Athleisure Market Size, Share, Trends, Industry Analysis Report: By Product Type, End Users, Distribution Channel, and Region

Description

List of Tables

The global athleisure market size is expected to reach USD 941.65 billion by 2034, according to a new study by Polaris Market Research. The report "Athleisure Market Size, Share, Trends, Industry Analysis Report: By Product Type, End User, Distribution Channel (Online and Offline), and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Market Forecast, 2025-2034" gives a detailed insight into current market dynamics and provides analysis on future market growth.

The athleisure market focuses on apparel and footwear designed to blend athletic performance with casual style. These products, including leggings, joggers, sneakers, and tops, serve both functional and aesthetic purposes, making them suitable for workouts and everyday wear. The market has grown rapidly due to the increasing consumer shift toward health-focused lifestyles and the demand for versatile clothing that bridges the gap between active wear and casual fashion.

Rising fitness awareness, higher disposable incomes, and the growing popularity of casual work wear in professional settings are a few of the key factors driving the athleisure market growth. The global pandemic further accelerated this shift, as consumers prioritized comfort and functionality in their clothing choices during remote work and home-based activities. Athleisure has become a fashion statement, fueled by endorsements from celebrities and social media influencers who align these products with aspirational lifestyles.

Technological advancements in fabrics, such as moisture-wicking, breathable, and temperature-regulating materials, are one of the major trends anticipated to drive the athleisure market expansion. Sustainability is another major trend, with companies introducing recycled fabrics and ethical production practices to meet consumer expectations. The rise of online retail and direct-to-consumer channels has also transformed purchasing behavior, offering brands a way to connect directly with customers.

The demand for eco-friendly materials, along with size-inclusive and gender-neutral designs, is reshaping the athleisure market landscape. In addition, emerging economies in Asia Pacific and Latin America provide untapped potential due to their growing middle-class population and increasing focus on fitness and wellness.

Key Highlights of Athleisure Market Report

Based on end user, the women segment held the largest market share due to the increasing participation of women in fitness activities and their rising preference for stylish, functional apparel that suits both workouts and casual wear.

Based on product type, the footwear segment held the largest market share in 2024 due to the rising popularity of versatile, comfortable sneakers and athletic shoes that serve both performance and fashion needs, appealing to a broad consumer base.

In 2024, North America accounted for the largest market share due to strong consumer demand for high-quality, performance-driven athleisure products, supported by a well-established fitness culture and a high disposable income.

The Asia Pacific athleisure market is anticipated to register the fastest growth from 2025 to 2034 due to rapid urbanization, growing health awareness, rising disposable incomes, and increasing adoption of fitness and wellness lifestyles among consumers in the region.

A few global key market players include Nike, Inc.; Adidas AG; Under Armour, Inc.; Puma SE; Lululemon Athletica Inc.; VF Corporation; Columbia Sportswear Company; Gap Inc. (Athleta); ASICS Corporation; FILA Holdings Corp.; New Balance Athletics, Inc.; Anta Sports Products Limited; Decathlon S.A.; H&M Group; and Patagonia, Inc.

Polaris Market Research has segmented the athleisure market research report on the basis of product type, end user, distribution channel, and region:

By Product Type Outlook (Revenue - USD Billion, 2020-2034)

Tops
Bottoms
Footwear
Outerwear
Accessories

By End User Outlook (Revenue - USD Billion, 2020-2034)

Men
Women
Children

By Distribution Channel Outlook (Revenue - USD Billion, 2020-2034)

Online
Offline

By Regional Outlook (Revenue - USD Billion, 2020-2034)

North America
US
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Rest of Europe
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Australia
Vietnam
Rest of Asia Pacific
Latin America
Argentina
Brazil
Mexico
Rest of Latin America
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa
Rest of Middle East & Africa

Product Code: PM2140

1. Introduction

1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
1.2. Stakeholders

2. Executive Summary

2.1. Market Highlights

3. Research Methodology

3.1. Overview
- 3.1.1. Data Mining
3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources

4. Global Athleisure Market Insights

4.1. Athleisure Market - Market Snapshot
4.2. Athleisure Market Dynamics
- 4.2.1. Drivers and Opportunities
  - 4.2.1.1. Increasing Global Focus on Health and Wellness
  - 4.2.1.2. Increasing Growing Disposable Incomes
- 4.2.2. Restraints and Challenges
  - 4.2.2.1. Rising Competition Among Global and Local Brands
4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
4.4. PESTEL Analysis
4.5. Athleisure Market Trends
4.6. Value Chain Analysis

5. Global Athleisure Market, by Product Type

5.1. Key Findings
5.2. Introduction
- 5.2.1. Global Athleisure Market, by Product Type, 2020-2034 (USD Billion)
5.3. Tops
- 5.3.1. Global Athleisure Market, by Tops, by Region, 2020-2034 (USD Billion)
5.4. Bottoms
- 5.4.1. Global Athleisure Market, by Bottoms, by Region, 2020-2034 (USD Billion)
5.5. Footwear
- 5.5.1. Global Athleisure Market, by Footwear, by Region, 2020-2034 (USD Billion)
5.6. Outerwear
- 5.6.1. Global Athleisure Market, by Outerwear, by Region, 2020-2034 (USD Billion)
5.7. Accessories
- 5.7.1. Global Athleisure Market, by Accessories, by Region, 2020-2034 (USD Billion)

6. Global Athleisure Market, by End User

6.1. Key Findings
6.2. Introduction
- 6.2.1. Global Athleisure Market, by End User, 2020-2034 (USD Billion)
6.3. Men
- 6.3.1. Global Athleisure Market, by Men, by Region, 2020-2034 (USD Billion)
6.4. Women
- 6.4.1. Global Athleisure Market, by Women, by Region, 2020-2034 (USD Billion)
6.5. Children
- 6.5.1. Global Athleisure Market, by Children, by Region, 2020-2034 (USD Billion)

7. Global Athleisure Market, by Distribution Channel

7.1. Key Findings
7.2. Introduction
- 7.2.1. Global Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
7.3. Online
- 7.3.1. Global Athleisure Market, by Online, by Region, 2020-2034 (USD Billion)
7.4. Offline
- 7.4.1. Global Athleisure Market, by Offline, by Region, 2020-2034 (USD Billion)

8. Global Athleisure Market, by Geography

8.1. Key Findings
8.2. Introduction
- 8.2.1. Athleisure Market Assessment, By Geography, 2020-2034 (USD Billion)
8.3. Athleisure Market - North America
- 8.3.1. North America: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
- 8.3.2. North America: Athleisure Market, by End User, 2020-2034 (USD Billion)
- 8.3.3. North America: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.3.4. Athleisure Market - US
  - 8.3.4.1. US: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.3.4.2. US: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.3.4.3. US: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.3.5. Athleisure Market - Canada
  - 8.3.5.1. Canada: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.3.5.2. Canada: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.3.5.3. Canada: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
8.4. Athleisure Market - Europe
- 8.4.1. Europe: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
- 8.4.2. Europe: Athleisure Market, by End User, 2020-2034 (USD Billion)
- 8.4.3. Europe: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.4. Athleisure Market - UK
  - 8.4.4.1. UK: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.4.2. UK: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.4.3. UK: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.5. Athleisure Market - France
  - 8.4.5.1. France: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.5.2. France: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.5.3. France: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.6. Athleisure Market - Germany
  - 8.4.6.1. Germany: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.6.2. Germany: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.6.3. Germany: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.7. Athleisure Market - Italy
  - 8.4.7.1. Italy: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.7.2. Italy: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.7.3. Italy: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.8. Athleisure Market - Spain
  - 8.4.8.1. Spain: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.8.2. Spain: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.8.3. Spain: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.9. Athleisure Market - Netherlands
  - 8.4.9.1. Netherlands: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.9.2. Netherlands: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.9.3. Netherlands: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.10. Athleisure Market - Russia
  - 8.4.10.1. Russia: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.10.2. Russia: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.10.3. Russia: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.4.11. Athleisure Market - Rest of Europe
  - 8.4.11.1. Rest of Europe: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.4.11.2. Rest of Europe: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.4.11.3. Rest of Europe: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
8.5. Athleisure Market - Asia Pacific
- 8.5.1. Asia Pacific: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
- 8.5.2. Asia Pacific: Athleisure Market, by End User, 2020-2034 (USD Billion)
- 8.5.3. Asia Pacific: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.4. Athleisure Market - China
  - 8.5.4.1. China: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.4.2. China: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.4.3. China: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.5. Athleisure Market - India
  - 8.5.5.1. India: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.5.2. India: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.5.3. India: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.6. Athleisure Market - Malaysia
  - 8.5.6.1. Malaysia: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.6.2. Malaysia: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.6.3. Malaysia: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.7. Athleisure Market - Japan
  - 8.5.7.1. Japan: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.7.2. Japan: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.7.3. Japan: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.8. Athleisure Market - Indonesia
  - 8.5.8.1. Indonesia: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.8.2. Indonesia: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.8.3. Indonesia: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.9. Athleisure Market - South Korea
  - 8.5.9.1. South Korea: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.9.2. South Korea: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.9.3. South Korea: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.10. Athleisure Market - Australia
  - 8.5.10.1. Australia: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.10.2. Australia: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.10.3. Australia: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.5.11. Athleisure Market - Rest of Asia Pacific
  - 8.5.11.1. Rest of Asia Pacific: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.5.11.2. Rest of Asia Pacific: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.5.11.3. Rest of Asia Pacific: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
8.6. Athleisure Market - Middle East & Africa
- 8.6.1. Middle East & Africa: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
- 8.6.2. Middle East & Africa: Athleisure Market, by End User, 2020-2034 (USD Billion)
- 8.6.3. Middle East & Africa: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.6.4. Athleisure Market - Saudi Arabia
  - 8.6.4.1. Saudi Arabia: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.6.4.2. Saudi Arabia: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.6.4.3. Saudi Arabia: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.6.5. Athleisure Market - UAE
  - 8.6.5.1. UAE: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.6.5.2. UAE: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.6.5.3. UAE: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.6.6. Athleisure Market - Israel
  - 8.6.6.1. Israel: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.6.6.2. Israel: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.6.6.3. Israel: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.6.7. Athleisure Market - South Africa
  - 8.6.7.1. South Africa: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.6.7.2. South Africa: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.6.7.3. South Africa: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.6.8. Athleisure Market - Rest of Middle East & Africa
  - 8.6.8.1. Rest of Middle East & Africa: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.6.8.2. Rest of Middle East & Africa: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.6.8.3. Rest of Middle East & Africa: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
8.7. Athleisure Market - Latin America
- 8.7.1. Latin America: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
- 8.7.2. Latin America: Athleisure Market, by End User, 2020-2034 (USD Billion)
- 8.7.3. Latin America: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.7.4. Athleisure Market - Mexico
  - 8.7.4.1. Mexico: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.7.4.2. Mexico: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.7.4.3. Mexico: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.7.5. Athleisure Market - Brazil
  - 8.7.5.1. Brazil: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.7.5.2. Brazil: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.7.5.3. Brazil: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.7.6. Athleisure Market - Argentina
  - 8.7.6.1. Argentina: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.7.6.2. Argentina: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.7.6.3. Argentina: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)
- 8.7.7. Athleisure Market - Rest of Latin America
  - 8.7.7.1. Rest of Latin America: Athleisure Market, by Product Type, 2020-2034 (USD Billion)
  - 8.7.7.2. Rest of Latin America: Athleisure Market, by End User, 2020-2034 (USD Billion)
  - 8.7.7.3. Rest of Latin America: Athleisure Market, by Distribution Channel, 2020-2034 (USD Billion)

9. Competitive Landscape

9.1. Expansion and Acquisition Analysis
- 9.1.1. Expansion
- 9.1.2. Acquisitions
9.2. Partnerships/Collaborations/Agreements/Exhibitions

10. Company Profiles

10.1. Nike, Inc.
- 10.1.1. Company Overview
- 10.1.2. Financial Performance
- 10.1.3. Product Benchmarking
- 10.1.4. Recent Development
10.2. Adidas AG
- 10.2.1. Company Overview
- 10.2.2. Financial Performance
- 10.2.3. Product Benchmarking
- 10.2.4. Recent Development
10.3. Under Armour, Inc.
- 10.3.1. Company Overview
- 10.3.2. Financial Performance
- 10.3.3. Product Benchmarking
- 10.3.4. Recent Development
10.4. Puma SE
- 10.4.1. Company Overview
- 10.4.2. Financial Performance
- 10.4.3. Product Benchmarking
- 10.4.4. Recent Development
10.5. Lululemon Athletica Inc.
- 10.5.1. Company Overview
- 10.5.2. Financial Performance
- 10.5.3. Product Benchmarking
- 10.5.4. Recent Development
10.6. VF Corporation
- 10.6.1. Company Overview
- 10.6.2. Financial Performance
- 10.6.3. Product Benchmarking
- 10.6.4. Recent Development
10.7. Columbia Sportswear Company
- 10.7.1. Company Overview
- 10.7.2. Financial Performance
- 10.7.3. Product Benchmarking
- 10.7.4. Recent Development
10.8. Gap Inc. (Athleta)
- 10.8.1. Company Overview
- 10.8.2. Financial Performance
- 10.8.3. Product Benchmarking
- 10.8.4. Recent Development
10.9. ASICS Corporation
- 10.9.1. Company Overview
- 10.9.2. Financial Performance
- 10.9.3. Product Benchmarking
- 10.9.4. Recent Development
10.10. FILA Holdings Corp.
- 10.10.1. Company Overview
- 10.10.2. Financial Performance
- 10.10.3. Product Benchmarking
- 10.10.4. Recent Development
10.11. New Balance Athletics, Inc.
- 10.11.1. Company Overview
- 10.11.2. Financial Performance
- 10.11.3. Product Benchmarking
- 10.11.4. Recent Development
10.12. Anta Sports Products Limited
- 10.12.1. Company Overview
- 10.12.2. Financial Performance
- 10.12.3. Product Benchmarking
- 10.12.4. Recent Development
10.13. Decathlon S.A.
- 10.13.1. Company Overview
- 10.13.2. Financial Performance
- 10.13.3. Product Benchmarking
- 10.13.4. Recent Development
10.14. H&M Group
- 10.14.1. Company Overview
- 10.14.2. Financial Performance
- 10.14.3. Product Benchmarking
- 10.14.4. Recent Development
10.15. Patagonia, Inc.
- 10.15.1. Company Overview
- 10.15.2. Financial Performance
- 10.15.3. Product Benchmarking
- 10.15.4. Recent Development