PUBLISHER: Polaris Market Research | PRODUCT CODE: 1552502
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1552502
The global generative AI in animation market size is expected to reach USD 23.60 billion by 2032, according to a new study by Polaris Market Research. The report "Generative AI in Animation Market Size, Share, Trends, Industry Analysis Report: Information By Component (Services, Solutions), By Type, By End-Use And By Region (North America, Europe, Asia-Pacific, Latin America, Middle East & Africa) - Market Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The generative AI in animation market is experiencing rapid growth owing to the AI-powered tools that allow studios of all sizes to effectively handle large workloads, from creating numerous characters to intricate scenes. The continuous improvement of generative AI algorithms results in animations of exceptional quality. The integration of scalability and quality improvement enhances production procedures and animated content production and fosters broad acceptance and market growth in the animation sector.
Moreover, the surge in the entertainment industry and demand for good quality content from consumers has led to the development of innovative AI-driven solutions. These solutions foster creativity and innovation by allowing animators to explore fresh styles and ideas. The communication between animators and AI systems is streamlined, which improves collaboration and feedback and empowers creators to enhance their concepts and adjust to evolving needs.
For instance, in May 2024, Google launched Veo, its generative AI video model capable of producing high-quality videos in 1080p resolution in a diverse range of visual and cinematic styles. Veo possesses a sophisticated comprehension of natural language. Users can guide their intended results through text, images, or video-based cues in various shots.
In recent years, there has been a surge in automated inbetweening in generative AI animation. Automated inbetweening is a process of using artificial intelligence to generate intermediate frames automatically between keyframes in animation sequences. Traditionally, animators manually create these frames to ensure smooth motion transitions, which can be time-consuming and labor-intensive.
With AI-driven automated inbetweening, algorithms analyze keyframes and generate intermediate frames that maintain the intended motion and style of the animation. This technology accelerates the animation production process, helps maintain consistency in movement, and enhances the overall efficiency of animation workflows.
The solutions category dominated the market owing to its ability to integrate with AI technology and animation software to create smooth workflows and streamline production processes.
The gaming segment dominated the market due to the surge in the demand for creative and visually appealing gaming content to engage gamers.
North America dominated the generative AI in animation market owing to its vast network of well-established animation studios and tech firms, forefront at developing and incorporating AI technologies into their offerings.
The Asia-Pacific region is expected to grow at the fastest CAGR due to the rapid growth and adoption of generative AI in animation in various sectors, including media & entertainment, gaming, and advertising.
The global key market players include Adobe, Autodesk Inc., Blue Sky Studios, DreamWorks Animation, Google LLC, Kartoon Studios, Inc., NVIDIA Corporation, Pixar Animation Studios, ServiceNow, and Walt Disney Animation Studios.
Polaris Market Research has segmented the generative AI in animation market report based on component, type, end-use, and region:
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