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PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1438053

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PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1438053

Nitro Cocktails Market Forecasts to 2030 - Global Analysis By Type (Spirit-based, Malt-based and Wine-based), Packaging (Bottles and Cans), Distribution Channel and By Geography

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According to Stratistics MRC, the Global Nitro Cocktails Market is accounted for $22.29 million in 2023 and is expected to reach $74.01 million by 2030 growing at a CAGR of 18.7% during the forecast period. Nitro cocktails are mixed beverages that incorporate nitrogen gas to create a distinctive drinking experience. Nitrogen infusion adds a unique texture and effervescence to the cocktails, enhancing both the visual appeal and the mouthfeel. This process is achieved by pressurizing the drink with nitrogen, typically using specialized dispensing systems. Commonly found in ready-to-drink formats, nitro cocktails often feature various spirits, providing a novel twist to classic recipes. This trend aligns with consumer preferences for convenience, premiumization, and a desire for new, experiential flavours.

Market Dynamics:

Driver:

Rising trend of ready-to-drink beverages

Convenience is becoming a growing priority in consumer lifestyles, which has led to an increase in the market for pre-packaged and readily available drinks. Nitro cocktails are a convenient option for consumers who are always on the go because of their ready-to-drink nature, which eliminates the need for substantial preparation. Moreover, this trend can be especially seen in the at-home beverage market, where customers are looking for premium and unique drinks without having to deal with complicated blending. In order to reach a wider audience, the market takes advantage of the ready-to-drink trend by providing a classy and hassle-free drinking experience.

Restraint:

Equipment and dispensing challenges

The production and serving of nitro cocktails require specialised nitrogen dispensing systems, which can be costly and complex to install. Many bars and restaurants may hesitate to invest in this equipment, limiting the widespread availability of nitrogen-infused beverages. Also, the need for proper maintenance and staff training adds another layer of complexity, potentially hindering the seamless integration of nitro cocktails into establishments. Thus, it impedes market growth.

Opportunity:

Demand for healthy and low-sugar beverages

As consumers increasingly prioritise wellness, nitro cocktails offer a unique advantage. The nitrogen infusion process enhances the drink's texture and mouthfeel without the need for excessive sugar, aligning with health-conscious preferences. This positions nitro cocktails as a healthier alternative to traditional sugary mixed drinks. The opportunity lies in marketing these beverages as a sophisticated, low-sugar option that caters to the evolving tastes of health-conscious consumers. Furthermore, by tapping into this trend, the market can contribute to changing perceptions of cocktails as indulgent yet health-conscious choices.

Threat:

Stringent regulations

Evolving laws related to alcohol distribution, safety standards, and the use of nitrogen can create compliance challenges for producers and retailers. Adapting to and staying abreast of changing regulatory landscapes may require significant resources and adjustments to business practices, potentially impacting the ease of production, distribution, and marketing of nitro cocktails. Navigating through these regulatory hurdles is essential for sustaining the growth and market presence of nitrogen-infused beverages, as non-compliance could lead to legal issues, fines, or restrictions, hindering the market's expansion.

Covid-19 Impact

The Nitro Cocktails Market experienced both challenges and opportunities during the COVID-19 pandemic. On one hand, lockdowns and restrictions impacted the on-premise consumption and experiential aspect of nitro cocktails in bars and restaurants. However, the rise in at-home consumption led to increased demand for ready-to-drink nitro cocktails through retail channels. The industry adapted with innovative packaging and marketing strategies, targeting consumers looking for unique home experiences.

The spirit-based segment is expected to be the largest during the forecast period

The spirit-based segment is estimated to hold the largest share. Spirit-based nitro cocktails involve infusing traditional cocktails with nitrogen to create a unique and effervescent drinking experience. In this segment, various spirits such as vodka, gin, rum, or whiskey are incorporated into the nitro cocktail creation process. The addition of nitrogen imparts a smooth and creamy texture to the beverages, enhancing their overall appeal. Moreover, by incorporating spirits into the nitro cocktail realm, mixologists and beverage enthusiasts can explore innovative combinations, elevating classic drinks to new heights.

The liquor stores segment is expected to have the highest CAGR during the forecast period

The liquor stores segment is anticipated to have lucrative growth during the forecast period. As a distinct niche, liquor stores curate and distribute a range of pre-packaged nitro cocktails, providing consumers with convenient access to these innovative beverages. This segment capitalises on the rising demand for ready-to-drink options, allowing customers to explore and purchase a variety of nitro cocktail brands and flavours. Liquor stores play a pivotal role in expanding the market reach of nitro cocktails, offering a one-stop destination for enthusiasts seeking both traditional spirits and cutting-edge, nitrogen-infused cocktail experiences.

Region with largest share:

Asia Pacific commanded the largest market share during the extrapolated period owing to rising disposable income, evolving consumer preferences, and a burgeoning cocktail culture. Urban nightlife hubs embrace this trend, with bars and restaurants incorporating Nitro cocktails into their menus. Diverse flavour profiles, effective marketing, and social media visibility contribute to the trend's success. As the hospitality industry embraces nitrogen-infused beverages, the market is poised for further expansion, with diverse flavour profiles and unique presentation enhancing the appeal of nitro cocktails across the Asia-Pacific region.

Region with highest CAGR:

North America is expected to witness profitable growth over the projection period, due to growing demand for unique beverage experiences. Major cities, particularly in the United States and Canada, have witnessed the proliferation of bars and restaurants offering nitrogen-infused cocktails. The trend is fuelled by a consumer base seeking innovation and premiumization in their drinking choices. Ready-to-drink nitro cocktails have gained traction, aligning with the convenience preferences of North American consumers. Furthermore, the region's robust cocktail culture and diverse preferences contribute to the continued expansion and experimentation within the market.

Key players in the market

Some of the key players in the Nitro Cocktails Market include FUNKIN Cocktails, Mocktail Beverages Inc., Straight Away Cocktails, Manchester Drinks Company Ltd., Bacardi Limited, Brown-Forman, SHANGHAI BACCHUS LIQUOR CO., Asahi Group Holdings and Pernod Ricard.

Key Developments:

In December 2023, Mocktail Beverages, Inc. Introduces Alcohol-Free Nitro Canned Cocktails for Bars, Restaurants & Hotels/Resorts in the U.S. Nitrogen Technology Elevates Ready-to-Drink Presentation and Experience for Guests While Providing Bartenders with a Next Level Ready-to-Serve Solution.

In 2021, Molson Coors Beverage Company expanded its nitro-infused cocktail range by introducing a new line of canned cocktails, including a nitro-infused Moscow Mule and a nitro-infused Margarita.

Types Covered:

  • Spirit-based
  • Malt-based
  • Wine-based

Packagings Covered:

  • Bottles
  • Cans

Distribution Channels Covered:

  • Liquor Stores
  • Supermarkets
  • Online
  • Other Distribution Channels

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Product Code: SMRC25041

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Emerging Markets
  • 3.7 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Nitro Cocktails Market, By Type

  • 5.1 Introduction
  • 5.2 Spirit-based
  • 5.3 Malt-based
  • 5.4 Wine-based

6 Global Nitro Cocktails Market, By Packaging

  • 6.1 Introduction
  • 6.2 Bottles
  • 6.3 Cans

7 Global Nitro Cocktails Market, By Distribution Channel

  • 7.1 Introduction
  • 7.2 Liquor Stores
  • 7.3 Supermarkets
  • 7.4 Online
  • 7.5 Other Distribution Channels

8 Global Nitro Cocktails Market, By Geography

  • 8.1 Introduction
  • 8.2 North America
    • 8.2.1 US
    • 8.2.2 Canada
    • 8.2.3 Mexico
  • 8.3 Europe
    • 8.3.1 Germany
    • 8.3.2 UK
    • 8.3.3 Italy
    • 8.3.4 France
    • 8.3.5 Spain
    • 8.3.6 Rest of Europe
  • 8.4 Asia Pacific
    • 8.4.1 Japan
    • 8.4.2 China
    • 8.4.3 India
    • 8.4.4 Australia
    • 8.4.5 New Zealand
    • 8.4.6 South Korea
    • 8.4.7 Rest of Asia Pacific
  • 8.5 South America
    • 8.5.1 Argentina
    • 8.5.2 Brazil
    • 8.5.3 Chile
    • 8.5.4 Rest of South America
  • 8.6 Middle East & Africa
    • 8.6.1 Saudi Arabia
    • 8.6.2 UAE
    • 8.6.3 Qatar
    • 8.6.4 South Africa
    • 8.6.5 Rest of Middle East & Africa

9 Key Developments

  • 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 9.2 Acquisitions & Mergers
  • 9.3 New Product Launch
  • 9.4 Expansions
  • 9.5 Other Key Strategies

10 Company Profiling

  • 10.1 FUNKIN Cocktails
  • 10.2 Mocktail Beverages, Inc.
  • 10.3 Straight Away Cocktails
  • 10.4 Manchester Drinks Company Ltd.
  • 10.5 Bacardi Limited
  • 10.6 Brown-Forman
  • 10.7 SHANGHAI BACCHUS LIQUOR CO.
  • 10.8 Asahi Group Holdings
  • 10.9 Pernod Ricard
Product Code: SMRC25041

List of Tables

  • Table 1 Global Nitro Cocktails Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 3 Global Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 4 Global Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 5 Global Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 6 Global Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 7 Global Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 8 Global Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 9 Global Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 10 Global Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 11 Global Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 12 Global Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 13 Global Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
  • Table 14 North America Nitro Cocktails Market Outlook, By Country (2021-2030) ($MN)
  • Table 15 North America Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 16 North America Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 17 North America Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 18 North America Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 19 North America Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 20 North America Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 21 North America Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 22 North America Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 23 North America Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 24 North America Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 25 North America Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 26 North America Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
  • Table 27 Europe Nitro Cocktails Market Outlook, By Country (2021-2030) ($MN)
  • Table 28 Europe Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 29 Europe Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 30 Europe Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 31 Europe Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 32 Europe Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 33 Europe Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 34 Europe Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 35 Europe Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 36 Europe Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 37 Europe Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 38 Europe Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 39 Europe Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
  • Table 40 Asia Pacific Nitro Cocktails Market Outlook, By Country (2021-2030) ($MN)
  • Table 41 Asia Pacific Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 42 Asia Pacific Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 43 Asia Pacific Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 44 Asia Pacific Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 45 Asia Pacific Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 46 Asia Pacific Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 47 Asia Pacific Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 48 Asia Pacific Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 49 Asia Pacific Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 50 Asia Pacific Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 51 Asia Pacific Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 52 Asia Pacific Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
  • Table 53 South America Nitro Cocktails Market Outlook, By Country (2021-2030) ($MN)
  • Table 54 South America Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 55 South America Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 56 South America Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 57 South America Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 58 South America Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 59 South America Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 60 South America Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 61 South America Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 62 South America Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 63 South America Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 64 South America Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 65 South America Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
  • Table 66 Middle East & Africa Nitro Cocktails Market Outlook, By Country (2021-2030) ($MN)
  • Table 67 Middle East & Africa Nitro Cocktails Market Outlook, By Type (2021-2030) ($MN)
  • Table 68 Middle East & Africa Nitro Cocktails Market Outlook, By Spirit-based (2021-2030) ($MN)
  • Table 69 Middle East & Africa Nitro Cocktails Market Outlook, By Malt-based (2021-2030) ($MN)
  • Table 70 Middle East & Africa Nitro Cocktails Market Outlook, By Wine-based (2021-2030) ($MN)
  • Table 71 Middle East & Africa Nitro Cocktails Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 72 Middle East & Africa Nitro Cocktails Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 73 Middle East & Africa Nitro Cocktails Market Outlook, By Cans (2021-2030) ($MN)
  • Table 74 Middle East & Africa Nitro Cocktails Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 75 Middle East & Africa Nitro Cocktails Market Outlook, By Liquor Stores (2021-2030) ($MN)
  • Table 76 Middle East & Africa Nitro Cocktails Market Outlook, By Supermarkets (2021-2030) ($MN)
  • Table 77 Middle East & Africa Nitro Cocktails Market Outlook, By Online (2021-2030) ($MN)
  • Table 78 Middle East & Africa Nitro Cocktails Market Outlook, By Other Distribution Channels (2021-2030) ($MN)
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