PUBLISHER: Orion Market Research | PRODUCT CODE: 1159317
PUBLISHER: Orion Market Research | PRODUCT CODE: 1159317
Global Plant Based Butter Market Size, Share & Trends Analysis Report by Source (Plant-based Milk, Almond, Coconut, Olive oil, Canola, Palm Fruit, and Others), by Application (Food and Beverage Industry, Foodservice Industry, Household), and by Distribution Channel (Online Distribution and Offline Distribution) Forecast (2022-2028)
The global plant based butter market is anticipated to grow at a substantial CAGR of 5.1% during the forecast period. The surging vegan and vegetarian population across the globe is the major factor which is positively influencing growth of the plant based butter market. Plant based products such as plant based butter are largely intended towards vegans, vegetarians, flexitarians who eat a vegetarian diet but without completely removing meat. Plant based butter is nearly similar to normal butter in texture and taste but also highly nutritional and can be used for cooking, baking, and spreading. Plant-based butters are made from plant-derived oils and as they are free of animal products, they provide benefit to both the health and the environment. As a respond to environmental and health concerns, the widespread emergence of flexitarians is majorly driving the plant-based butter market. According to The Food Industry Association 2019 report, rising number of households (33%) has at least one member following a vegan, vegetarian, pescatarian or flexitarian diet.
The global plant based butter market is segmented based on the source, application, and distribution channel. Based on the source, the market is segmented into plant-based milk, almond, coconut, olive oil, canola, palm fruit and others. Based on the application, the market is sub-segmented into the food and beverage industry, foodservice industry, and household. Further, on the basis of distribution channel, the market is sub-segmented into online distribution and offline distribution. The above mentioned segments can be customized as per the requirements. On the basis of application, the foodservice industry is experiencing major growth opportunities in the global plant based butter market. Vegan and vegetarian options are progressively claiming more space on restaurant menus over the years. This demand is majorly due to Increasing health awareness and search for healthy food among consumers. Hotels, restaurants, and food chains are using vegan butter in meals, soups, sausages, baked products, frozen and processed foods and as a result it is increasing the demand for vegan butter. For instance, in 2021, Urban Bar & Kitchen - UBK in Movenpick Hotel, has introduced two new dishes using plant-based Flora Plant. Flora Plant is an alternative to butter and cream created by a food company named Up field. The two new dishes are a vegan apple tart and vegan truffle pasta.
Geographically market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. North America is anticipated to hold a considerable share in the global plant based butter market owing to rising health awareness and vegan population in this region. Butter has been a vital part of U.S. homes, particularly as a breakfast spreading for bread. The rise of vegan population and health awareness among the consumers has increased the intake of organic products including plant based butter in this region. According to a study conducted by Ipsos Retail Performance, between 2004 and 2019, there was a 30-fold increase in vegans in US from 290,000 in 2004 to almost 10 million in 2019.
The major companies serving the global plant based butter market include Califia Farms LP, Conagra Brands, Inc. (Earth Balance), Melt Organic - Prosperity Organic Foods, Inc., The Sneaky Chef Foods, LLC, Upfield Europe B.V. (Country Crock), and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in 2021, Food giant Upfield expanded its plant-based block butter alternative Flora Plant Butter with a new spreadable variant. Made from a mix of plant oils including sunflower, coconut and rapeseed oil, the spread is made with 100% natural ingredients and contains no artificial colors or flavors.
Research Methodology
The market study of the global plant based butter market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: