PUBLISHER: Market Xcel - Markets and Data | PRODUCT CODE: 1494591
PUBLISHER: Market Xcel - Markets and Data | PRODUCT CODE: 1494591
Global auto night vision system market is projected to witness a CAGR of 10.26% during the forecast period 2024-2031, growing from USD 4.27 billion in 2023 to USD 9.33 billion in 2031. Rising sales of luxury vehicles, rapid integration of ADAS in vehicles, increasing public awareness of road safety, and advancement in safety features are projected to drive the global auto night vision system market growth. The rapid trend of autonomous and semi-autonomous vehicles is accelerating the demand for auto night vision systems across the globe to confirm safe driving. In emerging countries, the demand for luxury passenger cars and the significant introduction of connective technology-based automotive equipment are key factors driving the growth of global auto night vision systems' market share. In addition, governments across the globe are establishing different rules and regulations to enhance the performance and quality of the night vision system in cars, coupled with their effective installation in vehicles, offering various opportunities to the market players.
Constant advancements and innovations in thermal sensing, augmented reality technologies, and infrared imaging have led to the introduction of cost-effective and efficient night vision systems. These technological advancements and innovations are projected to propel the global auto night vision system market size and help improve visibility and prevent accidents. Also, authorities across the globe are intensifying their efforts to decrease traffic accidents and improve driver safety, leading to a simultaneous increase in demand for new automotive technologies. The market growth is further aided by the mandate to integrate safety features, including night vision systems in vehicles. Manufacturers in the auto night vision system market are efficiently collaborating to improve the effectiveness and durability of auto night vision systems.
For instance, in October 2023, Denso Corporation announced a collaboration with Koito Manufacturing Co., Ltd. to develop a system to enhance the object recognition rate of vehicle image sensors by coordinating image and lamp sensors, focusing on advancing driving safety during the night.
Increase in the Number of Road Accidents During Night Promotes the Market Growth
The major driver behind the acceleration of the global automotive night vision system market is the rise in accidents during the night. Poor road lighting conditions cause passenger car accidents, resulting in significant life loss, specifically at night. Therefore, automotive original equipment manufacturers have begun to offer active safety systems as a standard feature, especially in premium vehicles. The global auto night vision system market growth is accredited to the growing awareness about the necessity of safety systems and preventing collisions by alerting drivers. Night vision systems improve safety and contribute to decreasing collisions. Hence, the increased safety awareness among consumers is propelling the expansion of the automotive night vision systems market. Manufacturers are partnering to develop the next generation of sensors for automotive safety.
For instance, in January 2024, Valeo announced a strategic collaboration with Teledyne FLIR to improve road user safety and bring thermal imaging technology to the automotive industry. The collaboration has created a multispectral sensor fusion system for overall automotive safety.
Rapid Technological Innovations and Integration of ADAS Drives Market Growth
The rising incidence of road accidents, especially at night and during bad weather, has increased safety concerns. Hence, there is an increasing need for advanced driver assistance systems, such as night vision technologies, to enhance visibility and decrease the risk of accidents. The growth in sales of vehicles equipped with ADAS depends on automotive cameras to deliver drivers with image-based feedback, propelling the auto night vision system market. In addition, the preference for surround-view cameras, capable of capturing 360-degree images, further fosters the demand for the auto night vision system market. Auto manufacturers are introducing passenger cars with auto night vision systems to improve the overall driving experience through increased visibility and further aid in decreasing the rate of road accidents.
For instance, in April 2024, Opel introduced a stunning next-generation Grandland SUV featuring a night light system to improve road safety during low-light conditions and an infrared camera system.
Government Regulations and Norms Driving the Growth of the Global Market
Governments and regulatory bodies in different regions are stressing the significance of vehicle safety features. Compliance with safety standards and including night vision systems in safety ratings and requirements can promote their adoption. Also, with the growing consumer awareness of these unique safety contributions, night vision systems are projected to become widespread, specifically across countries with inadequate street lighting and high rates of deer-vehicle collisions. The European New Car Assessment Programme expects to include night vision testing in its expanded safety ratings from 2023, further expediting its adoption of new vehicle models. In addition, government norms and standard regulations compelled automakers to install ADAS-like night vision systems in vehicles to improve overall safety, increasing the demand for auto night vision systems across the globe in the forecast period.
For instance, in August 2023, the Government of India introduced the Bharat New Car Assessment Programme to improve road safety. The programme enables automakers to test their vehicles and would be awarded star ratings for their child occupant and adult occupant safety records for utilization by potential car clients to compare safety standards.
Far Infrared Segment Dominates the Largest Market Share
The far infrared segment registers the largest market share in the global auto night vision system market as these are very common in vehicles to improve the driver's perception under low-light conditions. The adoption of far infrared technology in auto night vision systems is projected to rise in the coming years, reinforcing its status as the most prevalent technology in this field. The growth is largely accredited to the benefits far-infrared offers, including thorough and dependable detection of the surroundings. In addition, manufacturers are extensively utilizing this technology to enhance the overall driving experience and improve visibility during the day and at night.
For instance, in August 2023, AGC paved the way to enhance driving safety with innovative windshields and is projected to improve driving safety by integrating far-infrared sensors into ADAS.
Asia-Pacific Registers the Largest Market Share in the Global Market
Asia-Pacific is anticipated to lead the market in terms of growth rate. The significant growth is accredited to the growing sales of luxury and electric vehicles in countries such as India, Japan, South Korea, and China. The International Energy Agency stated that China has stretched its new energy vehicle mandate, setting new credit goals for 2021-2023 and implementing a stricter credit calculation process post-2021. In addition, India is projected to register in the APAC market owing to early technology adoption, a growing trend of autonomous vehicles, and stringent road safety regulations. Furthermore, market players in the APAC auto night vision system market are projected to enhance the durability of vehicles and spread awareness concerning the offerings of night vision systems in vehicles.
For instance, in January 2023, Bosch launched a new campaign aimed at the innovation of night performance wiper blades in partnership with advertising agency Bailey Lauerman. In the 'Night Vision Has Evolved' campaign, the impactful advertisements highlight the advanced features of Bosch wiper blades, which are designed to offer superior nighttime clarity and improve safety during night driving.
Future Market Scenario (2024 - 2031F)
A rapid trend of autonomous and semi-autonomous is driving the global auto night vision system market growth in the forecast period.
Advancements in ADAS technology including auto night vision systems are accelerating the growth of the global market.
Companies are initiating different strategic initiatives to expand their global footprint and product portfolio, boosting market growth across the globe.
Growing penetration rate of premium cars and growing technical advancements in vehicle vision sensor systems drive the market demand for auto night vision systems.
Key Players Landscape and Outlook
Companies in the global auto night vision system market are significantly aiming at new product developments and new product launches to gain competitive edge benefits in the global market. Market players are investing in different research and development activities to expand their product lines, accelerating the global auto night vision system market growth. In addition, giant market players are adopting strategies including mergers and acquisitions, new product launches, increased investments, partnerships, collaborations, and contractual agreements to hold the largest market share and strengthen a brand image.
Teledyne FLIR LLC. introduced the next-generation advanced driver assistance systems (ADAS) and cost-effective thermal cameras for autonomous vehicles.
Omron Corporation offers effective image-based vision system solutions to address inspection and traceability demands for high customer satisfaction.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.