PUBLISHER: Polaris Market Research | PRODUCT CODE: 1505036
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1505036
The global sweeteners market size is expected to reach USD 141.80 billion by 2032 according to a new study by Polaris Market Research. The report "Sweeteners Market Share, Size, Trends, Industry Analysis Report, By Type (Natural {Stevia, Sorbitol, Xylitol, Erythritol}, Artificial {Sucralose, Neotame, Others}); By Application; By Region; Segment Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Organic and natural sweeteners are gaining high significance and increased demand due to the rising health concerns due to the increased usage of sugar and challenges associated with the safety of some non-nutritive artificial sugar substitutes. They are used across various industries such as food processing, pharmaceuticals, personal care, and others, which in turn creates demand for various natural sugar substitutes.
Globally, the increasing R&D activities allied with various applications in which sugar substitutes can be used, a combination of sweeteners with probiotic & prebiotic products, and fluctuating prices & supply of sugar will create potential growth opportunities for the key industry players offering sweeteners.
Moreover, increasing health issues such as diabetes, obesity, and other chronic diseases among the population globally, along with emerging consciousness for substituting sugars with natural sugar substitutes, is further expected to drive the demand for the industry. The industry is primarily induced by changing consumer trends, shift toward healthier food alternatives, increase in demand for natural and organic food products, and customer's attraction toward plant-based products.
The manufacturers are intended to focus on enlarging their product portfolio, devise impactful marketing strategies, and turn out to be more transparent with buyers to boost sales. However, amidst the pandemic, the supply chain is expected to be the major challenge, wherein the key players in the industry should focus on product diversification and aim to sell their products on e-Commerce or through online portals.
Based on type, the natural sweeteners segment is dominating the global market. Wherein the sorbitol segment is expected to dominate the natural segment. Sorbitol contains low or no calories and is commonly known as a polyol or sugar alcohol. Organically, it is not processed by bacteria in the mouth; therefore, it avoids tooth decay. It is also safe to consume, and the same has been verified by global health authorities. In addition, its diverse functional properties such as sustaining shelf life, appearance, consistency of foods, offering medicinal qualities, and helping in retaining moisture, among others, are among the key factors leading to its dominance in the industry.
Organic or natural sweeteners are observing increased demand in response to the rising emphasis on good health and growing incidents of food adulteration
Currently, Asia Pacific holds the largest share in the global market. The growing demand for organic products whilst favoring health and wellness is boosting the market in this region.
In application segment, direct sales channel is expected to account for a considerable share in the sweeteners. The majority of sales are through B2B channels.
e-Commerce giants such as Amazon, Target and Walmart, are showing keen interest in online grocery delivery, thereby, the online segment is expected to increase predominantly during the forecast period
The global market is highly competitive owing to the existence of large industry players with a global presence Eden foods inc., Impala Imperial Sugar Company, Roquette Freres, Nestle S.A.
Polaris Market Research has segmented the sweeteners market report based on type, application, and region: