PUBLISHER: Polaris Market Research | PRODUCT CODE: 1339272
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1339272
The global cat litter products market size is expected to reach USD 17.73 billion by 2032, according to a new study by Polaris Market Research. The report "Cat Litter Products Market Share, Size, Trends, Industry Analysis Report, By Product Type (Clumping, Conventional); By Raw Material (Clay, Silica, Others); By Distribution Channel; By Region, And Segment Forecasts, 2019 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Pet ownership rates have been steadily rising, as more individuals consider pets as valued companions and integral members of their families. This has led to an increase in the adoption of pets such as dogs, cats, and other animals. Consequently, there has been a surge in the demand for pet care products and services, including cat litter products. According to the American Pet Products Association, Generation Z accounted for a substantial 16% share of pet ownership in the United States in 2022. This demonstrates their engagement and potential influence on the market.
Industry is experiencing a significant impact from various technology trends that are reshaping the landscape of cat care. Among these trends, smart litter boxes equipped with automated cleaning mechanisms and health monitoring features are gaining considerable popularity, providing cat owners with convenience and efficiency. Additionally, there is a growing demand for eco-friendly litter materials, such as plant-based and biodegradable options, as consumers increasingly prioritize sustainability. The emergence of online platforms and mobile applications has also facilitated convenient access to cat litter products, offering personalized shopping experiences. These technological advancements are driving improvements in functionality, eco-consciousness, and overall convenience within the cat litter market.
There is a growing emphasis on eliminating unnecessary intermediaries in the supply chain, which has led to the development of initiatives like the No Middleman Project. Notably, companies such as Pretty Litter have adopted a direct-to-consumer approach, offering cat parents enhanced value in terms of time, cost, and effort. Similarly, KitNipBox provides a monthly cat subscription box directly to consumers, offering different subscription plans. This channel has gained traction as it provides the utmost convenience to cat parents. Furthermore, the increasing adoption of the subscription-based business model is also contributing to the market's growth.
Clumping product segment expected to register steady growth, as its ability to form solid clumps, which can be easily scooped out
Silica segment recorded steady growth, as it is made up of silica gel crystals which are frequently being used in the packaged foods as a preservative
Asia Pacific segment witnessed steady growth, due to increase in pet ownership, rise in disposable income, and availability of affordable products
The global key market players include: Nestle, Clorox Company, Mars, Oil-Dri Corporation, Church & Dwight, Kent Corporation, Intersand, Dr. Elsey's, Weihai Pearl Silica Gel, Pettex Limited, Eco-Shell, Sinchem Silica Gel, and Omlet Limited.
Polaris Market Research has segmented the cat litter products market report based on product type, raw material, distribution channel, and region: