PUBLISHER: Orion Market Research | PRODUCT CODE: 1296872
PUBLISHER: Orion Market Research | PRODUCT CODE: 1296872
Title: Global Script Writing Software Market Size, Share & Trends Analysis Report by Platform Type (Desktop-Based, and Mobile-based), by Deployment Mode (On-Premises, and Cloud), and by End User (Personal and Enterprise) Forecast Period (2022-2030).
The global script writing software market is anticipated to grow at a considerable CAGR of 13.1% during the forecast period. The increasing demand for an effective and improved word processor solution across the globe represents one of the significant factors bolstering market growth. Scriptwriting software provides extensive options for screenplay formatting, managing, rewriting and revision. As a result, its utilization is rising among professionals who write for television, motion pictures, video games, radio, theaters, and other media platforms. Apart from this, the increasing number of online movie and series streaming websites and applications is further supporting the growth of the market. Netflix and Amazon Prime spent $16-$21 billion on original content in 2020, and Apple is also taking steps to invest in its ventures.
The global script writing software market is segmented based on its platform type, deployment mode, and end-user. Based on the platform type, the market is categorized into desktop-based, laptop, and mobile-based. Based on deployment mode, the market is segmented into on-premises, and cloud. Further, based on the end-user, the market is segmented into personal and enterprise. Among them, the desktop based segment is anticipated to grow at a significant rate. The growth is mainly attributed owing to the availability of web-based screen and script-writing software with more powerful capabilities that fueled their adoption among the end users. Final Draft, which is a top-selling screenwriting software entered the in the market with the Final Draft Writer app, which enables screenwriters to easily send or share their Final Draft FDX files from their desktops to their iPad and iPhones.
Based on end users, the business user segment dominated the global script writing software market owing to the high adoption of this software among schools and universities, as it can easily be tailored into modules for teaching, thereby fueling market growth. Moreover, rising awareness among the people regarding script writing, and numerous programs organized by market players drive the segment growth. For instance, in May 2022, Nashville nonprofit Corner To Corner's literacy program aims to bridge the literacy gap in Davidson County students through its Script To Screen program. The goal is to help the students develop a film in the aftercare program to improve their literacy.
Regional Outlooks
The global script writing software market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed for a particular region or country level as per the requirement. Among these, the North American market is anticipated to cater to a prominent growth over the forecast period. The key factors driving the growth of the script writing software market in this region include rising demand for content creation tools from personal users, increasing adoption of cloud-based solutions by enterprises, and a growing number of movie productions in Hollywood.
Global Script Writing Software Market Growth, by Region, 2023-2030
Source: OMR Analysis
The growth of this market in the North America region is attributed to various factors such as the increasing demand for screenplay writing software from small and medium-sized enterprises, rising adoption of cloud-based solutions, and the presence of script writing market players such as Celtx, Linq, and others that offer script writing software among various end-user industries. For instance, in April 2022, Celtx Pro was acquired by Backlight. With this acquisition, the company provides Celtx Pro software, that allows users to collaborate on scripts and entertainment production files in real-time without the need for desktop applications. It also includes features for story boarding, budgeting and shot planning.
Market Players Outlook
The major companies serving the global script writing software market include GCC Productions Inc., Literature and Latte Ltd., Mariner Software, Nuvotech Ltd., Final Draft, and others. The market players are considerably contributing to the market growth by adopting various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in June 2022, Pepper Content raises $14 million for US expansion. With this funding, the company built a system of automated tools that check grammar and readability issues in the content pieces and also developed review and quality layers as part of the workflow. Moreover, the company offers one of its key products an AI-based content writing assistant called Peppertype.ai that helps generate short-form content within seconds.
The Report Covers: