North America Electric Scooter Market Size, Share, and Growth Analysis, By Vehicle Type (E-Kick Scooters & Bikes, Electric Mopeds), By Power (Less than 3 Kw, 4 Kw to 20 Kw), By Technology, By Motor - Industry Forecast 2025-2032

North America Electric Scooter Market size was valued at USD 800 million in 2023 and is poised to grow from USD 950 million in 2024 to USD 3890 million by 2032, growing at a CAGR of 19.2% during the forecast period (2025-2032).

Electric scooters and motorbikes are emerging as popular solutions for short-distance commuting and delivery services in urban settings, typically operating within a range of 100 kilometers per charge due to their compact battery systems. Designed for agility, these vehicles are more efficient than conventional bicycles and can easily navigate crowded streets. Market growth is driven by an increase in electric scooter sharing services, heightened awareness of greenhouse gas emissions, and a rising preference for micro-mobility solutions. The market's potential is further amplified by the expansion of smart charging infrastructure and heightened interest in sustainable logistics. Despite recent economic uncertainties stemming from lockdowns affecting consumer spending in North America, the transportation sector remains a significant contributor to carbon emissions, highlighting a pressing need for greener alternatives.

Top-down and bottom-up approaches were used to estimate and validate the size of the North America Electric Scooter market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

North America Electric Scooter Market Segments Analysis

North America Electric Scooter Market is segmented by Vehicle Type, Power, Technology, Motor, Charging, End User and Country. Based on Vehicle Type, the market is segmented into E-Kick Scooters & Bikes, Electric Mopeds and Electric Motorcycles. Based on Power, the market is segmented into Less than 3 Kw, 4 Kw to 20 Kw and 21 Kw to 100 Kw. Based on Technology, the market is segmented into Sealed Lead Acid Battery, Lithium-ion Battery and Lithium-ion Polymer Battery. Based on Motor, the market is segmented into Hub Motors and Mid-drive Motors. Based on Charging, the market is segmented into Connector Charging and Wireless Charging. Based on End User, the market is segmented into Government Institutions, Academic Institutes/Universities, Business Organizations, Micromobility Service Providers, Individuals and Other End Users. Based on Country, the market is segmented into US, and Canada.

Driver of the North America Electric Scooter Market

The North American Electric Scooter market is poised for significant growth driven by increasing awareness of vehicle pollution and fluctuating gas prices. As more people, particularly young adults, shift their preferences towards eco-friendly mobility solutions, the demand for electric scooters in both the United States and Canada is likely to rise. This shift toward low-emission transportation options reflects a broader trend of environmental consciousness among consumers, creating a favorable environment for the electric scooter market to thrive. Consequently, the market stands to benefit from a growing consumer base seeking sustainable and economical alternatives to traditional vehicles.

Restraints in the North America Electric Scooter Market

The ongoing COVID-19 pandemic has adversely affected the North American electric scooter market. The outbreak led to a significant slowdown in the production of electric two-wheelers, including scooters and motorcycles, causing manufacturing operations to come to a standstill. This disruption severely impacted sales, as supply chains were halted and resources became limited. As a result, the electric scooter industry in the region faced considerable challenges, hindering growth and affecting consumer access to these environmentally friendly transportation options. The long-term consequences of the pandemic continue to pose obstacles for market recovery and expansion in North America.

Market Trends of the North America Electric Scooter Market

The North America electric scooter market is experiencing a robust trend, characterized by a significant surge in e-scooter usage post-COVID-19. Average journey distances have jumped by 26%, driven by shifting consumer behaviors and a growing preference for sustainable urban transport. In cities like Detroit, usage has soared, with rides increasing by 60%, indicating a strong acceptance of e-scooters among urban commuters. The trend reflects a broader shift towards micro-mobility solutions as cities seek to reduce congestion and carbon footprints. Innovations in e-scooter technology, combined with expanding infrastructure, are further fueling market growth, positioning North America at the forefront of this movement.