PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1587614
PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1587614
According to Stratistics MRC, the Global Mobile Chargers Market is accounted for $39.0 billion in 2024 and is expected to reach $63.4 billion by 2030 growing at a CAGR of 8.4% during the forecast period. Mobile chargers, also known as phone chargers or power adapters, are devices used to replenish the battery power of mobile phones and other portable electronic devices. They convert electrical energy from a power source, such as an outlet or USB port, into a suitable voltage and current for the device. Chargers come in various forms, including wall adapters, car chargers, and portable power banks, each designed for specific charging needs. Modern chargers often feature fast charging capabilities, allowing devices to recharge more quickly.
According to a survey conducted by Pew Research Center, smartphone ownership and home broadband subscriptions have increased among American adults from 81% and 73% in 2019 to 85% and 77% in 2021 respectively.
Increasing smartphone penetration
The rising penetration of smartphones significantly boosts the market, driven by increasing demand for portable power solutions. As more consumers rely on smartphones for daily tasks, the need for efficient and versatile charging options escalates. This growth is further fueled by innovations like fast charging and wireless technology, catering to user preferences for convenience and speed. Consequently, manufacturers are expanding their product lines to meet the evolving demands of the market.
Competition from low-cost manufacturers
Low-cost manufacturers are fierce competitors in the industry, especially in areas where smartphone usage is high. While this drives prices down and increases accessibility, it poses challenges for established brands that prioritize quality and innovation. As a result, leading manufacturers are focusing on differentiating their products through advanced features, branding, and superior customer service to maintain market share amid this price-driven competition.
Emergence of 5G technology
The emergence of 5G technology is reshaping the market, as it drives the demand for more power-efficient and faster-charging solutions. With 5G enabling higher data speeds and increased device connectivity, users require chargers that can keep up with the demands of advanced applications and functionalities. This shift prompts manufacturers to innovate, leading to the development of chargers that support faster charging rates and improved energy management, enhancing the overall user experience.
Counterfeit products
Counterfeit products in the market pose significant risks, undermining consumer safety and brand integrity. These low-quality chargers can cause device damage, battery issues, or even pose fire hazards due to inadequate safety standards. Additionally, the prevalence of counterfeit items erodes consumer trust in legitimate brands, impacting sales and market reputation. As awareness of these dangers grows, consumers may become more cautious, further complicating market dynamics for genuine manufacturers.
The COVID-19 pandemic had a mixed impact on the market. Initially, supply chain disruptions and factory shutdowns led to shortages and delays in product availability. However, as remote work and online learning surged, the demand for smartphones and their accessories, including chargers, increased significantly. This shift prompted manufacturers to adapt quickly, enhancing online sales channels and innovating products to meet the changing needs of consumers in a more digital-centric environment.
The standard charging segment is projected to be the largest during the forecast period
The standard charging segment is projected to account for the largest market share during the projection period. This method is widely compatible with many smartphones and gadgets, ensuring user convenience and broad accessibility. While standard chargers remain essential for everyday use, the rise of fast charging technologies is shifting consumer preferences. Nonetheless, standard charging continues to serve as a reliable and cost-effective option for users worldwide.
The automotive segment is expected to have the highest CAGR during the forecast period
The automotive segment is expected to have the highest CAGR during the extrapolated period driven by the growing integration of technology. Car chargers, designed to connect to vehicle power sources, have become essential for on-the-go device charging. As consumers increasingly rely on smartphones for navigation and entertainment while driving, the demand for efficient, fast-charging solutions has surged. This trend encourages manufacturers to innovate, producing chargers that enhance convenience and safety for drivers and passengers alike.
North America region is projected to account for the largest market share during the forecast period. Innovative technologies, such as fast charging and wireless solutions, are gaining popularity, driven by tech-savvy consumers seeking convenience. Additionally, the rise of electric vehicles enhances demand for specialized automotive chargers. Major retailers and online platforms further facilitate market expansion, ensuring consumers have access to a wide range of charging options and accessories.
Asia Pacific is expected to register the highest growth rate over the forecast period. This growth is primarily driven by the increasing adoption of smartphones and the rising demand for diverse charging solutions, including both wired and wireless chargers. The region's large population and rapid technological advancements further support this trend, with consumers increasingly favoring wireless charging options due to their convenience and alignment with modern lifestyles.
Key players in the market
Some of the key players in Mobile Chargers market include Apple Inc., Samsung Electronics, Belkin International, Oppo Electronics, ZAGG Inc., Mophie, Sony Corporation, LG Electronics, Panasonic Corporation, Philips Electronics, Hosiden Corporation, Xiaomi, Huawei, Lenovo, JBL, Vivo Communication and OnePlus.
In June 2024, JBL launched the Live Beam 3 wireless earbuds with a Smart charging case in India. Unveiled earlier this year at the Consumer Electronics Show (CES), the new wireless earbuds are designed for movie and music enthusiasts and come with JBL Signature Sound.
In January 2024, Belkin has unveiled a range of new products at the Consumer Electronics Show in Las Vegas that takes advantage of the latest technology to keep your devices charged up and ready to go.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.