PUBLISHER: Polaris Market Research | PRODUCT CODE: 1421762
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1421762
The global cooling fabrics market size is expected to reach USD 4.66 billion by 2032, according to a new study by Polaris Market Research. The report "Cooling Fabrics Market Share, Size, Trends, Industry Analysis Report, By Type (Natural, Synthetic); By Textile Type; By Application; By Region; Segment Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The rising collaborations, along with marketing campaigns with media influencers by companies to create awareness about their products, are expanding the cooling fabric market. For instance, a well-known Miami artist, Xavier Cortada, has unveiled elegant cooling towels to aid with heat relief. Cortada and Mission, a New York-based manufacturer of cooling equipment for outdoor workers and sports, created the towels. The Mission will give the country 3,000 towels to distribute to its workers and residents. To promote its Keep Cool Miami-Dade program, the company will sell the towels online and donate the sales revenue to Cortada's non-profit foundation. This may further drive demand for its products by consumers with a view to contributing to the non-profit foundation, which will create awareness about cooling fabrics among the wider population in the coming years.
Companies are stepping forward to incorporate cooling fabrics into their products due to the rising temperatures worldwide, facilitating demand for cooling apparel. Retailers like Macy's & Columbia Sportswear are increasing their usage of "breathable" & "cooling" materials to increase sales as demand for clothes that can help people stay cool in the hottest weather conditions increases. The ongoing product launches will further boost the demand for cooling fabrics in the coming years.
We use almost 15% of all the electricity produced worldwide to stay cool. Scientists have been looking for passive, electricity-free methods of cooling humans to help lower this energy requirement. Growing innovations by researchers to find effective cooling products for consumers are driving new growth potential. Jia Zhu at Nanjing University in China and Shanhui Fan at Stanford University developed engineering silk, which gives respite from the heat by keeping the skin 12.5°C cooler than cotton apparel. The growing innovations in cooling fabrics are enhancing the safety and comfort of people who are witnessing higher health problems associated with the increasing global temperature.
Natural segment is anticipated to witness the highest growth in the coming years due to consumer shifts towards eco-friendly products.
Knitted segment accounted for the largest market share owing to its effectiveness in providing cooling to users.
The sportswear segment is projected to experience a larger revenue share due to the rising demand for recreational activities.
Europe is expected to have the fastest growth owing to the rising demand for cooling wearables.
The global players include: Ahlstrom, Asahi Kasei Corporation, Columbia Sportswear Company, Coolcore, Nanotex & NILIT.
Polaris Market Research has segmented the cooling fabrics market report based on type, textile type, application, and region: