate-Palmolive Company, Henry Schein, Inc., Dentsply Sirona, Inc., Patterson Companies, Inc., Ormco Corporation, American Orthodontics Corporation, Dentaurum GmbH & Co. KG, TP Orthodontics, Inc., GC Corporation, Forestadent Ltd., Carmel Industries, Coltene Holding AG, Bracon Ltd., C.J. Robinson Company, Inc., Ultradent Products, Inc., Bilkim Ltd. Co., and RMO, Inc.

Key Developments:

In November 2024, Dental resins Primeprint Splint ST and Primeprint Splint SF are available for retainer manufacturing, further solidifying their position as premium resins for removable dental appliances within the Primeprint family. These dental resins are FDA-cleared and CE-marked for multiple treatment uses such as repositioners, mouthguards, and nightguards. Retainers are also part of the range of applications the resins can be used for.

In August 2023, Ultradent Products, Inc., a leading developer and manufacturer of high-tech dental materials, is announcing acquisition of Medicinos Linija UAB, known globally as "i-dental," a renowned manufacturer and distributer of dental products headquartered in Siauliai, Lithuania.

In August 2022, Colgate-Palmolive Company plans to purchase three dry pet food manufacturing plants in the U.S. from Red Collar Pet Foods for $700 million to support the global growth of its Hill's Pet Nutrition business. Hill's is currently building a new canned pet food manufacturing facility in Tonganoxie, Kansas, scheduled to begin production next year, and in April completed the acquisition of a canned pet food plant in Italy, also to meet demand for its science-led pet nutrition diets.

Product Types Covered:

• Pattern Waxes
• Inlay Wax
• Base Plate Wax
• Impression Waxes
• Utility Wax

Sources Covered:

• Natural Wax
• Synthetic Wax

Forms Covered:

• Pre-cut Orthodontic Wax Strips
• Orthodontic Wax Cubes
• Clear/Tooth-Colored Orthodontic Wax

Distribution Channels Covered:

• Hospital/Dental Pharmacies
• Retail Dental Supply Stores
• Online Retailers
• Direct Sales

Applications Covered:

• Braces
• Aligners
• Other Dental Applications

End Users Covered:

• Hospitals
• Dental Clinics
• Specialty Orthodontic Centers
• Home Care

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

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All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
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• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances