PUBLISHER: Market Xcel - Markets and Data | PRODUCT CODE: 1472982
PUBLISHER: Market Xcel - Markets and Data | PRODUCT CODE: 1472982
Barbeque Grill Market Assessment, By Product Type, By Installation, By End-user, By Price Range, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F
Global barbeque grill market is projected to witness a CAGR of 5.23% during the forecast period 2024-2031, growing from USD 10.1 billion in 2023 to USD 15.19 billion in 2031.
The barbeque grill market is gaining popularity due to the rising trend of outdoor cooking, consumers' preference for authentic barbeque flavors in foods, versatility in cooking food in different techniques like grilling, roasting, searing, smoking, and rising social gatherings which require bulk cooking.
Offline retail distribution is emerging as a preferred channel by consumers for the purchase of barbeque grills. They feel confident buying through the brand's offline specialty stores because they can benefit from after-sales services, such as product servicing, under the brand's guarantee and warrantee policy.
Additionally, a surge in the trend of smart barbeque grills has been observed. Consumers prefer multi-functional grills that are AI-enabled and have features such as automatic temperature adjustment, customization of lighting, self-cleaning features, and different cooking modes.
In February 2023, Broil King launched its latest product line of iQue which are smart gas grills at HPBExpo 24. The company is marketing the latest offering as the auto-pilot for grills. The product is equipped with knob controls for burners and customizable lighting for cooking in dark. All the offering models are equipped with both, natural and propane gas versions. The product is capable of being controlled through an iQue grill app, which enables the consumers to adjust many functions in the product, such as grill temperatures and changing the colors of the knob.
In April 2022, Napoleon announced the launch of a series, Napolean Rogue EQ connected Electric Grill, which is the first range of full size outdoor electric grills enabled with IoT technology. The product can be managed remotely from a smartphone through an app. Moreover, the consumers can monitor the temperatures and grill controls with precision on a 7-inch LCD screen. The grill has three different modes of cooking, namely, Grill mode which is the conventional grilling and searing mode, Oven mode for the purpose of roasting and the Smoker mode for infusing the smoky flavour in the barbequed dishes.
Electric Grill to Dominate the Market
The introduction of the grill paved the way for electric grillers to ditch the traditional gas grills. Electric grills are convenient to set up, expanding their appeal to consumers. Moreover, they apply to gas or charcoal grills as the open flames are restricted to a few places. Additionally, they are relatively easier to clean than other barbeque grill options available in the market.
Electric grills can be easily used in balconies and on patios since they are free from the risks of active flames and fires. Thus, they are a versatile option and easy to use, featuring various unique functions.
Current Backyard announced on November 2023, that its latest model G-Dual Zone smart enabled electric grill has been selected as a CES 2024 innovation awards honoree in the category of smart home from the consumer technology association. The product is a first of its kind, completely wi-fi enabled outdoor electric grill cooking solution, which comes with a proprietary app to offer the consumers a great control over their grilling experience.
Remotely Controlled Smart Grills Acting as a Catalyst
The remotely controlled smart grills are gaining popularity in the market as they provide convenience to the consumers. Consumers do need to stand in front of barbeque grills during the complete cooking process and can control their grillers through apps through their smartphones. These smart grills provide consumers the ability to monitor their food's cooking process, adjust temperatures, and modify cooking options which are otherwise adjusted by being physically present near the grill. Moreover, the smart grills are usually equipped with self-cleaning functions and smart precision grilling control, enhancing their applicability.
Char-Broil announced the launch of its latest barbeque grill, Evolve, in March 2024. The product was launched in two models, gas and electric, and is an ideal option for an outdoor cooking experience. The product can be remotely controlled by the Char-Broil app, to make customizations without the need for physical presence during cooking. Other features which are incorporated in the smart grill are smart precision grilling controls, self-cleaning function, and temperature sensors. The product takes outdoor grilling experience to new heights with its app control feature.
Outdoor Cooking to Drive the Growth
Outdoor cooking over a barbeque grill acts as an attraction during social gatherings, imparting the rich flavors and aromas to all the guests while cooking live outdoors. As outdoor grilling offers more space to cook, indoor grilling enables the consumers to cater for a larger social gathering. Moreover, consumers prefer grilling their food outdoors in colder seasons and during traveling, as outdoor grilling offers unique smoky flavors enriched with a combination of charcoal with open air which is difficult to replicate while cooking indoors, driving the market's growth.
Additionally, outdoor grilling is offered in gas, charcoal, and electric grills, which allows consumers to apply distinct cooking techniques and have greater flexibility in cooking different types of foods.
Table of Contents
1.Research Methodology
2.Project Scope & Definitions
3.Executive Summary
4.Voice of Customer
- 4.1.Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid and High; Geography; Nationality; etc.)
- 4.2.Product and Market Intelligence
- 4.3.Mode of Brand Awareness
- 4.4.Factors Considered in Purchase Decisions
- 4.4.1.Quality
- 4.4.2.Brand Image
- 4.4.3.Features
5.Global Barbeque Grill Market Outlook, 2017-2031F
6.Global Barbeque Grill Market Outlook, By Region, 2017-2031F
7.Market Mapping, 2023
8.Macro Environment and Industry Structure
9.Market Dynamics
10.Key Players Landscape
11.Pricing Analysis
12.Case Studies
13.Key Players Outlook
14.Strategic Recommendations
15.About Us & Disclaimer
List of Tables
- Table 1. Pricing Analysis of Products from Key Players
- Table 2. Competition Matrix of Top 5 Market Leaders
- Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
- Table 4. About Us - Regions and Countries Where We Have Executed Client Projects
List of Figures
- Figure 1.Global Barbeque Grill Market, By Value, In USD Billion, 2017-2031F
- Figure 2.Global Barbeque Grill Market, By Volume, In Thousand Units, 2017-2031F
- Figure 3.Global Barbeque Grill Market Share (%), By Product Type, 2017-2031F
- Figure 4.Global Barbeque Grill Market Share (%), By Installation, 2017-2031F
- Figure 5.Global Barbeque Grill Market Share (%), By End-user, 2017-2031F
