Video Streaming Service Market - Forecasts from 2025 to 2030

The Video Streaming Service Market, valued at US$244.823 billion in 2025, is projected to grow at a CAGR of 15.98%, reaching US$513.739 billion by 2030.

The video streaming service market is driven by the increase in consumers and is expected to grow as newer technological advancements are released. The adoption of 5G technology is another significant factor in the rising demand for streaming services. The convenience of watching movies, series, videos, and live programs without leaving the house influences the video streaming service market. With the adoption of on-demand entertainment, streaming services allow us to watch what we want. This is one of the main reasons for the rise of streaming services such as Netflix, Amazon Prime Video, etc.

Market Trends:

• Advancement of 5G Technology: The rollout of 5G networks is set to transform the delivery of high-quality, bandwidth-intensive video to mobile devices. With speeds reaching up to 1 Gbps-approximately ten times faster than 4G networks, which typically offer speeds of 100-200 Mbps-5G promises a significant leap in performance. According to OOKLA, a global internet speed testing company, 5G download speeds are 954% faster, and upload speeds are 311% faster than 4G. The technology's ability to support a denser network of base stations ensures greater bandwidth in high-traffic areas like sports arenas and concert venues. Additionally, 5G is expected to reduce latency in video streaming, even for high-quality formats like 8K, while also improving battery efficiency in handheld devices.
• Innovations in Video Streaming Technology: The video streaming market is being shaped by rapid technological advancements, including the integration of artificial intelligence, virtual reality, and augmented reality. These innovations are enhancing user experiences and driving market growth.
• Asia-Pacific's Rapid Growth: The Asia-Pacific region is poised for significant expansion in the video streaming service market, fueled by its large and growing consumer base. Increasing internet penetration, coupled with the development of affordable 5G infrastructure, is expected to accelerate this growth.
• North America's Market Position: North America holds a substantial share of the video streaming service market, driven by high demand, disposable income, and widespread internet access. However, the market is nearing saturation and is expected to face continued saturation challenges during the forecast period.

Some of the major players covered in this report include Tencent Video, Google LLC, Netflix Inc., Hulu LLC, Star, Amazon Prime Video, HBO Max, Comcast, Apple TV+, Rakuten Viki, among others.

Key Benefits of this Report:

• Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
• Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
• Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
• Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
• Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

• Historical data from 2022 to 2024 & forecast data from 2025 to 2030
• Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
• Competitive Positioning, Strategies, and Market Share Analysis
• Revenue Growth and Forecast Assessment of segments and regions including countries
• Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

Video Streaming Service Market is analyzed into the following segments:

By Streaming Type

• Non-Linear
• Live

By Platform

• Smartphones and Tablets
• PCs/Laptops
• Smart TVs
• Others

By End-User

• Consumer
• Enterprise

By Region

• North America
• Europe
• Asia Pacific
• South America
• Middle East & Africa