PUBLISHER: QKS Group | PRODUCT CODE: 1637513
PUBLISHER: QKS Group | PRODUCT CODE: 1637513
This product includes two reports: Market Share and Market Forecast.
Quadrant Knowledge Solutions Reveals that Product Information Management Market is Projected to Register a CAGR of 18% by 2028 in Central & Eastern Europe.
The retail industry in Central and Eastern Europe is a key driver of PIM implementation. The growing complexity of product assortments, along with the need for accurate, consistent product information across numerous channels, is driving merchants to use PIM solutions. This is increasingly important as e-commerce grows, requiring strong data management to improve consumer experience and operational efficiency.
Quadrant Knowledge Solutions defines Product Information Management (PIM) as "a solution that centralizes the product information into a single source and helps manage, store, optimize, and publish that information across sales, marketing, and eCommerce channels, for digital commerce. PIM collects data from various digital sources with the support of data tools, helping organizations improve product experience, cost efficiency, product data quality, and reach in the market. The solution is integrated with eCommerce platforms, customer relationship management (CRM) systems, and enterprise resource management (ERP) software across all digital and physical touchpoints to enhance data accuracy and quality."
Quadrant Knowledge Solutions Reveals that Product Information Management Market is Projected to Register a CAGR of 18% by 2028 in Central & Eastern Europe.
The retail sector in Central & Eastern Europe is a significant driver for PIM adoption. The increasing complexity of product assortments and the need for accurate, consistent product information across multiple channels are pushing retailers toward PIM solutions. This is especially critical as e-commerce continues to expand, necessitating robust data management to enhance customer experience and operational efficiency.
Quadrant Knowledge Solutions defines Product Information Management (PIM) as "a solution that centralizes the product information into a single source and helps manage, store, optimize, and publish that information across sales, marketing, and eCommerce channels, for digital commerce. PIM collects data from various digital sources with the support of data tools, helping organizations improve product experience, cost efficiency, product data quality, and reach in the market. The solution is integrated with eCommerce platforms, customer relationship management (CRM) systems, and enterprise resource management (ERP) software across all digital and physical touchpoints to enhance data accuracy and quality."