PUBLISHER: Knowledge Sourcing Intelligence | PRODUCT CODE: 1627638
PUBLISHER: Knowledge Sourcing Intelligence | PRODUCT CODE: 1627638
The Global Organic Wine Market is expected to grow at a CAGR of 10.12%, reaching a market size of US$12.365 billion in 2030 from US$7.635 billion in 2025
The ongoing shift of consumers' preferences towards organic food is driving the market expansion of organic wine. Consumers prefer organic foods more often than before, aligning their eating & drinking habits with their health & wellness goals. This is leading to an increase in demand for organic food and, hence, raising the demand for organic wine. Further, rising awareness about sustainability and climate change is leading customers to demand environmentally viable products. The innovations in organic wine production are also boosting its market growth, enabling it to compete with traditional wine in terms of taste and quality. With the growing popularity of vegan diets and chemical-free food and beverage products, this factor will continue to pave the way for the global organic wine market expansion. As per the report "The World Organic Vineyard" by OIV, vineyards' conversion rate to organic production has increased considerably between 2005 & 2019 by an average of 13% per year.
When the production of wine is done according to strict organic standards, it is called organic wine. Grapes are grown according to the principles of organic farming without using synthetic fertilizers, pesticides, herbicides, or other synthetic materials. It utilizes natural materials like compost, natural fertilizers, etc., during the production of grapes. Additionally, the production process should follow the standards established by the respective government. Hence, wine becomes organic when produced according to the rules and procedures established by the government for organic farming or any related rules.
The global organic wine market has been segmented based on product, distribution channel, and geography. Based on the product, the market has been segmented as organic still wine and organic sparkling wine. Distribution channels have also classified the global wine market as online and offline.
Global Organic Wine Market Drivers
The health and wellness trend among consumers is significantly driving the market of organic wine as more consumers are inclined towards organic products. As per reports by the International Federation of Organic Agriculture Movements (IFOAM), the global organic farming area has increased by over 20 million hectares in 2022, representing a 26.6% increase in area under cultivation compared to 2021. This inclination towards organic products is leading related industries to expand, such as driving the demand for organic wine. Organic wine contains natural ingredients and fewer additives and is associated with sustainability, thus driving consumers to demand organic wine. In the coming years, this trend in health and wellness will continue and will be even more than before, propelling the organic wine market to significant growth in the forecast period.
Global Organic Wine Market Geographical Outlook
Region-wise, the global market is segmented into Asia-Pacific, North America, South America, Europe, Middle East and Africa.
The European countries will continue to hold the largest market share in global vine production. It is evident from the data reported by OIV in its report "The World Organic Vineyard" that out of the top 10 leaders in the organic production of vines in 2019, Spain, Italy, and France constitute 75% of the world's certified organic vineyard surface area. European countries like Germany and Austria constitute 2% and 1%, respectively, with Austria, Greece, Bulgaria, Portugal, Romania, and Croatia constituting 24.9 kha of the area under organic vineyards. Hence, Europe will continue to dominate organic wine production in the coming years.
Though Europe holds a significant share of the global organic wine market, the last two decades have seen the emergence of some new regional markets. The annual growth rate has changed drastically from 2014 to 2019. Countries like the USA, Egypt, South Africa, Switzerland, and Turkey have seen drastic increases in the production of organic vines. For instance, the United States of America had 16.3 kha of area under organic vineyards in 2019, representing 3.6% of the world's total. As the world's largest organic product market, North America is also anticipated to be a significantly growing market for global vine production.
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