PUBLISHER: Polaris Market Research | PRODUCT CODE: 1463032
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1463032
Oral Care Market Share, Size, Trends, Industry Analysis Report, By Product (Toothpaste, Toothbrush, Mouthwash, Denture Products, Dental Accessories, Others); By Distribution Channel; By Region; Segment Forecast, 2024- 2032
The global Oral Care market size is expected to reach USD 65.06 billion by 2032, according to a new study by Polaris Market Research. The report "Oral Care Market Share, Size, Trends, Industry Analysis Report, By Product (Toothpaste, Toothbrush, Mouthwash, Denture Products, Dental Accessories, Others); By Distribution Channel; By Region; Segment Forecast, 2024- 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The oral care market is growing due to increased disposable income and healthcare spending. Rising economies and higher disposable incomes prompt individuals to invest more in personal care, including oral hygiene products. Moreover, a heightened awareness of oral health encourages consumers to prioritize oral care. Increased healthcare spending, both individually and government-funded, supports oral health promotion programs and dental services. Expanded healthcare coverage and insurance plans further enhance accessibility to dental care. Additionally, rising healthcare expenditures drive investment in advanced dental technologies and treatments.
More individuals seek dental procedures to enhance their smiles and facial appearance, driving demand for treatments like teeth whitening, veneers, orthodontics, and implants. Advancements in dental technology make procedures more accessible and less invasive. Influenced by social media and celebrity culture, people desire picture-perfect smiles, boosting cosmetic dentistry's popularity. Moreover, financing options and dental insurance coverage make treatments more affordable and accessible. The rising emphasis on cosmetic dentistry drives the oral care market, catering to a broader audience seeking innovative solutions for smile transformations.
The oral care market is growing as consumers increasingly favor natural and organic products over conventional ones. Concerns about synthetic ingredients' health risks drive the demand for safer alternatives. Natural oral care products, free from harmful chemicals like parabens, are perceived as safer and environmentally friendly. Moreover, there's a rising awareness of the connection between oral health and overall well-being, prompting interest in holistic health approaches. Formulated with botanical extracts and essential oils, natural oral care products offer additional health benefits. Additionally, the surge in eco-conscious consumerism fuels demand for environmentally friendly oral care solutions, leading to a wide range of natural and organic options in the market.
With the rise of online shopping platforms, consumers have convenient access to a wide selection of oral care products from their homes. The ease of online shopping, along with access to product reviews, encourages consumers to purchase oral care items online. Additionally, e-commerce platforms provide opportunities for smaller oral care brands to reach a broader audience and innovate in the market. The COVID-19 pandemic further accelerated this trend as safety concerns led consumers to prefer online shopping over in-person visits, solidifying the importance of e-commerce in driving oral care market growth.
Oral Care Market Report Highlights
In 2023, the toothbrush segment held significant revenue share owing to its use as an essential oral hygiene tool, frequent replacement cycle, and promotional campaigns.
In 2023, the supermarkets and hypermarkets segment held significant revenue share owing to convenience and accessibility, variety of brands and products, and brand visibility and promotion.
In 2023, Asia-Pacific region accounted for a significant market share due to high population size & growth, increasing awareness & adoption, and government initiatives & public health campaigns.
The market is highly competitive owing to the existence of market players with a global presence, including Church & Dwight Co., Inc., Colgate-Palmolive Company, GlaxoSmithKline (GSK), Johnson & Johnson, Lion Corporation, Procter & Gamble, Sunstar Group, and Unilever among others.
Polaris Market Research has segmented the Oral Care market report based on product, distribution channel, and region:
Oral Care Market, Product Outlook (Revenue - USD Billion, 2019 - 2032)
- Toothpaste
- Toothbrush
- Mouthwash
- Denture Products
- Dental Accessories
- Others
Oral Care Market, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)
- Convenience Stores
- Supermarkets and Hypermarkets
- Pharmacies and Drug Stores
- Online Stores
- Others
Oral Care Market, Regional Outlook (Revenue - USD Billion, 2019 - 2032)
- North America
- U.S.
- Canada
- Europe
- France
- Germany
- UK
- Italy
- Netherlands
- Spain
- Russia
- Asia Pacific
- Japan
- China
- India
- Malaysia
- Indonesia
- South Korea
- Latin America
- Brazil
- Mexico
- Argentina
- Middle East & Africa
- Saudi Arabia
- UAE
- Israel
- South Africa
Table of Contents
1. Introduction
- 1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
- 1.2. Stakeholders
2. Executive Summary
- 2.1. Market Highlights
3. Research Methodology
- 3.1. Overview
- 3.1.1. Data Mining
- 3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources
4. Global Oral Care Market Insights
- 4.1. Oral Care Market - Industry Snapshot
- 4.2. Oral Care Market Dynamics
- 4.2.1. Drivers and Opportunities
- 4.2.1.1. Increasing awareness of oral health is projected to spur the product demand
- 4.2.1.2. Rising prevalence of dental disorders is expected to drive oral care market growth
- 4.2.2. Restraints and Challenges
- 4.2.2.1. Regulatory constraints and compliance challenges are likely to impede the market growth
- 4.2.1. Drivers and Opportunities
- 4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
- 4.4. PESTLE Analysis
- 4.5. Oral Care Industry trends
- 4.6. Value Chain Analysis
- 4.7. COVID-19 Impact Analysis
5. Global Oral Care Market, by Product
- 5.1. Key Findings
- 5.2. Introduction
- 5.2.1. Global Oral Care, by Product, 2019-2032 (USD Billion)
- 5.3. Toothpaste
- 5.3.1. Global Oral Care Market, by Toothpaste, by Region, 2019-2032 (USD Billion)
- 5.4. Toothbrush
- 5.4.1. Global Oral Care Market, by Toothbrush, by Region, 2019-2032 (USD Billion)
- 5.5. Mouthwash
- 5.5.1. Global Oral Care Market, by Mouthwash, by Region, 2019-2032 (USD Billion)
- 5.6. Denture Products
- 5.6.1. Global Oral Care Market, by Denture Products, by Region, 2019-2032 (USD Billion)
- 5.7. Dental Accessories
- 5.7.1. Global Oral Care Market, by Dental Accessories, by Region, 2019-2032 (USD Billion)
- 5.8. Others
- 5.8.1. Global Oral Care Market, by Others, by Region, 2019-2032 (USD Billion)
6. Global Oral Care Market, by Distribution Channel
- 6.1. Key Findings
- 6.2. Introduction
- 6.2.1. Global Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 6.3. Convenience Stores
- 6.3.1. Global Oral Care Market, by Convenience Stores, by Region, 2019-2032 (USD Billion)
- 6.4. Supermarkets and Hypermarkets
- 6.4.1. Global Oral Care Market, by Supermarkets and Hypermarkets, by Region, 2019-2032 (USD Billion)
- 6.5. Pharmacies and Drug Stores
- 6.5.1. Global Oral Care Market, by Pharmacies and Drug Stores, by Region, 2019-2032 (USD Billion)
- 6.6. Online Stores
- 6.6.1. Global Oral Care Market, by Online Stores, by Region, 2019-2032 (USD Billion)
- 6.7. Others
- 6.7.1. Global Oral Care Market, by Others, by Region, 2019-2032 (USD Billion)
7. Global Oral Care Market, by Geography
- 7.1. Key findings
- 7.2. Introduction
- 7.2.1. Oral Care Market Assessment, By Geography, 2019-2032 (USD Billion)
- 7.3. Oral Care Market - North America
- 7.3.1. North America: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.3.2. North America: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.3.3. Oral Care Market - U.S.
- 7.3.3.1. U.S.: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.3.3.2. U.S.: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.3.4. Oral Care Market - Canada
- 7.3.4.1. Canada: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.3.4.2. Canada: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4. Oral Care Market - Europe
- 7.4.1. Europe: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.2. Europe: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.3. Oral Care Market - UK
- 7.4.3.1. UK: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.3.2. UK: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.4. Oral Care Market - France
- 7.4.4.1. France: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.4.2. France: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.5. Oral Care Market - Germany
- 7.4.5.1. Germany: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.5.2. Germany: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.6. Oral Care Market - Italy
- 7.4.6.1. Italy: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.6.2. Italy: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.7. Oral Care Market - Spain
- 7.4.7.1. Spain: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.7.2. Spain: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.8. Oral Care Market - Netherlands
- 7.4.8.1. Netherlands: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.8.2. Netherlands: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.4.9. Oral Care Market - Russia
- 7.4.9.1. Russia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.4.9.2. Russia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5. Oral Care Market - Asia Pacific
- 7.5.1. Asia Pacific: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.2. Asia Pacific: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.3. Oral Care Market - China
- 7.5.3.1. China: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.3.2. China: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.4. Oral Care Market - India
- 7.5.4.1. India: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.4.2. India: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.5. Oral Care Market - Malaysia
- 7.5.5.1. Malaysia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.5.2. Malaysia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.6. Oral Care Market - Japan
- 7.5.6.1. Japan: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.6.2. Japan: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.7. Oral Care Market - Indonesia
- 7.5.7.1. Indonesia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.7.2. Indonesia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.5.8. Oral Care Market - South Korea
- 7.5.8.1. South Korea: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.5.8.2. South Korea: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.6. Oral Care Market - Middle East & Africa
- 7.6.1. Middle East & Africa: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.6.2. Middle East & Africa: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.6.3. Oral Care Market - Saudi Arabia
- 7.6.3.1. Saudi Arabia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.6.3.2. Saudi Arabia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.6.4. Oral Care Market - UAE
- 7.6.4.1. UAE: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.6.4.2. UAE: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.6.5. Oral Care Market - Israel
- 7.6.5.1. Israel: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.6.5.2. Israel: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.6.6. Oral Care Market - South Africa
- 7.6.6.1. South Africa: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.6.6.2. South Africa: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.7. Oral Care Market - Latin America
- 7.7.1. Latin America: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.7.2. Latin America: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.7.3. Oral Care Market - Mexico
- 7.7.3.1. Mexico: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.7.3.2. Mexico: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.7.4. Oral Care Market - Brazil
- 7.7.4.1. Brazil: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.7.4.2. Brazil: Oral Care Market, by Product, 2019-2032 (USD Billion)
- 7.7.5. Oral Care Market - Argentina
- 7.7.5.1. Argentina: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- 7.7.5.2. Argentina: Oral Care Market, by Product, 2019-2032 (USD Billion)
8. Competitive Landscape
- 8.1. Expansion and Acquisition Analysis
- 8.1.1. Expansion
- 8.1.2. Acquisitions
- 8.2. Partnerships/Collaborations/Agreements/Exhibitions
9. Company Profiles
- 9.1. Church & Dwight Co., Inc.
- 9.1.1. Company Overview
- 9.1.2. Financial Performance
- 9.1.3. Product Benchmarking
- 9.1.4. Recent Development
- 9.2. Colgate-Palmolive Company
- 9.2.1. Company Overview
- 9.2.2. Financial Performance
- 9.2.3. Product Benchmarking
- 9.2.4. Recent Development
- 9.3. Dabur
- 9.3.1. Company Overview
- 9.3.2. Financial Performance
- 9.3.3. Product Benchmarking
- 9.3.4. Recent Development
- 9.4. Dentsply Sirona Inc
- 9.4.1. Company Overview
- 9.4.2. Financial Performance
- 9.4.3. Product Benchmarking
- 9.4.4. Recent Development
- 9.5. GC Corporation
- 9.5.1. Company Overview
- 9.5.2. Financial Performance
- 9.5.3. Product Benchmarking
- 9.5.4. Recent Development
- 9.6. GlaxoSmithKline (GSK)
- 9.6.1. Company Overview
- 9.6.2. Financial Performance
- 9.6.3. Product Benchmarking
- 9.6.4. Recent Development
- 9.7. Henkel AG & Co. KGaA
- 9.7.1. Company Overview
- 9.7.2. Financial Performance
- 9.7.3. Product Benchmarking
- 9.7.4. Recent Development
- 9.8. Himalaya Drug Company
- 9.8.1. Company Overview
- 9.8.2. Financial Performance
- 9.8.3. Product Benchmarking
- 9.8.4. Recent Development
- 9.9. Johnson & Johnson
- 9.9.1. Company Overview
- 9.9.2. Financial Performance
- 9.9.3. Product Benchmarking
- 9.9.4. Recent Development
- 9.10. Lion Corporation
- 9.10.1. Company Overview
- 9.10.2. Financial Performance
- 9.10.3. Product Benchmarking
- 9.10.4. Recent Development
- 9.11. Procter & Gamble
- 9.11.1. Company Overview
- 9.11.2. Financial Performance
- 9.11.3. Product Benchmarking
- 9.11.4. Recent Development
- 9.12. Sunstar Group
- 9.12.1. Company Overview
- 9.12.2. Financial Performance
- 9.12.3. Product Benchmarking
- 9.12.4. Recent Development
- 9.13. Ultradent Products Inc.
- 9.13.1. Company Overview
- 9.13.2. Financial Performance
- 9.13.3. Product Benchmarking
- 9.13.4. Recent Development
- 9.14. Unilever
- 9.14.1. Company Overview
- 9.14.2. Financial Performance
- 9.14.3. Product Benchmarking
- 9.14.4. Recent Development
- 9.15. Young Dental
- 9.15.1. Company Overview
- 9.15.2. Financial Performance
- 9.15.3. Product Benchmarking
- 9.15.4. Recent Development
List of Tables
- Table 1 Global Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 2 Global Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 3 Oral Care Market Assessment, By Geography, 2019-2032 (USD Billion)
- Table 4 North America: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 5 North America: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 6 U.S.: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 7 U.S.: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 8 Canada: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 9 Canada: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 10 Europe: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 11 Europe: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 12 UK: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 13 UK: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 14 France: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 15 France: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 16 Germany: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 17 Germany: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 18 Italy: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 19 Italy: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 20 Spain: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 21 Spain: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 22 Netherlands: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 23 Netherlands: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 24 Russia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 25 Russia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 26 Asia Pacific: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 27 Asia Pacific: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 28 China: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 29 China: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 30 India: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 31 India: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 32 Malaysia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 33 Malaysia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 34 Japan: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 35 Japan: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 36 Indonesia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 37 Indonesia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 38 South Korea: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 39 South Korea: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 40 Middle East & Africa: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 41 Middle East & Africa: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 42 Saudi Arabia: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 43 Saudi Arabia: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 44 UAE: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 45 UAE: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 46 Israel: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 47 Israel: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 48 South Africa: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 49 South Africa: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 50 Latin America: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 51 Latin America: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 52 Mexico: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 53 Mexico: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 54 Brazil: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 55 Brazil: Oral Care Market, by Product, 2019-2032 (USD Billion)
- Table 56 Argentina: Oral Care Market, by Distribution Channel, 2019-2032 (USD Billion)
- Table 57 Argentina: Oral Care Market, by Product, 2019-2032 (USD Billion)
List of Figures
- Figure 1 Global Oral Care Market, 2019-2032 (USD Billion)
- Figure 2 Integrated Ecosystem
- Figure 3 Research Methodology: Top-Down & Bottom-Up Approach
- Figure 4 Market by Geography
- Figure 5 Porter's Five Forces
- Figure 6 Market by Distribution Channel
- Figure 7 Global Oral Care Market, by Distribution Channel, 2022 & 2032 (USD Billion)
- Figure 8 Market by Product
- Figure 9 Global Oral Care Market, by Product, 2022 & 2032 (USD Billion)
- Figure 10 Oral Care Market Assessment, By Geography, 2019-2032 (USD Billion)
- Figure 11 Strategic Analysis - Oral Care Market
