PUBLISHER: Orion Market Research | PRODUCT CODE: 1311868
PUBLISHER: Orion Market Research | PRODUCT CODE: 1311868
Smart Washing Machine Market is expected to witness substantial growth, with a projected CAGR of 4.98% during the forecast period. The market's growth is attributed to the increasing demand for convenience and advanced features across the globe. Customers are seeking smart washing machines with modern features such as Wi-Fi connectivity, app management, and other options for a comfortable life. For instance, in September 2022, Panasonic launched Miraie washing machines. The new range of washing machines from the company are truly smart washing machines that include app control, Wi-Fi, and other connectivity options. The washing machines come in multiple load capacities of 6.5 kg, 7 kg, and 8 kg. Other features of the new washing machines include a built-in heater, the Wash Wizard, and the Stain Genius feature.
The smart washing machine market is segmented based on type, distribution channel, and application. Based on type, the market is sub-segmented into top-load and front-load. Based on the distribution channel, the market is augmented into multi-brand stores, exclusive stores, online retail, and others. Further, based on the application, the market is bifurcated into residential and commercial.
The growth of the front-load sub-segment is attributed to the increasing demand for features and new models across the globe. According to consumer demand, new models, features, and laundry experiences are constantly anticipated for the convenience of the consumer. For instance, in May 2022, Samsung India announced the launch of its 2022 range of artificial intelligence-enabled bi-lingual AI Eco Bubble fully automatic front-load washing machines. The new line-up, which consists of 40 models, comes with all the new AI Wash features for an effortless laundry experience and larger capacity models going up to 12 kg.
The global sunglasses market is analysed across key regions, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and others), Asia-Pacific (India, China, Japan, South Korea, and others), and the Rest of the World (the Middle East and Africa, and Latin America). Among these, the Asia-Pacific region is expected to experience a substantial market growth. The growth is owing to the rising consumer awareness of internet usage and smart home technologies that provide convenience and comfort to consumers.
In the European Union, the growth of the market is attributed to the increasing demand for washing machines that are used selectively to conserve energy. Nowadays, consumers are becoming more conscious towards conserving the energy. Carbon emissions from a washing machine or a dryer may vary from 51 to 159 kg CO2 each year. On average, each load of laundry washed in hot water and tumbled dry releases almost 3.3 kg of CO2. Thus, the washing dryer is the biggest culprit, making up almost 6% of home energy use. Thus, there is a considerable shift of the population towards the use of smart washing machine which effectively reduces the impact on environment while cutting the energy cost.
The major companies serving the global smart washing market include Americair Corp., Blueair, Cowayco Ltd., Dyson Technology India Pvt. Ltd., GE Appliances, IFB Industries, and others. The market players are considerably contributing to market growth through the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in March 2022, Xiaomi launched the exclusive edition of the MIJIA Pulsator Washing Machine. The washing machine provides a capacity of 8 kg, unlike the 10 Kg capacity on the previous models. Furthermore, it offers smart weight perception, along with 10 different washing modes and 8 levels of water level adjustment.