PUBLISHER: Polaris Market Research | PRODUCT CODE: 1423963
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1423963
The global insect repellant market size is expected to reach USD 9.33 billion by 2032, according to a new study by Polaris Market Research. The report "Insect Repellent Market Share, Size, Trends, Industry Analysis Report, By Insect Type (Mosquito Repellent, Bugs Repellent, Fly Repellent, Others), By Product Type (Vaporizers, Spray, Cream, Others), By Region, And Segment Forecasts, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The increasing prevalence of outdoor activities like camping, hiking, and sports has led to a higher demand for insect repellents. Market preferences and consumer behaviors are constantly changing due to evolving lifestyles, environmental awareness, and health considerations. The market exhibits intense competition due to the presence of companies with extensive geographical coverage, strong brand recognition, and expansive distribution networks.
Anticipated strategies include heightened innovation through increased research and development efforts. Additionally, companies are likely to pursue mergers and acquisitions to extend their presence in emerging regional markets. Developing products tailored to specific application areas, engaging in price competition, and establishing efficient distribution channels are key strategies for market entry.
Increasing awareness about vector-borne diseases and a growing demand for efficient pest control solutions are driving the market for fly repellents. Advancements in repellent technologies further contribute to this demand. Additionally, the rise in outdoor activities, the expansion of equestrian sports, and the necessity to maintain hygiene in livestock and agricultural settings are fueling the need for fly repellents. The market's growth is marked by the demand for eco-friendly solutions.
For instance, in July 2023, Purdy & Figg introduced Citronella & Niaouli Counter Clean, a multi-surface cleaner infused with Citronella and Niaouli to naturally repel flies while ensuring spaces are impeccably clean. The blend comprises Citronella Java, Eucalyptus Peppermint, Niaouli, Lavender, and Geranium, along with organic Neem Oil for enhanced repellency.
The introduction of innovative repellents like cyclic acetals presents a growth opportunity for the market. These new products can be effectively integrated into topical solutions such as creams and lotions. In June 2022, Kao Corporation introduced Biore GUARD Mos Block Serum, a mosquito repellent utilizing advanced technology to protect against diseases like dengue fever spread by the mosquitoes. This non-sticky product, containing natural citronella oil, forms a protective shield on the skin while ensuring comfort. Part of the Guard Our Future initiative, the company aims to protect lives from the mosquitoes, starting in Thailand and expanding across Southeast Asia.
Mosquito repellants segment held the largest share, as they are safer, efficient, with environment concern
Vaporizers segment held the majority share, as they provide long lasting protection, well suited for both indoor & outdoor settings
Asia Pacific held the largest share, primarily due to growing cases of insect borne diseases, and favorable government campaigns
Europe will grow at rapid pace, owing to its humid conditions apt for breeding ground for insects & mosquitos
The key market players include Reckitt Benckiser, Godrej Consumer, Dabur, Coghlan's, Johnson & Johnson, Spectrum Brands, Sawyer Products, Henkel, Jyothy Labs
Polaris Market Research has segmented the insect repellants market report based on product type, insect type, and region: