PUBLISHER: Persistence Market Research | PRODUCT CODE: 1655730
PUBLISHER: Persistence Market Research | PRODUCT CODE: 1655730
Electric Kettle Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
Persistence Market Research has recently released a comprehensive report on the global Electric Kettle Market, providing an in-depth analysis of key market dynamics, including driving forces, emerging trends, opportunities, and challenges. This report offers a detailed understanding of the market landscape, helping stakeholders make well-informed decisions.
Key Insights:
- Electric Kettle Market Size (2025E): USD 1.9 Bn
- Projected Market Value (2032F): USD 2.7 Bn
- Global Market Growth Rate (CAGR 2025 to 2032): 5.3%
Electric Kettle Market - Report Scope:
The Electric Kettle market comprises kettles that use electricity to rapidly heat water, widely utilized in households, offices, hotels, and other commercial spaces. These kettles offer convenience, energy efficiency, and time savings compared to traditional stovetop kettles. The market is primarily driven by increasing urbanization, changing consumer lifestyles, and growing demand for smart and energy-efficient appliances. Technological advancements, such as temperature control features and connectivity with smart home devices, are further fueling the growth of this market.
Market Growth Drivers:
Several key factors are driving the growth of the global Electric Kettle market, including rising consumer preference for convenient and fast-heating kitchen appliances. The increasing adoption of electric kettles in hotels, cafes, and restaurants due to their energy efficiency and ease of use is another significant driver. Additionally, the growing trend of smart home appliances and the introduction of kettles with advanced features such as variable temperature settings, LED indicators, and automatic shut-off functions are boosting market expansion.
Market Restraints:
Despite its promising growth, the Electric Kettle market faces certain challenges. The presence of low-cost, non-electric alternatives may hinder market adoption, especially in emerging economies. Additionally, concerns regarding plastic kettles' health and environmental impact have led to a shift in consumer preference toward stainless steel and glass variants, affecting manufacturers relying heavily on plastic-based products. Price sensitivity in developing regions and limited awareness regarding energy-efficient models also pose market challenges.
Market Opportunities:
The Electric Kettle market presents significant growth opportunities with the increasing focus on energy efficiency and sustainability. The rising demand for stainless steel and glass kettles as healthier and eco-friendly alternatives is expected to create lucrative opportunities. Furthermore, innovations such as wireless charging, smart connectivity, and integration with IoT-based kitchen appliances are set to revolutionize the market. Expanding e-commerce platforms and digital retailing channels also offer new growth avenues by enhancing product accessibility and customer reach.
Key Questions Answered in the Report:
- What are the primary factors driving the global growth of the Electric Kettle market?
- Which regions and market segments are witnessing the highest adoption of electric kettles?
- How are advancements in smart technology influencing the market landscape?
- Who are the leading players in the Electric Kettle market, and what strategies are they using to maintain a competitive edge?
- What are the emerging trends and future projections in the global Electric Kettle market?
Competitive Intelligence and Business Strategy:
Leading companies in the global Electric Kettle market, such as Philips, Breville, and De'Longhi, are focusing on innovation, product differentiation, and strategic partnerships to strengthen their market presence. These companies are investing in smart kettle technologies, energy-efficient designs, and high-quality materials to cater to evolving consumer demands. Expanding distribution networks through online and offline retail channels and collaborating with e-commerce giants are key strategies for market growth. Emphasis on premium, stylish, and durable kettles with advanced features further enhances brand positioning and customer loyalty.
Key Companies Profiled:
- Philips
- Breville
- De'Longhi
- Morphy Richards
- Cuisinart
- KitchenAid
- Russell Hobbs
- Hamilton Beach
- Tefal
- SMEG
- Sunbeam Products
- Zojirushi Corporation
- Bajaj Electricals
- Kenwood Limited
- Midea Group
Electric Kettle Industry Research by Category:
By Material Type:
- Stainless Steel
- Plastic
- Glass
By End User:
- Residential
- Commercial
By Capacity:
- Less than 1L
- 1 to 1.5L
- Above 1.5L
By Distribution Channel:
- Online
- Offline
By Region:
- North America
- Europe
- East Asia
- South Asia and Pacific
- Middle East and Africa
- Latin America
Table of Contents
1. Executive Summary
- 1.1. Global Electric Kettle Market Snapshot, 2025 - 2032
- 1.2. Market Opportunity Assessment, 2025 - 2032, US$ Bn
- 1.3. Key Market Trends
- 1.4. Future Market Projections
- 1.5. Premium Market Insights
- 1.6. Industry Developments and Key Market Events
- 1.7. PMR Analysis and Recommendations
2. Market Overview
- 2.1. Market Scope and Definition
- 2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Opportunity
- 2.2.4. Challenges
- 2.2.5. Key Trends
- 2.3. Macro-Economic Factors
- 2.3.1. Global Sectorial Outlook
- 2.3.2. Global GDP Growth Outlook
- 2.3.3. Global Healthcare Spending Outlook
- 2.4. COVID-19 Impact Analysis
- 2.5. Forecast Factors - Relevance and Impact
3. Value Added Insights
- 3.1. Material Type Adoption Analysis
- 3.2. Epidemiology - Deafness and Hearing Loss
- 3.3. Technology Assessment
- 3.4. Regulatory Landscape
- 3.5. Value Chain Analysis
- 3.5.1. List of Distribution Channel/Marketplaces
- 3.5.1.1. Retail
- 3.5.1.2. E-commerce
- 3.5.2. List of End User (Industry)
- 3.5.1. List of Distribution Channel/Marketplaces
- 3.6. Key Deals and Mergers
- 3.7. PESTLE Analysis
- 3.8. Porter's Five Force Analysis
4. Price Trend Analysis, 2019 - 2032
- 4.1. Key Highlights
- 4.2. Key Factors Impacting Material Type Prices
- 4.3. Pricing Analysis, By Material Type
- 4.4. Regional Prices and Material Type Preferences
5. Global Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 5.1. Key Highlights
- 5.1.1. Market Volume (Units) Projections
- 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
- 5.1.3. Absolute $ Opportunity
- 5.2. Market Size (US$ Bn) Analysis and Forecast
- 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019 - 2024
- 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2025 - 2032
- 5.3. Global Electric Kettle Market Outlook: Material Type
- 5.3.1. Introduction / Key Findings
- 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Material Type, 2019 - 2024
- 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 5.3.3.1. Stainless Steel
- 5.3.3.2. Plastic
- 5.3.3.3. Glass
- 5.4. Market Attractiveness Analysis: Material Type
- 5.5. Global Electric Kettle Market Outlook: End User
- 5.5.1. Introduction / Key Findings
- 5.5.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By End User, 2019 - 2024
- 5.5.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 5.5.3.1. Residential
- 5.5.3.2. Commercial
- 5.6. Market Attractiveness Analysis: End User
- 5.7. Global Electric Kettle Market Outlook: Capacity
- 5.7.1. Introduction / Key Findings
- 5.7.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Capacity, 2019 - 2024
- 5.7.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 5.7.3.1. Less than 1L
- 5.7.3.2. 1- 1.5L
- 5.7.3.3. Above 1.5L
- 5.8. Market Attractiveness Analysis: Capacity
- 5.9. Global Electric Kettle Market Outlook: Distribution Channel
- 5.9.1. Introduction / Key Findings
- 5.9.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019 - 2024
- 5.9.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 5.9.3.1. Offline
- 5.9.3.2. Online
- 5.10. Market Attractiveness Analysis: Distribution Channel
6. Global Electric Kettle Market Outlook: Region
- 6.1. Key Highlights
- 6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019 - 2024
- 6.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2025 - 2032
- 6.3.1. North America
- 6.3.2. Europe
- 6.3.3. East Asia
- 6.3.4. South Asia and Oceania
- 6.3.5. Latin America
- 6.3.6. Middle East & Africa
- 6.4. Market Attractiveness Analysis: Region
7. North America Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 7.1. Key Highlights
- 7.2. Pricing Analysis
- 7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 7.3.1. By Country
- 7.3.2. By Material Type
- 7.3.3. By Distribution Channel
- 7.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 7.4.1. U.S.
- 7.4.2. Canada
- 7.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 7.5.1. Stainless Steel
- 7.5.2. Plastic
- 7.5.3. Glass
- 7.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 7.6.1. Residential
- 7.6.2. Commercial
- 7.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 7.7.1. Less than 1L
- 7.7.2. 1- 1.5L
- 7.7.3. Above 1.5L
- 7.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 7.8.1. Offline
- 7.8.2. Online
- 7.9. Market Attractiveness Analysis
8. Europe Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 8.1. Key Highlights
- 8.2. Pricing Analysis
- 8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 8.3.1. By Country
- 8.3.2. By Material Type
- 8.3.3. By Distribution Channel
- 8.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 8.4.1. Germany
- 8.4.2. France
- 8.4.3. U.K.
- 8.4.4. Italy
- 8.4.5. Spain
- 8.4.6. Russia
- 8.4.7. Turkey
- 8.4.8. Rest of Europe
- 8.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 8.5.1. Stainless Steel
- 8.5.2. Plastic
- 8.5.3. Glass
- 8.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 8.6.1. Residential
- 8.6.2. Commercial
- 8.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 8.7.1. Less than 1L
- 8.7.2. 1- 1.5L
- 8.7.3. Above 1.5L
- 8.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 8.8.1. Offline
- 8.8.2. Online
- 8.9. Market Attractiveness Analysis
9. East Asia Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 9.1. Key Highlights
- 9.2. Pricing Analysis
- 9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 9.3.1. By Country
- 9.3.2. By Material Type
- 9.3.3. By Distribution Channel
- 9.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 9.4.1. China
- 9.4.2. Japan
- 9.4.3. South Korea
- 9.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 9.5.1. Stainless Steel
- 9.5.2. Plastic
- 9.5.3. Glass
- 9.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 9.6.1. Residential
- 9.6.2. Commercial
- 9.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 9.7.1. Less than 1L
- 9.7.2. 1- 1.5L
- 9.7.3. Above 1.5L
- 9.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 9.8.1. Offline
- 9.8.2. Online
- 9.9. Market Attractiveness Analysis
10. South Asia & Oceania Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 10.1. Key Highlights
- 10.2. Pricing Analysis
- 10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 10.3.1. By Country
- 10.3.2. By Material Type
- 10.3.3. By Distribution Channel
- 10.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 10.4.1. India
- 10.4.2. Southeast Asia
- 10.4.3. ANZ
- 10.4.4. Rest of South Asia & Oceania
- 10.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 10.5.1. Stainless Steel
- 10.5.2. Plastic
- 10.5.3. Glass
- 10.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 10.6.1. Residential
- 10.6.2. Commercial
- 10.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 10.7.1. Less than 1L
- 10.7.2. 1- 1.5L
- 10.7.3. Above 1.5L
- 10.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 10.8.1. Offline
- 10.8.2. Online
- 10.9. Market Attractiveness Analysis
11. Latin America Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 11.1. Key Highlights
- 11.2. Pricing Analysis
- 11.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 11.3.1. By Country
- 11.3.2. By Material Type
- 11.3.3. By Distribution Channel
- 11.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 11.4.1. Brazil
- 11.4.2. Mexico
- 11.4.3. Rest of Latin America
- 11.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 11.5.1. Stainless Steel
- 11.5.2. Plastic
- 11.5.3. Glass
- 11.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 11.6.1. Residential
- 11.6.2. Commercial
- 11.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 11.7.1. Less than 1L
- 11.7.2. 1- 1.5L
- 11.7.3. Above 1.5L
- 11.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 11.8.1. Offline
- 11.8.2. Online
- 11.9. Market Attractiveness Analysis
12. Middle East & Africa Electric Kettle Market Outlook: Historical (2019 - 2025) and Forecast (2025 - 2032)
- 12.1. Key Highlights
- 12.2. Pricing Analysis
- 12.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2024
- 12.3.1. By Country
- 12.3.2. By Material Type
- 12.3.3. By Distribution Channel
- 12.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
- 12.4.1. GCC Countries
- 12.4.2. Egypt
- 12.4.3. South Africa
- 12.4.4. Northern Africa
- 12.4.5. Rest of Middle East & Africa
- 12.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Material Type, 2025 - 2032
- 12.5.1. Stainless Steel
- 12.5.2. Plastic
- 12.5.3. Glass
- 12.6. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By End User, 2025 - 2032
- 12.6.1. Residential
- 12.6.2. Commercial
- 12.7. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Capacity, 2025 - 2032
- 12.7.1. Less than 1L
- 12.7.2. 1- 1.5L
- 12.7.3. Above 1.5L
- 12.8. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
- 12.8.1. Offline
- 12.8.2. Online
- 12.9. Market Attractiveness Analysis
13. Competition Landscape
- 13.1. Market Share Analysis, 2025
- 13.2. Market Structure
- 13.2.1. Competition Intensity Mapping By Market
- 13.2.2. Competition Dashboard
- 13.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 13.3.1. Philips
- 13.3.1.1. Overview
- 13.3.1.2. Segments and Material Types
- 13.3.1.3. Key Financials
- 13.3.1.4. Market Developments
- 13.3.1.5. Market Strategy
- 13.3.2. Breville
- 13.3.3. De'Longhi
- 13.3.4. Morphy Richards
- 13.3.5. Cuisinart
- 13.3.6. KitchenAid
- 13.3.7. Russell Hobbs
- 13.3.8. Hamilton Beach
- 13.3.9. Tefal
- 13.3.10. SMEG
- 13.3.11. Sunbeam Products
- 13.3.12. Zojirushi Corporation
- 13.3.13. Bajaj Electricals
- 13.3.14. Kenwood Limited
- 13.3.15. Midea Group
- 13.3.1. Philips
14. Appendix
- 14.1. Research Methodology
- 14.2. Research Assumptions
- 14.3. Acronyms and Abbreviations
