Europe Surveillance Camera - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

The Europe Surveillance Camera Market size is estimated at USD 7.5 billion in 2024, and is expected to reach USD 12.40 billion by 2029, growing at a CAGR of 10.65% during the forecast period (2024-2029).

Surveillance cameras are an essential part of today's society. They play an important role in preserving security and monitoring public areas. The number of surveillance cameras is constantly increasing in Europe. Digital technology and the internet have entirely transformed the surveillance industry. IP cameras, capable of transmitting video over computer networks, are becoming popular due to their flexibility and ease of installation. Surveillance cameras have become increasingly commonplace in public areas, such as educational institutions, retail stores, airports, and residential areas. Facial recognition technology has further advanced the surveillance system's ability to identify and monitor individuals more effectively.

Artificial intelligence (AI) and facial recognition have made surveillance cameras even more advanced, allowing for more advanced monitoring and analysis. The rise of terrorism and public safety concerns in Europe have increased the demand for surveillance cameras in public areas. For instance, in March 2023, the French National Assembly approved the implementation of AI video surveillance for the 2024 Paris Olympic Games. According to the French government, AI video surveillance can identify pre-defined events, abnormal behavior, and crowd surges, thus safeguarding the security of millions of tourists expected to visit the French capital during the summer of 2024.

The increasing capability of surveillance cameras owing to recent technological developments is also expanding the use cases of these cameras, thereby encouraging consumers across various industries to adopt these solutions. For instance, in June 2023, Monitoreal and Redimport partnered to provide perimeter security services in Belgium. Montreal has developed video analytics appliances and accessories that enable users to observe their environment in real-time. This factor triggers customizable alerts when people, vehicles, and objects are in the most critical areas. Furthermore, these systems can prevent intruders from entering the premises by starting intelligent audio and light devices based on relevant detections.

The increasing instances of burglaries and robberies across various European countries create a favorable outlook for the market's growth. Surveillance cameras help residents and law enforcement quickly identify the culprits. According to the data provided by the Office of National Statistics, in FY 2023, about 191,490 home burglaries were recorded by the police across England and Wales.

However, the proliferation of security cameras has raised concerns about the balance between security and the rights of individuals. As technology advances, it is essential to address these issues and guarantee that surveillance is carried out responsibly and ethically, which can negatively affect the market's growth. Furthermore, inadequate security of surveillance cameras can lead to hacking, resulting in unauthorized access to live streams and recorded footage. The utilization of video surveillance as a security measure is a widespread practice. However, it has drawbacks and restrictions, such as the personal data processing regulations established by the General Data Protection Regulation (GDPR).

Europe Surveillance Camera Market Trends

Increasing Demand for Cameras for Ensuring Public Security

• Security cameras enable real-time surveillance of areas and activities, allowing rapid response to emergencies or anomalies. Hence, the growing crime rate across different regions of Europe creates a favorable outlook for the growth of the market studied. For instance, according to a report by the Federal Criminal Police Office, in 2023, Germany reported a 5.5% Y-o-Y increase in crimes, taking the number of reported cases to 5.94 million.
• Similarly, crimes in other European countries have also increased. For instance, according to the Office of National Statistics (France), in 2023, about 643,000 theft offenses without violence were reported in France. Hence, such trends are anticipated to drive the demand for surveillance cameras in the region.
• Since the invasion of Ukraine the previous year, Russia has been steadily expanding its extensive facial recognition surveillance system. According to the Moscow Times, as of August 2023, over half a million cameras were installed across the country, with Moscow accounting for 40% of the total, with over 200,000 cameras. However, the surveillance practices are being extended to other Russian regions, with 80,000 cameras installed in Moscow and 67,000 in St. Petersburg. Tatarstan has the most surveillance cameras, 32,000, while the Chukotka Autonomous District in the Far East has 15 cameras.
• To enhance the sense of community security and control crime rates, other European countries are also increasing the adoption of surveillance cameras, supporting the growth of the market studied. For instance, in April 2023, members of the Kirkcaldy Area Committee (Scotland) agreed to issue over GBP 57 thousand (~USD 71.4 thousand) from the local area budget to install self-sufficient cameras.
• As technology progresses, surveillance cameras incorporate the capabilities of artificial intelligence (AI), facial recognition, and other features, increasing their versatility and value. In February 2024, SK Telecom announced its participation in the upcoming Mobile World Congress Barcelona 2024 ("MWC 2024") in Barcelona, Spain. The company is expected to showcase a range of AI-driven future technologies, including communication services, network infrastructure, and real-world applications. As SK Telecom continues its transformation into a global AI company, it will occupy a 992 sq. m exhibition area in Hall 3 at Fira Gran Via, the primary convention venue for MWC 2024. The company will present telco-centric AI technologies under the theme 'AI, on the Point of Inflection.'

United Kingdom to Witness Significant Growth

• In the United Kingdom, demand for surveillance cameras is on the rise, spanning various sectors. Notably, cities in the public sector are increasingly testing surveillance cameras for diverse applications. For example, the police in Cornwell, England, recently trialed an AI-based road safety camera. This system, developed by Acusensus, flagged nearly 300 law-violating drivers in just three days. Of these, 180 were for seat-belt violations and 117 for using mobile phones. This initiative was a collaborative effort involving multiple regional organizations, including the police.
• Statistics from the UK's Office for National Statistics reveal a notable uptick in reported dangerous driving offenses. In 2022/23, England and Wales saw 4,851 such offenses, up from 4,112 the previous year. Recognizing the security benefits, law enforcement authorities are ramping up surveillance camera adoption. In a significant move, the UK police announced plans in June 2023 to introduce facial recognition cameras following a landmark AI deployment at the King's coronation. Despite concerns over heightened surveillance, the UK government deems facial recognition a cornerstone of its policing strategy.
• Facial recognition's integration into security cameras bolsters security, notably in identifying individuals accurately, thereby mitigating unauthorized access and associated risks. This heightened security appeal has led to increased adoption not just in law enforcement but also in other sectors. British retailers are increasingly turning to AI-powered facial recognition to combat shoplifting. This move, likened to 'airport-like security' by a human rights group, has seen a surge in demand. Facewatch, a prominent UK surveillance firm, reported an exponential rise in demand for its products in 2023, attributed to a spike in shoplifting and in-store violence.
• Residentially, the trend continues, with more Britons investing in advanced surveillance cameras for a range of purposes, from bolstering home security to monitoring pets and infants. With demand escalating across major sectors, the UK surveillance camera market is poised for continued growth in the coming years.

Europe Surveillance Camera Industry Overview

The European surveillance camera market is competitive and moving toward a fragmented stage due to the growing entry of new players. Considering the growing demand and growth potential, vendors in the market are continuously trying to increase their market presence by introducing new products, expanding their operations, or entering into strategic partnerships, mergers and acquisitions, and collaborations. Some of the major players include Mobotix, Eagle Eye Networks, Bosch Security Systems GmbH, Axis Communications AB, and Milestone Systems.

• In March 2024, Hanwha Vision launched AI public view monitors (AI PVMs), designed to bring accurate object detection to its leading range of PVMs for enhanced retail operations. According to the company, the new 32 and 27-inch models, SMT-2731PV and SMT-3231PV, are designed for various retail applications, including store entrances, self-checkouts, and shopping aisles.
• In August 2023, Hanwha Vision collaborated with A2 to provide advanced video solutions. The company aims to protect communities and improve mobility by utilizing artificial intelligence and sophisticated video analytics. A2 Technology's solutions are deployed in more than 100 cities worldwide, and its most renowned solution, automatic incident detection (A2-VCA), is installed in 54 tunnels and over 300,000 km of high-speed railway lines. The company disseminated the solution throughout Europe during the pandemic.

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