The usage-based insurance market, valued at US$82.283 billion in 2030 from US$54.048 billion in 2025, is projected to grow at a CAGR of 8.77% through 2030.
Usage-based insurance (UBI) is a type of automotive insurance where, instead of the premium being decided on a traditional basis, it is also determined by the driver's behavior, driving pattern, and vehicle usage. The demand for UBI is projected to witness substantial growth during the projected period due to the premium discounts allowing insurers to cut down on insurance premiums, along with the budding innovations in premium policies further catering to this demand.
Market Trends:
- EV Adoption: The growing popularity of electric vehicles (EVs) and the shift toward autonomous driving are opening up substantial opportunities for the usage-based insurance (UBI) market. EV drivers typically exhibit distinct habits, such as shorter trips and more city-based driving, compared to traditional car owners. UBI accommodates these patterns by offering tailored premiums that align with the specific needs of EV drivers.
- Government Regulations: Governments are enacting policies to enhance road safety and reduce traffic accidents. For example, New South Wales collaborated with partners, stakeholders, and community members to develop the 2026 Road Safety Action Plan. Through well-attended consultations, various initiatives were shaped, with details of the engagement process and feedback captured in the Engagement Summary for the 2026 Road Safety Action Plan.
- Rising Use of Telematics: The expanding adoption of telematics technologies-like GPS, accelerometers, and onboard diagnostics-allows for detailed tracking of driving behavior. UBI leverages this data to assess risks related to speed, cornering, braking, and acceleration, enabling insurers to set more accurate premiums and driving growth in the usage-based insurance market.
- North America: North America holds a considerable share of the global UBI market. The steady rise in passenger vehicles in countries like the U.S. and Canada has heightened the need for improved driver awareness, encouraging insurance providers to roll out UBI programs.
Some of the major players covered in this report include Progressive Casualty Insurance Company, Nationwide Mutual Insurance Company, Liberty Mutual Insurance, and The Travelers Indemnity Company, among others:
Key Benefits of this Report:
- Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
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Report Coverage:
- Historical data from 2022 to 2024 & forecast data from 2025 to 2030
- Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
- Competitive Positioning, Strategies, and Market Share Analysis
- Revenue Growth and Forecast Assessment of segments and regions including countries
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Usage-based Insurance Market Segmentation:
By Technology
- OBD-II
- Smartphone
- Embedded System
- Black Box
- Hybrid
By Package Type
- Pay-As-You-Drive
- Pay-How-You-Drive
By Vehicle Type
- Passenger Vehicle
- Commercial Vehicle
By Vehicle Age
- New Vehicles
- On-Road Vehicles
By Region
- North America
- Europe
- Asia Pacific
- South America
- Middle East & Africa