PUBLISHER: QKS Group | PRODUCT CODE: 1593764
PUBLISHER: QKS Group | PRODUCT CODE: 1593764
This product includes two reports: Market Share and Market Forecast.
Quadrant Knowledge Solutions Reveals that Business Intelligence and Analytics Market is Projected to Register a CAGR of 11.40% by 2028.
In this fast-paced and data-driven world, organizations are looking to make the best use of data and drive strategic decision-making. To support this critical discipline, Business Intelligence and Analytics (BIA) is gaining importance. BIA empowers organizations to unlock the true potential of their data, transforming raw information into actionable insights that pave the way for a competitive advantage in the market. Business intelligence harnesses advanced tools, technologies, and procedures to gather, unify, and analyse data. This entails transforming vast amounts of data into meaningful and valuable insights presented through visual representations, enabling stakeholders to make informed decisions that enhance organizational processes. BI encompasses data integration, data warehousing, data management, data modelling, reporting, and visualization, utilizing statistical analysis, predictive modelling, and other techniques. This combination of technologies empowers users to move beyond descriptive modelling and engage in prescriptive and predictive modelling. Furthermore, organizations can leverage statistical algorithms and machine learning (ML) algorithms to uncover patterns, trends, and correlations in the data, facilitating informed decision-making and operational optimization.
Quadrant Knowledge Solutions defines Business Intelligence and Analytics as "Business Intelligence and analytics (BIA) leverages historical and current data to reveal insights through intuitive visuals, enabling data-driven decision making. A comprehensive BIA platform integrates business analytics, data mining, data visualization tools, and best practices to drive analysis and uncover valuable insights. BIA solutions enhance analytics with features such as flexible self-service analytics to independently explore data, automated insights to derive conclusions, natural language queries to interact with visuals using any language, and pattern identification to detect trends and anomalies offering valuable context for decision-making. BIA solutions utilize data visualization, storytelling, and dashboarding for a comprehensive understanding of customer behaviour, operational efficiency, user reviews, and risk management to facilitate clear communication and detailed analysis of business performance. BIA solutions enable critical use cases such as real-time campaign tracking, KPI analysis, supply chain optimization, buyer profiling, demand forecasting, and targeted content promotion. Leveraging BIA empowers organizations to make strategic decisions and achieve their business objectives through data-driven insights."
The adoption of emerging technologies is driving the expansion of business intelligence, empowering organizations to streamline decision-making processes through intuitive graph-based visualizations. This leads to enhanced customer experiences and proactive risk mitigation. Prominent trends in the field of BIA include the emergence of cloud-based BI solutions, self-service BI capabilities, augmented analytics & automation, embeddable data storytelling, natural language insights, data governance, mobile analytics, and more. The competitive landscape within the BIA market has intensified as smaller vendors have embraced these technological advancements, resulting in increased competition across industries and sectors. Consequently, current BIA providers support a wide range of use cases, including data reporting, online analytical processing, development of user-friendly dashboards, complex event processing, business performance management, benchmarking, predictive analytics, prescriptive analytics, data visualization, and other related applications. Moreover, the inclusion of no-code/low-code functionality has gained significant importance to attract a diverse range of use cases and customers.
Quadrant Knowledge Solutions Reveals that Business Intelligence and Analytics Platform Projected to Register a CAGR of 11.40% by 2028.
The global Business Intelligence and Analytics market size to record a CAGR of 9.1% from 2023 to 2030, it is expected to grow from USD 27.11 billion in 2022 to USD 54.27 billion by 2028. Business Intelligence (BI) is a procedural and technical architecture that collects, saves, and analyses the data produced by an organization's operations. Process analysis, data mining, descriptive analysis, and performance benchmarking are all included in BI. The need for BI solutions in the market has increased due to businesses' growing emphasis on strategic decision-making, insightful data, quick and accurate reporting, and increased productivity.