PUBLISHER: Orion Market Research | PRODUCT CODE: 1215766
PUBLISHER: Orion Market Research | PRODUCT CODE: 1215766
Title:Global Pet Insurance Market Size, Share, and Trends Analysis Report, by Policy (Illness & Accident, Chronic Condition, and Other Policies), by Animal (Companion, Livestock, and Equine), and by Sales Channel (Agency, Broker, Direct, and Others), Forecast Period (2022-2028).
The global pet insurance market is anticipated to grow at a CAGR of 8.2% during the forecast period. The rising public awareness programs run by governments across the globe are significantly supporting the growth of the market. Animal Association of Avian Pathologists (AAAP), American Feed Industry Association (AFIA), and the National Turkey Federation (NTF) are some of the animal welfare organizations actively working for generating public awareness.
The global pet insurance market is segmented based on the policy, animal, and sales channels. Based on the policy, the market is sub-segmented into illness & accident, chronic conditions, and other policies. Based on animals, the market is sub-segmented into companions (including dogs and cats), livestock (including cows, ships, and camels), and equines (including fish and tortoises). Based on the sales channel, the market is segmented as agency, broker, direct, and others. These segments can further be customized as per the requested research requirements.
Geographically, the market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The market can also be analyzed for a particular region or country as per the requested research requirements. The European region holds considerable share in the global pet insurance market owing to the rising pet adoption. Similarly, in Europe, there were 88 million households that had pets in 2020, as per the European Pet Food Industry Federation (FEDIAF). There are around 110 million cats, 90 million dogs, and 52 million birds as pets in Europe in 2020. Russia is the major shareholder in the pet insurance industry across Europe, followed by Germany and France.
The major companies serving the global pet insurance market include Anicom Holdings Inc., Embrace Pet Insurance Agency LLC, Figo Pet Insurance LLC, ipet Insurance Co., Ltd., Medibank Pvt. Ltd., Oneplan Health Insurance, and RSA Insurance Group Ltd., among others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, collaborations, funding, and new product launches, to stay competitive in the market. For instance-
Lemonade, the insurance company powered by AI, launched the new pet health insurance (Lemonade Pet) for puppies and kittens in September 2021.
Trupanion partnered with Vetter Software, a provider of technology solutions for animal healthcare, in June 2020. This partnership included integration between Vetter Software's cloud veterinary practice management platform software and Trupanion's software which enables direct payment to the veterinarian at the time of check-out.
Research Methodology
The market study of the global pet insurance market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: