Europe Sports Apparel Market by Product Type, End-Use, and Country-wise Insights: Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031

Description

Persistence Market Research has recently released a comprehensive report on the Europe sports apparel market, providing a detailed assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, as well as insights into the overall market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the European sports apparel market from 2024 to 2031.

Key Insights:

Europe Sports Apparel Market Size (2024E):US$ 37.28 Bn
Projected Market Value (2031F):US$ 50.5 Bn
Market Growth Rate (CAGR 2024 to 2031): 4.5%

Europe Sports Apparel Market - Report Scope:

The European sports apparel market caters to a broad consumer base that includes both professional athletes and fitness enthusiasts. Sports apparel includes a wide range of clothing designed for physical exercise, sports, and casual wear, with emphasis on durability, comfort, and style. The market encompasses various product types, including activewear, footwear, and accessories tailored to meet the demands of a fitness-focused and health-conscious population. Growth is driven by increasing health awareness, evolving fashion trends, and demand for performance-enhancing materials and sustainable products.

Market Growth Drivers:

The sports apparel market in Europe is driven by rising awareness of fitness and healthy lifestyles, with more individuals participating in sports and physical activities. Technological advancements in sportswear materials, such as moisture-wicking fabrics and lightweight, breathable materials, contribute to consumer demand for performance-enhancing clothing. The trend toward eco-friendly and sustainable apparel also drives growth, as more consumers prioritize environmentally conscious brands. Additionally, the influence of sports celebrities and fitness influencers on social media has boosted market visibility and growth.

Market Restraints:

Despite positive growth prospects, the European sports apparel market faces certain challenges, such as high production costs for sustainable materials and the competitive landscape with well-established global brands. Additionally, the sector faces intense price competition from low-cost manufacturers, affecting profit margins and market share for premium brands. Fluctuating raw material prices and supply chain disruptions also pose challenges for manufacturers in terms of consistent supply and pricing stability.

Market Opportunities:

The market presents significant growth opportunities due to rising consumer demand for innovative, stylish, and sustainable sports apparel. Emerging markets within Europe, particularly in Eastern Europe, offer untapped potential as the population's disposable income rises, and interest in fitness grows. Collaborations between sports apparel brands and technology companies are also expanding, leading to the development of wearable technology integrated into clothing, providing real-time feedback on health metrics and enhancing user experience.

Key Questions Answered in the Report:

What are the main factors driving the growth of the Europe sports apparel market?
Which product categories and consumer segments are driving demand across the region?
How are technological advancements and sustainability trends shaping the competitive landscape?
Who are the key players in the European sports apparel market, and what strategies are they employing to maintain market relevance?
What emerging trends and future prospects are expected in the European sports apparel market?

Competitive Intelligence and Business Strategy:

Leading players in the Europe sports apparel market, including Adidas AG, Puma SE, and ASICS Corporation, are focusing on sustainable product innovations, digital marketing, and brand partnerships with popular athletes and sports organizations. These companies invest in research and development to create high-performance, eco-friendly materials, appealing to an increasingly environmentally conscious consumer base. Partnerships with local sports organizations, collaborations with athletes, and sponsorships at major sports events enhance brand visibility and customer loyalty. Additionally, brands leverage e-commerce and digital platforms to expand their reach and engage with a younger, tech-savvy audience.

Key Companies Profiled:

Adidas AG
Puma SE
ASICS Corporation
Nike Inc.
Under Armour Inc.
Decathlon S.A.
Fila Holdings Corp.
Skechers U.S.A., Inc.
New Balance Athletics, Inc.
VF Corporation

Market Segmentation

By Product Type

Tops and T-shirts
Trousers and Tights
Shirts and T-shirts

By End User

Men
Women
Children

By Distribution Channel

Discount Stores
Brand Outlets
Sports Outlets
Supermarket/Hypermarket
Online

By Country:

Germany
France
U.K.
Italy
Spain
Russia
Turkey
Rest of Europe

Product Code: PMRREP34893

1. Executive Summary

1.1. Europe Sports Apparel Market Snapshot, 2024-2031
1.2. Market Opportunity Assessment, 2024-2031, US$ Bn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations

2. Market Overview

2.1. Market Scope and Definition
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Opportunity
- 2.2.4. Challenges
- 2.2.5. Key Trends
2.3. Macro-Economic Factors
- 2.3.1. North America Sectorial Outlook
- 2.3.2. North America GDP Growth Outlook
- 2.3.3. North America Healthcare Spending Outlook
2.4. COVID-19 Impact Analysis
2.5. Forecast Factors - Relevance and Impact

3. Value Added Insights

3.1. Product Adoption Analysis
3.2. Epidemiology - Deafness and Hearing Loss
3.3. Technology Assessment
3.4. Regulatory Landscape
3.5. Value Chain Analysis
- 3.5.1. List of Distribution Channel/Marketplaces
  - 3.5.1.1. Retail
  - 3.5.1.2. E-commerce
- 3.5.2. List of End User (Industry)
3.6. Key Deals and Mergers
3.7. PESTLE Analysis
3.8. Porter's Five Force Analysis

4. Price Trend Analysis, 2019-2031

4.1. Key Highlights
4.2. Key Factors Impacting Product Type Prices
4.3. Pricing Analysis, By Product Type
4.4. Regional Prices and Product Type Preferences

5. Europe Sports Apparel Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

5.1. Key Highlights
- 5.1.1. Market Volume (Units) Projections
- 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
- 5.1.3. Absolute $ Opportunity
5.2. Market Size (US$ Bn) Analysis and Forecast
- 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019-2023
- 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2024-2031
5.3. Europe Sports Apparel Market Outlook: Product Type
- 5.3.1. Introduction / Key Findings
- 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Product Type, 2019-2023
- 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024-2031
  - 5.3.3.1. Tops & T-shirts
  - 5.3.3.2. Trousers & Tights
  - 5.3.3.3. Shirts & T-shirts
  - 5.3.3.4. Others
5.4. Market Attractiveness Analysis: Product Type
5.5. Europe Sports Apparel Market Outlook: End-user
- 5.5.1. Introduction / Key Findings
- 5.5.2. Historical Market Size (US$ Bn) Analysis, By End-user, 2019-2023
- 5.5.3. Current Market Size (US$ Bn) Analysis and Forecast, By End-user, 2024-2031
  - 5.5.3.1. Men
  - 5.5.3.2. Women
  - 5.5.3.3. Children
5.6. Market Attractiveness Analysis: End-user
5.7. Europe Sports Apparel Market Outlook: Distribution Channel
- 5.7.1. Introduction / Key Findings
- 5.7.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019-2023
- 5.7.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
  - 5.7.3.1. Discount Stores
  - 5.7.3.2. Brand Outlets
  - 5.7.3.3. Sports Outlets
  - 5.7.3.4. Supermarket/Hypermarket
  - 5.7.3.5. Online
5.8. Market Attractiveness Analysis: Distribution Channel

6. Europe Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

6.1. Key Highlights
6.2. Pricing Analysis
6.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
- 6.3.1. By Country
- 6.3.2. By Product Type
- 6.3.3. By End User
- 6.3.4. By Distribution Channel
6.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
- 6.4.1. Germany
- 6.4.2. France
- 6.4.3. U.K.
- 6.4.4. Italy
- 6.4.5. Spain
- 6.4.6. Russia
- 6.4.7. Turkey
- 6.4.8. Rest of Europe
6.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024-2031
- 6.5.1. Tops & T-Shirts
- 6.5.2. Trousers & Tights
- 6.5.3. Shirts & T-shirts
- 6.5.4. Others
6.6. Current Market Size (US$ Bn) Analysis and Forecast, By End User, 2024-2031
- 6.6.1. Men
- 6.6.2. Women
- 6.6.3. Children
6.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
- 6.7.1. Discount Stores
- 6.7.2. Brand Outlets
- 6.7.3. Sports Outlets
- 6.7.4. Supermarket/Hypermarket
- 6.7.5. Online
6.8. Market Attractiveness Analysis

7. Competition Landscape

7.1. Market Share Analysis, 2024
7.2. Market Structure
- 7.2.1. Competition Intensity Mapping By Market
- 7.2.2. Competition Dashboard
7.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 7.3.1. Adidas AG
  - 7.3.1.1. Overview
  - 7.3.1.2. Segments and Products
  - 7.3.1.3. Key Financials
  - 7.3.1.4. Market Developments
  - 7.3.1.5. Market Strategy
- 7.3.2. Nike Inc.
- 7.3.3. Puma SE
- 7.3.4. Under Armor Inc.
- 7.3.5. Decathlon Group
- 7.3.6. ASICS Corporation
- 7.3.7. New Balance Athletics, Inc.
- 7.3.8. Reebok International Ltd.
- 7.3.9. Columbia Sportswear Company
- 7.3.10. Lululemon Athletica Inc.
- 7.3.11. Hummel International
- 7.3.12. Mizuno Corporation
- 7.3.13. Errea Sport S.p.A.
- 7.3.14. Intersport International Corporation
- 7.3.15. Kappa

8. Appendix

8.1. Research Methodology
8.2. Research Assumptions
8.3. Acronyms and Abbreviations