K-Beauty Products Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031

Description

Persistence Market Research presents an in-depth analysis of the K-Beauty Products Market, offering insights into its intricate dynamics and future trajectory. From market trends to growth catalysts, impediments, and emerging patterns, this report furnishes invaluable statistics and projections spanning from 2024 to 2031.

Key Insights:

K-Beauty Products Market Size (2024): USD 99.1 Bn
Projected Market Value (2031): USD 198.3 Bn
Global Market Growth Rate (CAGR 2024 to 2031): 8%

K-Beauty Products Market - Report Scope:

The K-Beauty Products Market encompasses a wide range of skincare, cosmetics, and personal care items originating from South Korea. Renowned for innovative formulations, unique packaging, and a focus on natural and functional ingredients, K-Beauty products cater to a diverse consumer base. The market caters to end-users ranging from individual consumers to retailers, beauty salons, and e-commerce platforms. Market growth is driven by factors such as the increasing demand for effective skincare solutions, growing consumer awareness of natural ingredients, and the global popularity of Korean culture, including K-pop and K-dramas.

Market Growth Drivers:

The global K-Beauty Products Market is bolstered by several key growth drivers. Rising consumer awareness about skin health and the demand for multifunctional products drive adoption. The "10-step skincare routine," a hallmark of K-Beauty, has gained immense popularity worldwide, further amplifying market demand. Additionally, the surge in digital and social media marketing, featuring influencers and beauty bloggers, has strengthened the global reach of K-Beauty brands. Technological advancements in product formulations, including fermented ingredients, snail mucin, and probiotics, also contribute to the market's growth by offering unique and effective skincare solutions.

Market Restraints:

Despite its promising growth prospects, the K-Beauty Products Market faces challenges related to intense competition, counterfeit products, and limited penetration in certain regions. The market's competitive nature requires brands to continually innovate and differentiate their offerings to maintain customer loyalty. Counterfeit K-Beauty products, particularly in online marketplaces, pose a significant challenge by affecting brand reputation and consumer trust. Additionally, cultural preferences and limited awareness in regions outside Asia may hinder the widespread adoption of K-Beauty products, requiring targeted marketing strategies to overcome these barriers.

Market Opportunities:

The K-Beauty Products Market presents lucrative growth opportunities fueled by market expansion, product innovation, and strategic collaborations. The rising demand for clean beauty and sustainable packaging offers opportunities for brands to align with consumer preferences and regulatory standards. Additionally, collaborations between K-Beauty brands and international retailers, along with the establishment of exclusive distribution networks, enable market players to reach untapped markets. Moreover, the integration of artificial intelligence and augmented reality in beauty applications, such as personalized skincare recommendations and virtual try-ons, enhances consumer engagement and purchasing experiences.

Key Questions Answered in the Report:

What are the primary factors driving the growth of the K-Beauty Products Market globally?
How are consumer trends and technological advancements shaping the evolution of K-Beauty product formulations and packaging?
What are the key challenges and opportunities facing market participants in the K-Beauty segment?
Which product categories and geographic regions offer the highest growth potential for K-Beauty manufacturers?
What strategies are leading companies employing to differentiate their offerings and capture market share in the competitive landscape?

Competitive Intelligence and Business Strategy:

Leading players in the global K-Beauty Products Market, including cosmetics brands, skincare innovators, and e-commerce platforms, focus on innovation, product diversification, and international expansion to gain a competitive edge. These companies invest in research and development to introduce products with cutting-edge formulations, enhance packaging appeal, and cater to diverse consumer preferences. Strategic collaborations with beauty retailers, influencers, and digital marketing platforms enable market players to amplify their reach and brand recognition. Furthermore, emphasis on ethical sourcing, cruelty-free certifications, and sustainable practices enhances brand reputation and aligns with evolving consumer values.

Key Companies Profiled:

Amorepacific Corporation
LG Household & Health Care
Dr. Jart+
COSRX
Etude House
Missha
The Face Shop
Tony Moly
Nature Republic

K-Beauty Products Market Research Segmentation:

By Product

Skin Care
Hair Care

By End User

Women
Men

By Distribution Channel

Supermarkets and Hypermarkets
Specialty Stores
Online
Pharmacies

By Region

North America
Europe
East Asia
South Asia and Oceania
Latin America
Middle East and Africa

Product Code: PMRREP34931

1. Executive Summary

1.1. Global K-Beauty Products Market Snapshot, 2024 and 2031
1.2. Market Opportunity Assessment, 2024 - 2031, US$ Bn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations

2. Market Overview

2.1. Market Scope and Definition
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Opportunity
- 2.2.4. Challenges
- 2.2.5. Key Trends
2.3. Macro-Economic Factors
- 2.3.1. Global Sectorial Outlook
- 2.3.2. Global GDP Growth Outlook
- 2.3.3. Global Healthcare Spending Outlook
2.4. COVID-19 Impact Analysis
2.5. Forecast Factors - Relevance and Impact

3. Value Added Insights

3.1. Product Adoption Analysis
3.2. Epidemiology - Deafness and Hearing Loss
3.3. Technology Assessment
3.4. Regulatory Landscape
3.5. Value Chain Analysis
- 3.5.1. List of Product/Marketplaces
  - 3.5.1.1. Retail
  - 3.5.1.2. E-commerce
- 3.5.2. List of End User (Industry)
3.6. Key Deals and Mergers
3.7. PESTLE Analysis
3.8. Porter's Five Force Analysis

4. Price Trend Analysis, 2019 - 2031

4.1. Key Highlights
4.2. Key Factors Impacting Product Prices
4.3. Pricing Analysis, By Product
4.4. Regional Prices and Product Preferences

5. Global K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

5.1. Key Highlights
- 5.1.1. Market Volume (Units) Projections
- 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
- 5.1.3. Absolute $ Opportunity
5.2. Market Size (US$ Bn) Analysis and Forecast
- 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019 - 2023
- 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2023-2031
5.3. Global K-Beauty Products Market Outlook: Product
- 5.3.1. Introduction / Key Findings
- 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Product, 2019 - 2023
- 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
  - 5.3.3.1. Skin Care
    - 5.3.3.1.1. Cleanser
    - 5.3.3.1.2. Moisturizer
    - 5.3.3.1.3. Serum
    - 5.3.3.1.4. Sunscreen
    - 5.3.3.1.5. Others
  - 5.3.3.2. Hair Care
    - 5.3.3.2.1. Shampoo
    - 5.3.3.2.2. Conditioner
    - 5.3.3.2.3. Serums
    - 5.3.3.2.4. Others
5.4. Market Attractiveness Analysis: Product
5.5. Global K-Beauty Products Market Outlook: End User
- 5.5.1. Introduction / Key Findings
- 5.5.2. Historical Market Size (US$ Bn) Analysis, By End User, 2019 - 2023
- 5.5.3. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
  - 5.5.3.1. Men
  - 5.5.3.2. Women
5.6. Market Attractiveness Analysis: End User
5.7. Global K-Beauty Products Market Outlook: Distribution Channel
- 5.7.1. Introduction / Key Findings
- 5.7.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019 - 2023
- 5.7.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
  - 5.7.3.1. Supermarkets and Hypermarkets
  - 5.7.3.2. Specialty Stores
  - 5.7.3.3. Online
  - 5.7.3.4. Pharmacies
5.8. Market Attractiveness Analysis: Distribution Channel

6. Global K-Beauty Products Market Outlook: Region

6.1. Key Highlights
6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019 - 2023
6.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2024 - 2031
- 6.3.1. North America
- 6.3.2. Europe
- 6.3.3. East Asia
- 6.3.4. South Asia and Oceania
- 6.3.5. Latin America
- 6.3.6. Middle East & Africa
6.4. Market Attractiveness Analysis: Region

7. North America K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

7.1. Key Highlights
7.2. Pricing Analysis
7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 7.3.1. By Country
- 7.3.2. By Product
- 7.3.3. By End User
- 7.3.4. By Distribution Channel
7.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 7.4.1. U.S.
- 7.4.2. Canada
7.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 7.5.1. Skin Care
  - 7.5.1.1. Cleanser
  - 7.5.1.2. Moisturizer
  - 7.5.1.3. Serum
  - 7.5.1.4. Sunscreen
  - 7.5.1.5. Others
- 7.5.2. Hair Care
  - 7.5.2.1. Shampoo
  - 7.5.2.2. Conditioner
  - 7.5.2.3. Serums
  - 7.5.2.4. Others
7.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 7.6.1. Men
- 7.6.2. Women
7.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 7.7.1. Supermarkets and Hypermarkets
- 7.7.2. Specialty stores
- 7.7.3. Online
- 7.7.4. Pharmacies
7.8. Market Attractiveness Analysis

8. Europe K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

8.1. Key Highlights
8.2. Pricing Analysis
8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 8.3.1. By Country
- 8.3.2. By Product
- 8.3.3. By End User
- 8.3.4. By Distribution Channel
8.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 8.4.1. Germany
- 8.4.2. France
- 8.4.3. U.K.
- 8.4.4. Italy
- 8.4.5. Spain
- 8.4.6. Russia
- 8.4.7. Turkey
- 8.4.8. Rest of Europe
8.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 8.5.1. Skin Care
  - 8.5.1.1. Cleanser
  - 8.5.1.2. Moisturizer
  - 8.5.1.3. Serum
  - 8.5.1.4. Sunscreen
  - 8.5.1.5. Others
- 8.5.2. Hair Care
  - 8.5.2.1. Shampoo
  - 8.5.2.2. Conditioner
  - 8.5.2.3. Serums
  - 8.5.2.4. Others
8.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 8.6.1. Men
- 8.6.2. Women
8.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 8.7.1. Supermarkets and Hypermarkets
- 8.7.2. Specialty stores
- 8.7.3. Online
- 8.7.4. Pharmacies
8.8. Market Attractiveness Analysis

9. East Asia K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

9.1. Key Highlights
9.2. Pricing Analysis
9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 9.3.1. By Country
- 9.3.2. By Product
- 9.3.3. By End User
- 9.3.4. By Distribution Channel
9.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 9.4.1. China
- 9.4.2. Japan
- 9.4.3. South Korea
9.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 9.5.1. Skin Care
  - 9.5.1.1. Cleanser
  - 9.5.1.2. Moisturizer
  - 9.5.1.3. Serum
  - 9.5.1.4. Sunscreen
  - 9.5.1.5. Others
- 9.5.2. Hair Care
  - 9.5.2.1. Shampoo
  - 9.5.2.2. Conditioner
  - 9.5.2.3. Serums
  - 9.5.2.4. Others
9.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 9.6.1. Men
- 9.6.2. Women
9.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 9.7.1. Supermarkets and Hypermarkets
- 9.7.2. Specialty stores
- 9.7.3. Online
- 9.7.4. Pharmacies
9.8. Market Attractiveness Analysis

10. South Asia & Oceania K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

10.1. Key Highlights
10.2. Pricing Analysis
10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 10.3.1. By Country
- 10.3.2. By Product
- 10.3.3. By End User
- 10.3.4. By Distribution Channel
10.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 10.4.1. India
- 10.4.2. Southeast Asia
- 10.4.3. ANZ
- 10.4.4. Rest of South Asia & Oceania
10.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 10.5.1. Skin Care
  - 10.5.1.1. Cleanser
  - 10.5.1.2. Moisturizer
  - 10.5.1.3. Serum
  - 10.5.1.4. Sunscreen
  - 10.5.1.5. Others
- 10.5.2. Hair Care
  - 10.5.2.1. Shampoo
  - 10.5.2.2. Conditioner
  - 10.5.2.3. Serums
  - 10.5.2.4. Others
10.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 10.6.1. Men
- 10.6.2. Women
10.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 10.7.1. Supermarkets and Hypermarkets
- 10.7.2. Specialty stores
- 10.7.3. Online
- 10.7.4. Pharmacies
10.8. Market Attractiveness Analysis

11. Latin America K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

11.1. Key Highlights
11.2. Pricing Analysis
11.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 11.3.1. By Country
- 11.3.2. By Product
- 11.3.3. By End User
- 11.3.4. By Distribution Channel
11.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 11.4.1. Brazil
- 11.4.2. Mexico
- 11.4.3. Rest of Latin America
11.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 11.5.1. Skin Care
  - 11.5.1.1. Cleanser
  - 11.5.1.2. Moisturizer
  - 11.5.1.3. Serum
  - 11.5.1.4. Sunscreen
  - 11.5.1.5. Others
- 11.5.2. Hair Care
  - 11.5.2.1. Shampoo
  - 11.5.2.2. Conditioner
  - 11.5.2.3. Serums
  - 11.5.2.4. Others
11.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 11.6.1. Men
- 11.6.2. Women
11.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 11.7.1. Supermarkets and Hypermarkets
- 11.7.2. Specialty stores
- 11.7.3. Online
- 11.7.4. Pharmacies
11.8. Market Attractiveness Analysis

12. Middle East & Africa K-Beauty Products Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

12.1. Key Highlights
12.2. Pricing Analysis
12.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
- 12.3.1. By Country
- 12.3.2. By Product
- 12.3.3. By End User
- 12.3.4. By Distribution Channel
12.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
- 12.4.1. GCC Countries
- 12.4.2. Egypt
- 12.4.3. South Africa
- 12.4.4. Northern Africa
- 12.4.5. Rest of Middle East & Africa
12.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024 - 2031
- 12.5.1. Skin Care
  - 12.5.1.1. Cleanser
  - 12.5.1.2. Moisturizer
  - 12.5.1.3. Serum
  - 12.5.1.4. Sunscreen
  - 12.5.1.5. Others
- 12.5.2. Hair Care
  - 12.5.2.1. Shampoo
  - 12.5.2.2. Conditioner
  - 12.5.2.3. Serums
  - 12.5.2.4. Others
12.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024 - 2031
- 12.6.1. Men
- 12.6.2. Women
12.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
- 12.7.1. Supermarkets and Hypermarkets
- 12.7.2. Specialty stores
- 12.7.3. Online
- 12.7.4. Pharmacies
12.8. Market Attractiveness Analysis

13. Competition Landscape

13.1. Market Share Analysis, 2023
13.2. Market Structure
- 13.2.1. Competition Intensity Mapping By Market
- 13.2.2. Competition Dashboard
13.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 13.3.1. Amorepacific Corporation
  - 13.3.1.1. Overview
  - 13.3.1.2. Segments and Products
  - 13.3.1.3. Key Financials
  - 13.3.1.4. Market Developments
  - 13.3.1.5. Market Strategy
- 13.3.2. LG Household & Health Care
- 13.3.3. Dr. Jart+
- 13.3.4. COSRX
- 13.3.5. Etude House
- 13.3.6. Missha
- 13.3.7. The Face Shop
- 13.3.8. Tony Moly
- 13.3.9. Nature Republic
- 13.3.10. Banila Co
- 13.3.11. Skinfood
- 13.3.12. Holika Holika
- 13.3.13. HERA
- 13.3.14. Clio
- 13.3.15. Peripera

14. Appendix

14.1. Research Methodology
14.2. Research Assumptions
14.3. Acronyms and Abbreviations