Global Waterless Cosmetics Market Size, Share, Growth Analysis, By Type(Skincare and Hair Care), By Distribution Channel(Online Stores and Supermarkets) - Industry Forecast 2024-2031

The global waterless cosmetics market size was valued at USD 9.2 billion in 2022 and is poised to grow from USD 10.20 billion in 2023 to USD 23.34 billion by 2031, growing at a CAGR of 10.9% in the forecast period (2024-2031).

Waterless cosmetics are beauty and personal care products that exclude water from their formulas, relying instead on ingredients like oils, butters, and waxes to achieve texture and consistency. These products offer several advantages, including extended shelf life, more potent formulas, and a reduced environmental footprint. By eliminating water, manufacturers can decrease their carbon emissions and avoid the need for preservatives that may be harmful to both the skin and the environment. Examples of waterless cosmetics include oil-based cleansers, balms, and serums, which are particularly beneficial for individuals with dry or sensitive skin due to their ability to provide deep hydration without stripping away natural oils. Our analysis report on the global waterless cosmetics market indicates that North America and APAC are poised to experience the most rapid growth. In North America, heightened awareness of the adverse effects of chemical additives and preservatives in cosmetics is propelling market expansion. Concurrently, the region's strong demand for organic and natural products is fueling growth at a projected CAGR of 9.8% in the forecast period. Similarly, the APAC region is anticipated to witness significant growth, with the highest projected CAGR of 8.9%. This growth is attributed to increasing consumer disposable income and a willingness to invest in premium personal care products.

Top-down and bottom-up approaches were used to estimate and validate the size of the global waterless cosmetics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Waterless Cosmetics Market Segmental Analysis

The global waterless cosmetics market is segmented based on type, and distribution channel. By type, the market is segmented into skincare, and hair care. By distribution channel, the market is segmented into online stores, and supermarkets. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Waterless Cosmetics Market

A significant factor driving the global waterless cosmetics market is the rising demand for environmentally friendly and sustainable products. Consumers are increasingly conscious of the environmental consequences of their choices and are actively seeking out products that minimize waste and decrease water usage. The waterless cosmetics market addresses this concern by offering products that require fewer resources and are packaged in eco-friendly materials. Consequently, the demand for waterless cosmetics is projected to keep increasing, fueled by the growing trend towards sustainability and environmental awareness.

Restraints in the Global Waterless Cosmetics Market

A significant challenge facing the global waterless cosmetics market is the lack of awareness and limited availability of these products in certain regions. Despite the increasing popularity of eco-friendly and sustainable products, many consumers may not be familiar with the advantages of waterless cosmetics and may not actively seek them out. Furthermore, some regions may not have access to these products due to inadequate distribution networks. As a result, the lack of consumer awareness and limited availability of waterless cosmetics may hinder the market's growth in certain regions.

Market Trends of the Global Waterless Cosmetics Market

A prominent trend in the global waterless cosmetics market is the increasing popularity of multifunctional products, which provide various benefits in a single item. Consumers are looking for convenience, simplicity, and value in their products, driving the demand for versatile options. This trend has led to the development of waterless cosmetics that offer multiple benefits like moisturizing, cleansing, and toning in one product.