PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388129
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388129
The global beetroot powder market size is expected to reach USD 710.01 million by 2032, according to a new study by Polaris market research. The report "Beetroot Powder Market Share, Size, Trends, Industry Analysis Report, By Type (Organic, Conventional); By Application (Curries and Gravies, Food Colour, Soups and Coatings); By Distribution Channel; By Packaging; By Region; Segment Forecast, 2023 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Beetroot is a nutritional fruit with high iron and antioxidant properties. Rising collaboration among institutes to learn the benefits of beetroot powder is creating new growth potential for the market. The University of Exeter and the U.S. National Institute of Health collaborated on a study focusing on the effectiveness of beetroot in increasing muscle force during exercise. Results found that the presence of a performance enhancer, dietary nitrate, is the reason for enhancing human muscle performance, and a pre-workout drink of beetroot improves muscle performance. This enabled people to know the importance of beetroot powder in driving muscle performance in the human body, driving the consumption and incorporation of beetroot powder into every day food intake, primarily for athletes.
Beetroot consists of a higher number of nitrates, which support blood flow. It assists in promoting blood and oxygen flow in the brain, fueling brain health. Due to the presence of nitrites in beetroot, it enhances brain performance and enables blood flow into the frontal lobe of the brain, which is associated with focus and memory. One of the advantages of beetroot powder is that it contains 3.4 gms of dietary fiber in just one cup. This helps reduce LDL cholesterol and promote optimal weight.
Furthermore, the increasing availability of organic beetroot powder on online E-commerce platforms is creating accessibility to quality products for consumers. The rise in internet access among the world's population is driving access to information about healthy products, primarily organic food products. This is driving awareness among consumers about the importance of organic beetroot powder, driving its demand in the global market.
Organic segment is anticipated to witness faster growth in the coming years due to the rising significance of organic food products.
Food color segment accounted for the largest market share owing to the wide usage of food colors in the food and beverage industry.
Online sales segment is projected to experience a larger revenue share due to the availability of a wide range of products.
Bags segment is projected to witness higher growth owing to convenience and promoting brand awareness in the marketplace.
North America held the largest share, owing to the rising demand for organic food products in the region.
The global players include: Nature's Way, Terrasoul Superfoods, BulkSupplements, Biofinest, Starwest Botanicals, Dynamic Health, Pure Synergy & Beet It.
Polaris market research has segmented the beetroot powder market report based on type, application, distribution channel, packaging and region: