PUBLISHER: QKS Group | PRODUCT CODE: 1669342
PUBLISHER: QKS Group | PRODUCT CODE: 1669342
This product includes two reports: Market Share and Market Forecast.
QKS Group Reveals that Voice of Customer (VoC) Market is Projected to Register a CAGR of above average by 2028 in Central & Eastern Europe.
Central & Eastern Europe is witnessing robust growth in the Voice of Customer (VoC) platform market, driven by the region's ongoing digital transformation and the increasing adoption of advanced customer feedback technologies. Businesses in these countries are recognizing the benefits of VoC solutions in enhancing customer engagement, improving service delivery, and gaining a competitive edge. The relatively lower market saturation compared to Western Europe provides ample opportunities for new implementations and innovations, contributing to the sector's vigorous growth.
Quadrant Knowledge Solutions defines a VoC platform as "an integrated and comprehensive voice of the customer solution that collects customer feedback (direct, indirect, and inferred) across various data sources in a multichannel environment, offers customer insights for analysis, and operationalizes customer experience insights. With effective execution, VoC tools can provide a robust CX framework to deliver improved customer experiences based on in-depth analysis of customer feedback."
QKS Group Reveals that Voice of Customer (VoC) Market is Projected to Register a CAGR of above average by 2028 in Central and Eastern Europe.
The future of the VoC platform market in Central & Eastern Europe looks promising, with sustained above-average growth anticipated. The region's increasing investment in digital infrastructure and the growing awareness of the importance of customer feedback will drive further adoption of VoC solutions. Additionally, the influx of foreign investments and partnerships with global technology providers will contribute to the market's development. As businesses strive to enhance their competitiveness and customer experiences, the demand for sophisticated VoC solutions will continue to rise, ensuring robust growth in the region.
Quadrant Knowledge Solutions defines "an integrated and comprehensive voice of the customer solution that collects customer feedback (direct, indirect, and inferred) across various data sources in a multichannel environment, offers customer insights for analysis, and operationalizes customer experience insights. With effective execution, VoC tools can provide a robust CX framework to deliver improved customer experiences based on in-depth analysis of customer feedback."