PUBLISHER: Roots Analysis | PRODUCT CODE: 1643958
PUBLISHER: Roots Analysis | PRODUCT CODE: 1643958
As per Roots Analysis, the global probiotics market size is estimated to grow from USD 70.9 million in the current year to USD 165.1 billion by 2035, at a CAGR of 8.0% during the forecast period, till 2035.
The opportunity for probiotics market has been distributed across the following segments:
Other Distribution Channels
Probiotics are gut-friendly microbes (bacteria or yeast) that play a pivotal role in balancing the intestinal microflora in humans and animals. Some of the commonly found strains in the probiotics include Lactobacillus, Bifidobacterium, Bacillus, Saccharomyces and Streptococcus. Notably, probiotics are now widely recognized as mainstream wellness products amongst the health-conscious population. Such consumer products have known to enhance the overall health of an individual, through various mechanisms of action, such as competitive exclusion to eliminate pathogens, promote gut colonization, and strengthen the epithelial barrier.
Interestingly, owing to the increasing health awareness amongst consumers and preventive health benefits offered by probiotics, there has been a significant rise in the global demand for probiotic supplements post the COVID-19 pandemic. Moreover, the ongoing regulatory advancements related to specialty supplements encompassing probiotics have further driven this industry. Collectively these factors have propelled the companies involved in this domain to significantly invest in the development of novel probiotic strains. It is worth highlighting that, in 2023, French regulatory authorities granted permission to use the term probiotic on the labels of dietary supplements, given that these supplements offer a minimum of 107 to 109 live cells of the strain per day to the consumer. Further, online stores have made the entire purchasing process easy and significantly contributed to the improved accessibility of these products, thus providing consumers with a wide range of options.
Owing to the abovementioned benefits and the ongoing research and development (R&D) efforts aimed at creating more effective and novel probiotics, global probiotics market growth is expected to grow at a healthy CAGR during the forecast period.
The report delves into the current state of the probiotics market and identifies potential growth opportunities within the industry. The key takeaways of the report are:
Foods and Beverages is the Fastest Growing Segment of the Probiotics Market
Based on the type of probiotic, the global market for probiotics is segmented into foods and beverages, probiotic dietary supplements, animal feed and other probiotics. Currently, the majority share of the probiotic market is captured by foods and beverages, owing to its higher consumer preference (as general foods), easy availability (without any prescription) and high nutritional value of functional foods. Further, the probiotic dietary supplement segment is likely to grow at a higher CAGR (around 8.9%) in the coming years.
Fermented Foods are Likely to Hold the Largest Share of the Probiotics Market During the Forecast Period
Based on the types of foods and beverages, the global market for probiotics is segmented into fermented foods, beverages, dry foods and other foods and beverages. Amongst these types, the fermented foods segment occupies the largest share of the current overall market and is expected to witness substantial growth during the forecast period.
Probiotics Market for Nutritional Supplements is Likely to Grow at a Relatively Faster Pace During the Forecast Period
Based on the types of probiotic dietary supplements, the global market for probiotics is segmented across nutritional supplements, specialty supplements, infant formula, and other probiotic dietary supplements. Notably, the nutritional supplements segment dominates the current market. This can be attributed to the increasing consumption of these probiotics amongst the consumers owing to their health benefits.
Probiotics Market for Bacteria is Likely to Grow at a Higher CAGR During the Forecast Period
Based on the types of ingredients, the global market is segmented into bacteria and yeast. The current market is dominated by the revenues generated from probiotic bacteria; this segment is expected to continue dominating the market, during the forecast period.
In terms of End user, Probiotics for Humans Hold the Largest Share of the Probiotics Market
Based on the end users, the global market is segmented across humans and animals. Presently, the probiotics intended for human consumption is anticipated to dominate the probiotics market and this trend is unlikely to change during the forecast period.
By Target Human Population, Probiotics for Adults are Likely to Dominate the Market During the Forecast Period
Based on the target human population, the global market for probiotics is segmented across adults, children / infants. Currently, probiotics for adults hold the maximum share in the overall market. It is worth highlighting that probiotic market for children / infants is likely to grow at a relatively higher CAGR.
Hypermarkets / Supermarkets Supporting the sale of Probiotics are Likely to Dominate the Probiotics Market During the Forecast Period
Based on the distribution channels, the global market for probiotics is distributed as hypermarkets / supermarkets, pharmacies / drug stores, specialty stores, online stores, and other distribution channels. It is worth highlighting that, currently, hypermarkets / supermarkets occupy majority of the market share. This can be attributed to the easy accessibility of diversified food probiotics and probiotic supplements through the abovementioned distribution / sales channel.
Asia-Pacific Accounts for the Largest Share of the Market
Based on key geographical regions, the market is segmented into North America, Europe, Asia-Pacific, Middle East and North Africa and Latin America. In the current scenario, Asia-Pacific is likely to capture the largest market share. This can be attributed to the high acceptance and consumption of probiotics foods, nutritional supplements and specialty supplements within this region (due to the heightened focus of the consumers towards preventative healthcare). However, Middle East and North Africa is expected to grow at a higher CAGR during the forecast period.
The opinions and insights presented in this study were influenced by discussions conducted with multiple stakeholders in this domain. The market report features detailed transcripts of interviews conducted with the following individuals:
The report on Probiotics Market features insights on various sections, including:
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