Home Fitness Equipment Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2033

Description

Persistence Market Research has recently released a comprehensive report on the Home Fitness Equipment Market. The report offers a detailed assessment of critical market dynamics, including drivers, trends, opportunities, and challenges, providing extensive insights into the market structure.

Key Insights:

Home Fitness Equipment Market Size (2024E): USD 13.3 Billion
Projected Market Value (2033F): USD 21.8 Billion
Global Market Growth Rate (CAGR 2024 to 2033): 5.6%

Home Fitness Equipment Market - Report Scope:

Home fitness equipment plays a pivotal role in facilitating physical exercise and wellness routines outside traditional gym settings. This market caters to a wide demographic, offering equipment such as treadmills, stationary bikes, ellipticals, weight training machines, and accessories like yoga mats and resistance bands. Market growth is driven by increasing health consciousness, urbanization, and the convenience of exercising at home.

Market Growth Drivers:

The global home fitness equipment market is propelled by several key factors, including a growing emphasis on personal health and fitness, especially post-pandemic. The rise in disposable incomes and the availability of compact, technologically advanced equipment enhance market penetration. Moreover, advancements in connectivity and virtual fitness platforms augment consumer engagement and exercise adherence, further fueling market expansion.

Market Restraints:

Despite promising growth prospects, the home fitness equipment market faces challenges related to pricing pressures and competition from fitness studios and outdoor activities. Economic uncertainties impacting consumer spending and the need for substantial initial investments deter market growth, particularly in emerging economies.

Market Opportunities:

The home fitness equipment market presents significant growth opportunities driven by technological innovations in wearable fitness tech, interactive training apps, and personalized fitness solutions. The integration of AI-driven workout programs and virtual reality (VR) experiences enhances user engagement and expands market reach. Furthermore, demographic shifts towards aging populations and increasing health awareness among millennials open new avenues for market expansion.

Strategic Insights and Business Strategies:

Leading players in the global home fitness equipment market, including Peloton Interactive, Inc., Nautilus, Inc., and Technogym S.p.A., focus on innovation, product diversification, and strategic partnerships to gain a competitive edge. These companies invest in R&D to develop smart fitness solutions, enhance user experience, and capitalize on emerging trends like remote fitness coaching and subscription-based fitness services. Collaborations with digital platforms and fitness influencers bolster market presence and drive customer acquisition.

Key Questions Answered in the Report:

What are the primary factors driving the growth of the home fitness equipment market globally?
Which types of equipment and technological innovations are reshaping consumer preferences in home fitness?
Who are the key players contributing to the home fitness equipment market, and what strategies are they employing to maintain market relevance?
What are the emerging trends and future prospects in the global home fitness equipment market?

Competitive Intelligence and Business Strategy:

Companies in the global home fitness equipment market, such as Peloton Interactive, Inc., Nautilus, Inc., and Technogym S.p.A., leverage innovation and strategic partnerships to maintain competitive advantage. These firms focus on expanding their product portfolios, enhancing digital connectivity, and fostering customer loyalty through personalized fitness solutions and interactive content. Investment in data analytics and customer insights drives informed decision-making and supports long-term growth in the evolving home fitness landscape.

Key Companies Profiled:

Fitnessathome
ICON Health & Fitness, Inc.
Nautilus, Inc.
Brunswick Corporation
TRUE Fitness Technology, Inc.
Core Health and Fitness, LLC
Precor Incorporated
Johnson Health Tech Co., Ltd.
Amer Sports Corporation
Cybex International
Technogym S.p.A.
Torque Fitness, LLC
Vectra Fitness
NordicTrack

Key Segments Covered in Home Fitness Equipment Industry Research

Home Fitness Equipment Market by Product Type:

Punching Bags
Treadmills
Dumbbells
Cycles
Weightlifting Benches
Resistance Bands

Home Fitness Equipment Market by Application:

Cardiovascular Training
Strength Training
Others

Home Fitness Equipment Market by End User:

Male
Female

Home Fitness Equipment Market by Sales Channel:

Direct
Indirect

Home Fitness Equipment Market by Region:

North America
Latin America
Europe
East Asia
South Asia
Oceania
Middle East Africa

Product Code: PMRREP31441

1. Executive Summary

1.1. Global Market Overview
1.2. Summary of Key Statistics
1.3. Summary of Key Findings
1.4. Product Evolution Analysis
1.5. PMR Analysis and Recommendations

2. Market Overview

2.1. Market Coverage/Taxonomy
2.2. Market Definition/Scope/Limitations

3. Key Market Trends

3.1. Key Trends Impacting the Market
- 3.1.1. Consumers awareness to live healthy lifestyle propelling demand
- 3.1.2. Collaborations Between Different Key Players
- 3.1.3. Home Fitness Equipment Market Technology Gaining Traction Due to Rising Health Concerns
- 3.1.4. High Penetration of Home Fitness Equipment Market in Online Channel
- 3.1.5. Others (during the course of study)
3.2. Product Innovation Trends
3.3. Future Prospects of the Home Fitness Equipment Industry
- 3.3.1. Factors Fuelling the Growth
- 3.3.2. Influx of Brands
- 3.3.3. Innovative Distribution and Marketing Strategies

4. Global Home Fitness Equipment Market Demand Analysis 2019-2023 and Forecast, 2024-2033

4.1. Historical Market Volume (Units) Analysis, 2019-2023
4.2. Current and Future Market Volume (Units) Projections, 2024-2033
4.3. Y-o-Y Growth Trend Analysis

5. Global Home Fitness Equipment Market - Pricing Analysis

5.1. Pricing Analysis By Product Type
5.2. Global Average Pricing Analysis Benchmark

6. Global Home Fitness Equipment Market Demand (in Value or Sales Channel in US$ Bn) Analysis 2019-2023 and Forecast, 2024-2033

6.1. Historical Market Value (US$ Bn) Analysis, 2019-2023
6.2. Current and Future Market Value (US$ Bn) Projections, 2024-2033
- 6.2.1. Y-o-Y Growth Trend Analysis
- 6.2.2. Absolute $ Opportunity Analysis

7. Market Background

7.1. Macro-Economic Factors
- 7.1.1. GDP Growth Outlook
- 7.1.2. Consumer Spending Outlook
- 7.1.3. GDP Growth Rate Analysis
- 7.1.4. Internet Penetration Rate Outlook
- 7.1.5. Income Group Population Overview
- 7.1.6. Per Capita Disposable Income
7.2. Forecast Factors - Relevance & Impact
- 7.2.1. Top Companies Historical Growth
- 7.2.2. Urbanization Growth Outlook
- 7.2.3. Others
7.3. PESTLE Analysis of Global Home Fitness Equipment Market
7.4. Investment Feasibility Matrix of Home Fitness Equipment Market
7.5. Porter's Five Forces Analysis of Global Home Fitness Equipment Market
7.6. Market Dynamics
- 7.6.1. Drivers
- 7.6.2. Restraints
- 7.6.3. Opportunity Analysis

8. Global Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033, by Product

8.1. Introduction / Key Findings
8.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Product Type, 2019-2023
8.3. Current and Future Market Size (US$ Bn) and Volume (Units) Analysis and Forecast By Product Type, 2024-2033
- 8.3.1. Punching Bags
- 8.3.2. Treadmills
  - 8.3.2.1. Manual Treadmills
  - 8.3.2.2. Automatic Treadmills
- 8.3.3. Dumbbells
  - 8.3.3.1. Adjustable Dumbbells
  - 8.3.3.2. Fixed Dumbbells
- 8.3.4. Cycles
  - 8.3.4.1. Stationary Cycle
  - 8.3.4.2. Air Bike
  - 8.3.4.3. Elliptical Machines
- 8.3.5. Weight Lifting Bench
- 8.3.6. Resistance Bands
- 8.3.7. Others
8.4. Market Attractiveness Analysis By Product Type

9. Global Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033, by Application

9.1. Introduction / Key Findings
9.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Application, 2019-2023
9.3. Current and Future Market Size (US$ Bn) and Volume (Units) Analysis and Forecast By Application, 2024-2033
- 9.3.1. Cardiovascular Training
- 9.3.2. Strength Training
- 9.3.3. Others
9.4. Market Attractiveness Analysis By Application

10. Global Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033, by End User

10.1. Introduction / Key Findings
10.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By End User, 2019-2023
10.3. Current and Future Market Size (US$ Bn) and Volume (Units) Analysis and Forecast By End User, 2024-2033
- 10.3.1. Male
- 10.3.2. Female
10.4. Market Attractiveness Analysis By End User

11. Global Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033, by Sales Channel

11.1. Introduction / Key Findings
11.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Sales Channel, 2019-2023
11.3. Current and Future Market Size (US$ Bn) and Volume (Units) Analysis and Forecast By Sales Channel, 2024-2033
- 11.3.1. Direct
- 11.3.2. Indirect
  - 11.3.2.1. Hypermarkets/Supermarkets
  - 11.3.2.2. Specialty Stores/Sports Chain Outlets
  - 11.3.2.3. Multi-Brand Stores
  - 11.3.2.4. Discount Stores
  - 11.3.2.5. Independent Departmental Stores
  - 11.3.2.6. Sports Stores
  - 11.3.2.7. Online Retailers
11.4. Market Attractiveness Analysis By Sales Channel

12. Global Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033, by Region

12.1. Introduction
12.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Region, 2019-2023
12.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast By Region, 2024-2033
- 12.3.1. North America
- 12.3.2. Latin America
- 12.3.3. Europe
- 12.3.4. East Asia
- 12.3.5. South Asia
- 12.3.6. Oceania
- 12.3.7. MEA
12.4. Market Attractiveness Analysis By Region

13. North America Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

13.1. Introduction
13.2. Pricing Analysis
13.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
13.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 13.4.1. By Country
  - 13.4.1.1. U.S.
  - 13.4.1.2. Canada
- 13.4.2. By Products Type
- 13.4.3. By Application
- 13.4.4. By End User
- 13.4.5. By Sales Channel
13.5. Market Attractiveness Analysis
- 13.5.1. By Country
- 13.5.2. By Products Type
- 13.5.3. By Application
- 13.5.4. By End User
- 13.5.5. By Sales Channel

14. Latin America Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

14.1. Introduction
14.2. Pricing Analysis
14.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
14.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 14.4.1. By Country
  - 14.4.1.1. Brazil
  - 14.4.1.2. Mexico
  - 14.4.1.3. Rest of Latin America
- 14.4.2. By Products Type
- 14.4.3. By Application
- 14.4.4. By End User
- 14.4.5. By Sales Channel
14.5. Market Attractiveness Analysis
- 14.5.1. By Country
- 14.5.2. By Products Type
- 14.5.3. By Application
- 14.5.4. By End User
- 14.5.5. By Sales Channel

15. Europe Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

15.1. Introduction
15.2. Pricing Analysis
15.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
15.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 15.4.1. By Country
  - 15.4.1.1. Germany
  - 15.4.1.2. Italy
  - 15.4.1.3. France
  - 15.4.1.4. UK
  - 15.4.1.5. Spain
  - 15.4.1.6. Benelux
  - 15.4.1.7. Russia
  - 15.4.1.8. Rest of Europe
- 15.4.2. By Products Type
- 15.4.3. By Application
- 15.4.4. By End User
- 15.4.5. By Sales Channel
15.5. Market Attractiveness Analysis
- 15.5.1. By Country
- 15.5.2. By Products Type
- 15.5.3. By Application
- 15.5.4. By End User
- 15.5.5. By Sales Channel

16. East Asia Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

16.1. Introduction
16.2. Pricing Analysis
16.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
16.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 16.4.1. By Country
  - 16.4.1.1. China
  - 16.4.1.2. Japan
  - 16.4.1.3. South Korea
- 16.4.2. By Products Type
- 16.4.3. By Application
- 16.4.4. By End User
- 16.4.5. By Sales Channel
16.5. Market Attractiveness Analysis
- 16.5.1. By Country
- 16.5.2. By Products Type
- 16.5.3. By Application
- 16.5.4. By End User
- 16.5.5. By Sales Channel

17. South Asia Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

17.1. Introduction
17.2. Pricing Analysis
17.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
17.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 17.4.1. By Country
  - 17.4.1.1. India
  - 17.4.1.2. Thailand
  - 17.4.1.3. Indonesia
  - 17.4.1.4. Malaysia
  - 17.4.1.5. Rest of South Asia
- 17.4.2. By Products Type
- 17.4.3. By Application
- 17.4.4. By End User
- 17.4.5. By Sales Channel
17.5. Market Attractiveness Analysis
- 17.5.1. By Country
- 17.5.2. By Products Type
- 17.5.3. By Application
- 17.5.4. By End User
- 17.5.5. By Sales Channel

18. Oceania Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

18.1. Introduction
18.2. Pricing Analysis
18.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
18.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 18.4.1. By Country
  - 18.4.1.1. Australia
  - 18.4.1.2. New Zealand
- 18.4.2. By Products Type
- 18.4.3. By Application
- 18.4.4. By End User
- 18.4.5. By Sales Channel
18.5. Market Attractiveness Analysis
- 18.5.1. By Country
- 18.5.2. By Products Type
- 18.5.3. By Application
- 18.5.4. By End User
- 18.5.5. By Sales Channel

19. MEA Home Fitness Equipment Market Analysis 2019-2023 and Forecast 2024-2033

19.1. Introduction
19.2. Pricing Analysis
19.3. Historical Market Size (US$ Bn) and Volume Trend (Units) Analysis By Market Taxonomy, 2019-2023
19.4. Market Size (US$ Bn) and Volume (Units) Forecast By Market Taxonomy, 2024-2033
- 19.4.1. By Country
  - 19.4.1.1. GCC Countries
  - 19.4.1.2. South Africa
  - 19.4.1.3. Northern Africa
  - 19.4.1.4. Rest of MEA
- 19.4.2. By Products Type
- 19.4.3. By Application
- 19.4.4. By End User
- 19.4.5. By Sales Channel
19.5. Market Attractiveness Analysis
- 19.5.1. By Country
- 19.5.2. By Products Type
- 19.5.3. By Application
- 19.5.4. By End User
- 19.5.5. By Sales Channel

20. Key Countries' Home Fitness Equipment Market Analysis, 2024

20.1. Introduction
- 20.1.1. Market Value Proportion Analysis, By Key Countries
- 20.1.2. Global Vs. Country Growth Comparison
20.2. U.S. Home Fitness Equipment Market Analysis
- 20.2.1. By Products Type
- 20.2.2. By Application
- 20.2.3. By End User
- 20.2.4. By Sales Channel
20.3. Canada Home Fitness Equipment Market Analysis
- 20.3.1. By Products Type
- 20.3.2. By Application
- 20.3.3. By End User
- 20.3.4. By Sales Channel
20.4. Mexico Home Fitness Equipment Market Analysis
- 20.4.1. By Products Type
- 20.4.2. By Application
- 20.4.3. By End User
- 20.4.4. By Sales Channel
20.5. Brazil Home Fitness Equipment Market Analysis
- 20.5.1. By Products Type
- 20.5.2. By Application
- 20.5.3. By End User
- 20.5.4. By Sales Channel
20.6. Germany Home Fitness Equipment Market Analysis
- 20.6.1. By Products Type
- 20.6.2. By Application
- 20.6.3. By End User
- 20.6.4. By Sales Channel
20.7. Italy Home Fitness Equipment Market Analysis
- 20.7.1. By Products Type
- 20.7.2. By Application
- 20.7.3. By End User
- 20.7.4. By Sales Channel
20.8. U.K. Home Fitness Equipment Market Analysis
- 20.8.1. By Products Type
- 20.8.2. By Application
- 20.8.3. By End User
- 20.8.4. By Sales Channel
20.9. China Home Fitness Equipment Market Analysis
- 20.9.1. By Products Type
- 20.9.2. By Application
- 20.9.3. By End User
- 20.9.4. By Sales Channel
20.10. Japan Home Fitness Equipment Market Analysis
- 20.10.1. By Products Type
- 20.10.2. By Application
- 20.10.3. By End User
- 20.10.4. By Sales Channel
20.11. India Home Fitness Equipment Market Analysis
- 20.11.1. By Products Type
- 20.11.2. By Application
- 20.11.3. By End User
- 20.11.4. By Sales Channel
20.12. Australia and New Zealand Home Fitness Equipment Market Analysis
- 20.12.1. By Products Type
- 20.12.2. By Application
- 20.12.3. By End User
- 20.12.4. By Sales Channel
20.13. South Africa Home Fitness Equipment Market Analysis
- 20.13.1. By Products Type
- 20.13.2. By Application
- 20.13.3. By End User
- 20.13.4. By Sales Channel

21. Market Structure Analysis

21.1. Market Analysis by Tier of Companies (Home Fitness Equipment Market)
21.2. Market Concentration
21.3. Market Share Analysis of Top Players
21.4. Market Presence Analysis
- 21.4.1. By Regional Footprint of Players
- 21.4.2. Product Footprint by Players
- 21.4.3. Channel Footprint by Players

22. Competition Analysis

22.1. Competition Dashboard
22.2. Pricing Analysis by Competition
22.3. Competition Benchmarking
22.4. Competition Deep Dive
- 22.4.1. Fitnessathome
  - 22.4.1.1. Overview
  - 22.4.1.2. Product Portfolio
  - 22.4.1.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.1.4. Sales Footprint
  - 22.4.1.5. Strategy Overview
    - 22.4.1.5.1. Marketing Strategy
    - 22.4.1.5.2. Product Strategy
    - 22.4.1.5.3. Channel Strategy
- 22.4.2. ICON Health & Fitness, Inc.
  - 22.4.2.1. Overview
  - 22.4.2.2. Product Portfolio
  - 22.4.2.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.2.4. Sales Footprint
  - 22.4.2.5. Strategy Overview
    - 22.4.2.5.1. Marketing Strategy
    - 22.4.2.5.2. Product Strategy
    - 22.4.2.5.3. Channel Strategy
- 22.4.3. Nautilus, Inc.
  - 22.4.3.1. Overview
  - 22.4.3.2. Product Portfolio
  - 22.4.3.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.3.4. Sales Footprint
  - 22.4.3.5. Strategy Overview
    - 22.4.3.5.1. Marketing Strategy
    - 22.4.3.5.2. Product Strategy
    - 22.4.3.5.3. Channel Strategy
- 22.4.4. Brunswick Corporation
  - 22.4.4.1. Overview
  - 22.4.4.2. Product Portfolio
  - 22.4.4.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.4.4. Sales Footprint
  - 22.4.4.5. Strategy Overview
    - 22.4.4.5.1. Marketing Strategy
    - 22.4.4.5.2. Product Strategy
    - 22.4.4.5.3. Channel Strategy
- 22.4.5. TRUE Fitness Technology, Inc.
  - 22.4.5.1. Overview
  - 22.4.5.2. Product Portfolio
  - 22.4.5.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.5.4. Sales Footprint
  - 22.4.5.5. Strategy Overview
    - 22.4.5.5.1. Marketing Strategy
    - 22.4.5.5.2. Product Strategy
    - 22.4.5.5.3. Channel Strategy
- 22.4.6. Core Health and Fitness, LLC
  - 22.4.6.1. Overview
  - 22.4.6.2. Product Portfolio
  - 22.4.6.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.6.4. Sales Footprint
  - 22.4.6.5. Strategy Overview
    - 22.4.6.5.1. Marketing Strategy
    - 22.4.6.5.2. Product Strategy
    - 22.4.6.5.3. Channel Strategy
- 22.4.7. Precor Incorporated
  - 22.4.7.1. Overview
  - 22.4.7.2. Product Portfolio
  - 22.4.7.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.7.4. Sales Footprint
  - 22.4.7.5. Strategy Overview
    - 22.4.7.5.1. Marketing Strategy
    - 22.4.7.5.2. Product Strategy
    - 22.4.7.5.3. Channel Strategy
- 22.4.8. Johnson Health Tech Co., Ltd.
  - 22.4.8.1. Overview
  - 22.4.8.2. Product Portfolio
  - 22.4.8.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.8.4. Sales Footprint
  - 22.4.8.5. Strategy Overview
    - 22.4.8.5.1. Marketing Strategy
    - 22.4.8.5.2. Product Strategy
    - 22.4.8.5.3. Channel Strategy
- 22.4.9. Amer Sports Corporation
  - 22.4.9.1. Overview
  - 22.4.9.2. Product Portfolio
  - 22.4.9.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.9.4. Sales Footprint
  - 22.4.9.5. Strategy Overview
    - 22.4.9.5.1. Marketing Strategy
    - 22.4.9.5.2. Product Strategy
    - 22.4.9.5.3. Channel Strategy
- 22.4.10. Cybex International
  - 22.4.10.1. Overview
  - 22.4.10.2. Product Portfolio
  - 22.4.10.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.10.4. Sales Footprint
  - 22.4.10.5. Strategy Overview
    - 22.4.10.5.1. Marketing Strategy
    - 22.4.10.5.2. Product Strategy
    - 22.4.10.5.3. Channel Strategy
- 22.4.11. Technogym S.p.A.
  - 22.4.11.1. Overview
  - 22.4.11.2. Product Portfolio
  - 22.4.11.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.11.4. Sales Footprint
  - 22.4.11.5. Strategy Overview
    - 22.4.11.5.1. Marketing Strategy
    - 22.4.11.5.2. Product Strategy
    - 22.4.11.5.3. Channel Strategy
- 22.4.12. Torque Fitness, LLC
  - 22.4.12.1. Overview
  - 22.4.12.2. Product Portfolio
  - 22.4.12.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.12.4. Sales Footprint
  - 22.4.12.5. Strategy Overview
    - 22.4.12.5.1. Marketing Strategy
    - 22.4.12.5.2. Product Strategy
    - 22.4.12.5.3. Channel Strategy
- 22.4.13. Vectra Fitness
  - 22.4.13.1. Overview
  - 22.4.13.2. Product Portfolio
  - 22.4.13.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.13.4. Sales Footprint
  - 22.4.13.5. Strategy Overview
    - 22.4.13.5.1. Marketing Strategy
    - 22.4.13.5.2. Product Strategy
    - 22.4.13.5.3. Channel Strategy
- 22.4.14. NordicTrack
  - 22.4.14.1. Overview
  - 22.4.14.2. Product Portfolio
  - 22.4.14.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.14.4. Sales Footprint
  - 22.4.14.5. Strategy Overview
    - 22.4.14.5.1. Marketing Strategy
    - 22.4.14.5.2. Product Strategy
    - 22.4.14.5.3. Channel Strategy
- 22.4.15. Other Players (As Requested)
  - 22.4.15.1. Overview
  - 22.4.15.2. Product Portfolio
  - 22.4.15.3. Profitability by Market Segments (Product/Channel/Region)
  - 22.4.15.4. Sales Footprint
  - 22.4.15.5. Strategy Overview
    - 22.4.15.5.1. Marketing Strategy
    - 22.4.15.5.2. Product Strategy
    - 22.4.15.5.3. Channel Strategy