PUBLISHER: Market Research Future | PRODUCT CODE: 1591336
PUBLISHER: Market Research Future | PRODUCT CODE: 1591336
Global Non-alcoholic Liquors & Mocktails Market Research Report Information by Product Type (Rum, Vodka, Whiskey, Gin, Tequila, Aperitif, Mocktails, and Others), Category (Regular, and Premium), By Form (Fresh and Processed), By Flavor (Herbal and Botanical, Spiced, Exotic and Tropical Fruits & Vegetables, Oak, Agave, Smoky, and others), And By Region (China, Malaysia, Germany, Portugal, Saudi Arabia, and GCC) - Forecast Till 2032
The market for non-alcoholic liquors and mocktails was estimated to be worth USD 6.16 billion in 2023. The Non-alcoholic Liquors & Mocktails market is expected to increase from 2023 to USD 12.79 billion by 2032, with a compound yearly growth rate (CAGR) of 8.57% during the forecast period (2024-2032).
The market for non-alcoholic liquors and mocktails is primarily driven by customers' increasing desire for better lives. As people become increasingly aware of the harmful effects of alcohol consumption, they are looking for alternatives that provide similar flavor sensations without the health risks associated with it. Millennials and Generation Z are particularly prominent in this trend because they emphasize well-being and are more prepared to experiment with non-alcoholic alternatives. Trends in health and wellness have a significant impact on what customers pick. With a growing emphasis on intellectual and physical health, people have grown more conscious of their eating and consumption patterns.
Consumers' growing awareness of the health benefits of drinking non-alcoholic liquor is driving market expansion. This shift in consumer preferences is primarily driven by an increasing emphasis on health and wellness. As people grow more health-conscious, there is a notable decrease in their intake of conventional alcoholic beverages, which are frequently connected to a variety of health problems such as liver disease, high blood pressure, and addiction. Non-alcoholic beverages, on the other hand, provide a safer alternative that allows customers to enjoy the social benefits of drinking while avoiding the accompanying health hazards.
Market Segment insights
Rum, vodka, whiskey, gin, tequila, aperitifs, mocktails, and others are among the product types in the non-alcoholic liquors & mocktails industry.
The Non-alcoholic Liquors & Mocktails market is segmented into standard and premium categories.
Flavor-based market segments include herbal and botanical, spiced, exotic, and tropical fruits and vegetables, oak, agave, smoked, and others.
Regional insights
China's Non-alcoholic Liquors & Mocktails market has the highest market value of USD 4.46 billion in 2023 and is predicted to reach USD 9.67 billion by 2032, with a CAGR of 9.12% between 2024 and 2032. The non-alcoholic drinks and mocktails market in China is expanding due to shifting consumer preferences and a greater emphasis on health and wellness. China, on the other hand, is the world's largest supplier of mocktails and hence plays an important role in the global market.
Furthermore, the ready-to-drink (RTD) mocktails market is expanding as convenience and diversity are pushed. These beverages are widely available in supermarkets and shops, allowing customers to easily obtain something cold and delicious without having to create it themselves.
The Non-alcoholic Liquors & Mocktails market in Germany is estimated to develop at a 7.40% CAGR between 2024 and 2032. The mocktail business in Germany is also profiting from these shifting client behaviors. With nearly half (47%) of consumers going out significantly less frequently, there may be an increased emphasis on improving the at-home consumption experience.
Seedlip, Keurig Dr Pepper Inc., Curious Elixirs, Proposition Cocktail Co., Mocktail Beverages Inc., New London Light, The Free Spirits Company, Welch's, Three Spirits, and Sobrii are among the major players in the Non-alcoholic Liquors & Mocktails business.