Toothbrush Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031

Description

Persistence Market Research has recently released a comprehensive report on the global Toothbrush Market, providing an in-depth analysis of key market dynamics, including driving forces, emerging trends, opportunities, and challenges. This report offers a detailed understanding of the market landscape, helping stakeholders make well-informed decisions.

Key Insights:

Toothbrush Market Size (2024E): US$7.51 Bn
Projected Market Value (2031F): US$10.08 Bn
Global Market Growth Rate (CAGR 2024 to 2031): 4.3%

Toothbrush Market - Report Scope:

The global toothbrush market includes a variety of toothbrush products, ranging from manual to electric toothbrushes. The market growth is largely driven by the increasing awareness of oral hygiene, technological innovations in electric toothbrushes, and rising consumer interest in dental health. The demand for toothbrushes is further bolstered by rising disposable income, the growing trend of personal care, and increasing healthcare awareness among consumers.

Market Growth Drivers:

Several factors are driving the growth of the global toothbrush market, including an increase in dental problems due to changing diets, aging populations, and greater access to oral care products. Technological innovations, especially in electric toothbrushes with smart features, are also boosting the market. Increased demand for personal care products, along with the growing awareness about the importance of oral hygiene, contributes to market expansion. Additionally, marketing campaigns by key players, such as endorsements by dental professionals, further promote toothbrush usage.

Market Restraints:

Despite strong growth, the toothbrush market faces challenges, including price sensitivity, particularly in developing regions, and environmental concerns related to plastic toothbrushes. The market also faces competition from low-cost and private label products, which may limit the adoption of branded toothbrushes. Furthermore, market saturation in developed regions could restrict growth in certain areas, necessitating innovation and differentiation by leading brands.

Market Opportunities:

The toothbrush market offers significant growth opportunities driven by increasing adoption of electric and smart toothbrushes, particularly in developed economies. The rise in demand for eco-friendly toothbrushes made from sustainable materials presents another opportunity. Additionally, e-commerce platforms are emerging as a significant sales channel, offering greater convenience for consumers and providing a growth avenue for the market. Market penetration in untapped regions and innovations in product offerings, such as biodegradable toothbrushes, can further enhance market prospects.

Key Questions Answered in the Report:

What are the primary factors driving the global growth of the toothbrush market?
Which product types are gaining the highest adoption across different regions?
How are technological innovations influencing the competitive landscape of the toothbrush market?
Who are the key players in the toothbrush market, and what strategies are they employing to maintain their market positions?
What are the emerging trends and future outlooks for the global toothbrush market?

Competitive Intelligence and Business Strategy:

Leading companies in the global toothbrush market, such as Procter & Gamble, Koninklijke Philips NV, and Colgate Palmolive Company, are focusing on product innovation, diversification, and expanding their product lines to maintain a competitive edge. These companies are investing in electric toothbrush technologies, including features such as pressure sensors and Bluetooth connectivity. Collaborations with dental professionals, influencers, and retailers enhance market reach and consumer trust. Focusing on sustainability by developing eco-friendly toothbrushes also helps companies cater to the growing demand for environmentally conscious products.

Key Companies Profiled:

Procter & Gamble
Koninklijke Philips NV
Kolibree
Colgate Palmolive Company
Johnson & Johnson
Lion Corporation
Unilever plc
Hawley & Hazel (BVI) Co. Ltd.
GlaxoSmithKline plc
Ultradent Products Inc.
3M Company
Panasonic

Toothbrush Industry Research by Category:

By Product Type:

Manual
Hardware

By Bristle Type:

Soft
Medium
Hard

By Application:

Kids
Adults

By Sales Channel:

Hypermarket/Supermarket
Specialty Stores
Drug Stores & Pharmacies
Online Retailers

By Region:

North America
Latin America
Europe
South Asia & Oceania
East Asia
The Middle East & Africa

Product Code: PMRREP33311

1. Executive Summary

1.1. Global Toothbrush Market Snapshot, 2024 - 2031
1.2. Market Opportunity Assessment, 2024 - 2031, US$ Bn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations

2. Market Overview

2.1. Market Scope and Definition
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Opportunity
- 2.2.4. Challenges
- 2.2.5. Key Trends
2.3. Macro-Economic Factors
- 2.3.1. Global Sectorial Outlook
- 2.3.2. Global GDP Growth Outlook
- 2.3.3. Global Healthcare Spending Outlook
2.4. COVID-19 Impact Analysis
2.5. Forecast Factors - Relevance and Impact

3. Value Added Insights

3.1. Product Adoption Analysis
3.2. Epidemiology - Deafness and Hearing Loss
3.3. Technology Assessment
3.4. Regulatory Landscape
3.5. Value Chain Analysis
- 3.5.1. List of Distribution Channel/Marketplaces
  - 3.5.1.1. Retail
  - 3.5.1.2. E-Commerce
- 3.5.2. List of End User (Industry)
3.6. Key Deals and Mergers
3.7. PESTLE Analysis
3.8. Porter's Five Force Analysis

4. Price Trend Analysis, 2019 - 2031

4.1. Key Highlights
4.2. Key Factors Impacting Product Type Prices
4.3. Pricing Analysis, By Product Type
4.4. Regional Prices and Product Type Preferences

5. Global Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

5.1. Key Highlights
- 5.1.1. Market Volume (Units) Projections
- 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
- 5.1.3. Absolute $ Opportunity
5.2. Market Size (US$ Bn) Analysis and Forecast
- 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019 - 2023
- 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2024 - 2031
5.3. Global Toothbrush Market Outlook: Product Type
- 5.3.1. Introduction / Key Findings
- 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Product Type, 2019 - 2023
- 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
  - 5.3.3.1. Manual Toothbrushes
  - 5.3.3.2. Electric Toothbrushes
    - 5.3.3.2.1. Rechargeable
    - 5.3.3.2.2. Battery-Powered
5.4. Market Attractiveness Analysis: Product Type
5.5. Global Toothbrush Market Outlook: End-User
- 5.5.1. Introduction / Key Findings
- 5.5.2. Historical Market Size (US$ Bn) Analysis, By End-User, 2019 - 2023
- 5.5.3. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
  - 5.5.3.1. Adults
  - 5.5.3.2. Children
  - 5.5.3.3. Elderly
5.6. Market Attractiveness Analysis: End-User
5.7. Global Toothbrush Market Outlook: By Material
- 5.7.1. Introduction / Key Findings
- 5.7.2. Historical Market Size (US$ Bn) Analysis, By Material, 2019 - 2023
- 5.7.3. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
  - 5.7.3.1. Bristles
  - 5.7.3.2. Handle Material
5.8. Market Attractiveness Analysis: By Material
5.9. Global Toothbrush Market Outlook: Distribution Channel
- 5.9.1. Introduction / Key Findings
- 5.9.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019 - 2023
- 5.9.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
  - 5.9.3.1. Offline Stores
  - 5.9.3.2. Online Retail
5.10. Market Attractiveness Analysis: Distribution Channel

6. Global Toothbrush Market Outlook: Region

6.1. Key Highlights
6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019 - 2023
6.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2024 - 2031
- 6.3.1. North America
- 6.3.2. Europe
- 6.3.3. East Asia
- 6.3.4. South Asia and Oceania
- 6.3.5. Latin America
- 6.3.6. Middle East & Africa
6.4. Market Attractiveness Analysis: Region

7. North America Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

7.1. Key Highlights
7.2. Pricing Analysis
7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 7.3.1. By Country
- 7.3.2. By Product Type
- 7.3.3. By End-User
- 7.3.4. By Material
- 7.3.5. By Distribution Channel
7.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 7.4.1. U.S.
- 7.4.2. Canada
7.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 7.5.1. Manual Toothbrushes
- 7.5.2. Electric Toothbrushes
  - 7.5.2.1. Rechargeable
  - 7.5.2.2. Battery-Powered
7.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 7.6.1. Adults
- 7.6.2. Children
- 7.6.3. Elderly
7.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 7.7.1. Bristles
- 7.7.2. Handle Material
7.8. Market Attractiveness Analysis
7.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 7.9.1. Offline Stores
- 7.9.2. Online Retail
7.10. Market Attractiveness Analysis

8. Europe Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

8.1. Key Highlights
8.2. Pricing Analysis
8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 8.3.1. By Country
- 8.3.2. By Product Type
- 8.3.3. By End-User
- 8.3.4. By Material
- 8.3.5. By Distribution Channel
8.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 8.4.1. Germany
- 8.4.2. France
- 8.4.3. U.K.
- 8.4.4. Italy
- 8.4.5. Spain
- 8.4.6. Russia
- 8.4.7. Turkey
- 8.4.8. Rest of Europe
8.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 8.5.1. Manual Toothbrushes
- 8.5.2. Electric Toothbrushes
  - 8.5.2.1. Rechargeable
  - 8.5.2.2. Battery-Powered
8.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 8.6.1. Adults
- 8.6.2. Children
- 8.6.3. Elderly
8.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 8.7.1. Bristles
- 8.7.2. Handle Material
8.8. Market Attractiveness Analysis
8.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 8.9.1. Offline Stores
- 8.9.2. Online Retail
8.10. Market Attractiveness Analysis

9. East Asia Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

9.1. Key Highlights
9.2. Pricing Analysis
9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 9.3.1. By Country
- 9.3.2. By Product Type
- 9.3.3. By End-User
- 9.3.4. By Material
- 9.3.5. By Distribution Channel
9.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 9.4.1. China
- 9.4.2. Japan
- 9.4.3. South Korea
9.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 9.5.1. Manual Toothbrushes
- 9.5.2. Electric Toothbrushes
  - 9.5.2.1. Rechargeable
  - 9.5.2.2. Battery-Powered
9.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 9.6.1. Adults
- 9.6.2. Children
- 9.6.3. Elderly
9.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 9.7.1. Bristles
- 9.7.2. Handle Material
9.8. Market Attractiveness Analysis
9.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 9.9.1. Offline Stores
- 9.9.2. Online Retail
9.10. Market Attractiveness Analysis

10. South Asia & Oceania Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

10.1. Key Highlights
10.2. Pricing Analysis
10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 10.3.1. By Country
- 10.3.2. By Product Type
- 10.3.3. By End-User
- 10.3.4. By Material
- 10.3.5. By Distribution Channel
10.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 10.4.1. India
- 10.4.2. Southeast Asia
- 10.4.3. ANZ
- 10.4.4. Rest of South Asia & Oceania
10.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 10.5.1. Manual Toothbrushes
- 10.5.2. Electric Toothbrushes
  - 10.5.2.1. Rechargeable
  - 10.5.2.2. Battery-Powered
10.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 10.6.1. Adults
- 10.6.2. Children
- 10.6.3. Elderly
10.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 10.7.1. Bristles
- 10.7.2. Handle Material
10.8. Market Attractiveness Analysis
10.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 10.9.1. Offline Stores
- 10.9.2. Online Retail
10.10. Market Attractiveness Analysis

11. Latin America Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

11.1. Key Highlights
11.2. Pricing Analysis
11.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 11.3.1. By Country
- 11.3.2. By Product Type
- 11.3.3. By Price Range
- 11.3.4. BY Distribution Channel
11.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 11.4.1. Brazil
- 11.4.2. Mexico
- 11.4.3. Rest of Latin America
11.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 11.5.1. Manual Toothbrushes
- 11.5.2. Electric Toothbrushes
  - 11.5.2.1. Rechargeable
  - 11.5.2.2. Battery-Powered
11.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 11.6.1. Adults
- 11.6.2. Children
- 11.6.3. Elderly
11.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 11.7.1. Bristles
- 11.7.2. Handle Material
11.8. Market Attractiveness Analysis
11.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 11.9.1. Offline Stores
- 11.9.2. Online Retail
11.10. Market Attractiveness Analysis

12. Middle East & Africa Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

12.1. Key Highlights
12.2. Pricing Analysis
12.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 12.3.1. By Country
- 12.3.2. By Product Type
- 12.3.3. By End-User
- 12.3.4. By Material
- 12.3.5. By Distribution Channel
12.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 12.4.1. GCC Countries
- 12.4.2. Egypt
- 12.4.3. South Africa
- 12.4.4. Northern Africa
- 12.4.5. Rest of Middle East & Africa
12.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
- 12.5.1. Manual Toothbrushes
- 12.5.2. Electric Toothbrushes
  - 12.5.2.1. Rechargeable
  - 12.5.2.2. Battery-Powered
12.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
- 12.6.1. Adults
- 12.6.2. Children
- 12.6.3. Elderly
12.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
- 12.7.1. Bristles
- 12.7.2. Handle Material
12.8. Market Attractiveness Analysis
12.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 12.9.1. Offline Stores
- 12.9.2. Online Retail
12.10. Market Attractiveness Analysis

13. Competition Landscape

13.1. Market Share Analysis, 2023
13.2. Market Structure
- 13.2.1. Competition Intensity Mapping By Market
- 13.2.2. Competition Dashboard
13.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 13.3.1. Procter & Gamble (P&G)
  - 13.3.1.1. Overview
  - 13.3.1.2. Segments and Products
  - 13.3.1.3. Key Financials
  - 13.3.1.4. Market Developments
  - 13.3.1.5. Market Strategy
- 13.3.2. Colgate-Palmolive
- 13.3.3. Philips Sonicare
- 13.3.4. Henkel AG & Co. KGaA
- 13.3.5. Fairywill
- 13.3.6. Quip
- 13.3.7. Oral-B (a subsidiary of P&G)
- 13.3.8. BrushBuddies
- 13.3.9. Xiaomi
- 13.3.10. Panasonic Corporation
- 13.3.11. Omron Corporation
- 13.3.12. Caresmith
- 13.3.13. Oclean
- 13.3.14. SmileDirectClub
- 13.3.15. Prooral

14. Appendix

14.1. Research Methodology
14.2. Research Assumptions
14.3. Acronyms and Abbreviations