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PUBLISHER: KBV Research | PRODUCT CODE: 1635291
PUBLISHER: KBV Research | PRODUCT CODE: 1635291
Europe Digital Signage Software Market Size, Share & Trends Analysis Report By Component (Software, and Services (Professional Services, and Managed Services)), By Vertical, By Country and Growth Forecast, 2024 - 2031
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PAGES: 151 Pages
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The Europe Digital Signage Software Market would witness market growth of 9.4% CAGR during the forecast period (2024-2031).
The Germany market dominated the Europe Digital Signage Software Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,333.9 million by 2031. The UK market is exhibiting a CAGR of 8.4% during (2024 - 2031). Additionally, The France market would experience a CAGR of 10.3% during (2024 - 2031).
Digital signage software is used for internal communications, such as displaying company news, important updates, employee recognition, and motivational content. It is also used to display key performance indicators (KPIs) and metrics for executives and staff on dashboards. In hospitals, clinics, and other healthcare facilities, digital signage software is used for patient information, wayfinding, and health-related updates. It helps reduce patient anxiety by providing timely updates on wait times, treatment availability, and emergency alerts. Moreover, digital signage can promote health campaigns and provide educational content.
Digital signage is critical in airports, train stations, bus terminals, and other transportation hubs because it provides real-time information about schedules, gate changes, and delays. The flexibility of digital signage software allows for seamless updates across large-scale transport networks, ensuring that passengers have up-to-date information. Government buildings, public squares, and city streets utilize digital signage to disseminate information to the public. Whether it's public announcements, emergency alerts, or traffic updates, digital signage systems broadcast critical information clearly and engagingly.
The significant growth in digital advertising (12.3% year-on-year) signals an increasing reliance on data-driven strategies. Digital signage, as a tool for interactive and real-time advertising, is becoming an essential component of this strategy. The ability to enhance the value of advertising units by 300% through data-driven approaches is pushing businesses to adopt digital signage solutions that can integrate with existing advertising platforms. This not only boosts the effectiveness of digital signage but also increases the return on investment (ROI) for advertisers, contributing to expanding the market in Europe. In conclusion, as digital advertising continues to evolve in Europe, businesses are increasingly investing in digital signage software to take full advantage of data-driven advertising trends, including behavioral targeting.
Based on Component, the market is segmented into Software (Content Management System, Edge Server Software, and Other Software Type), and Services (Professional Services, and Managed Services). Based on Vertical, the market is segmented into Corporate & Retail, Government, Entertainment & Hospitality, Healthcare, Institutional, Transportation, Industrial, and Other Verticals. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Koninklijke Philips N.V.
- LG Electronics, Inc. (LG Corporation)
- NEC Corporation
- Panasonic Holdings Corporation
- Sony Corporation
- Samsung Electronics Co., Ltd. (Samsung Group)
- Microsoft Corporation
- Cisco Systems, Inc.
- Intel Corporation
- ViewSonic Corporation
Europe Digital Signage Software Market Report Segmentation
By Component
- Software
- Content Management System
- Edge Server Software
- Other Software Type
- Services
- Professional Services
- Managed Services
By Vertical
- Corporate & Retail
- Government
- Entertainment & Hospitality
- Healthcare
- Institutional
- Transportation
- Industrial
- Other Verticals
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 Europe Digital Signage Software Market, by Component
- 1.4.2 Europe Digital Signage Software Market, by Vertical
- 1.4.3 Europe Digital Signage Software Market, by Country
- 1.5 Methodology for the research
Chapter 2. Market at a Glance
- 2.1 Key Highlights
Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.1.1 Overview
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
- 4.1 KBV Cardinal Matrix
- 4.2 Recent Industry Wide Strategic Developments
- 4.2.1 Partnerships, Collaborations and Agreements
- 4.2.2 Product Launches and Product Expansions
- 4.3 Market Share Analysis, 2023
- 4.4 Top Winning Strategies
- 4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
- 4.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2023, Mar - 2024, Nov) Leading Players
- 4.5 Porter Five Forces Analysis
Chapter 5. Europe Digital Signage Software Market by Component
- 5.1 Europe Software Market by Country
- 5.2 Europe Digital Signage Software Market by Software Type
- 5.2.1 Europe Content Management System Market by Country
- 5.2.2 Europe Edge Server Software Market by Country
- 5.2.3 Europe Other Software Type Market by Country
- 5.3 Europe Services Market by Country
- 5.4 Europe Digital Signage Software Market by Services Type
- 5.4.1 Europe Professional Services Market by Country
- 5.4.2 Europe Managed Services Market by Country
Chapter 6. Europe Digital Signage Software Market by Vertical
- 6.1 Europe Corporate & Retail Market by Country
- 6.2 Europe Government Market by Country
- 6.3 Europe Entertainment & Hospitality Market by Country
- 6.4 Europe Healthcare Market by Country
- 6.5 Europe Institutional Market by Country
- 6.6 Europe Transportation Market by Country
- 6.7 Europe Industrial Market by Country
- 6.8 Europe Other Verticals Market by Country
Chapter 7. Europe Digital Signage Software Market by Country
- 7.1 Germany Digital Signage Software Market
- 7.1.1 Germany Digital Signage Software Market by Component
- 7.1.1.1 Germany Digital Signage Software Market by Software Type
- 7.1.1.2 Germany Digital Signage Software Market by Services Type
- 7.1.2 Germany Digital Signage Software Market by Vertical
- 7.1.1 Germany Digital Signage Software Market by Component
- 7.2 UK Digital Signage Software Market
- 7.2.1 UK Digital Signage Software Market by Component
- 7.2.1.1 UK Digital Signage Software Market by Software Type
- 7.2.1.2 UK Digital Signage Software Market by Services Type
- 7.2.2 UK Digital Signage Software Market by Vertical
- 7.2.1 UK Digital Signage Software Market by Component
- 7.3 France Digital Signage Software Market
- 7.3.1 France Digital Signage Software Market by Component
- 7.3.1.1 France Digital Signage Software Market by Software Type
- 7.3.1.2 France Digital Signage Software Market by Services Type
- 7.3.2 France Digital Signage Software Market by Vertical
- 7.3.1 France Digital Signage Software Market by Component
- 7.4 Russia Digital Signage Software Market
- 7.4.1 Russia Digital Signage Software Market by Component
- 7.4.1.1 Russia Digital Signage Software Market by Software Type
- 7.4.1.2 Russia Digital Signage Software Market by Services Type
- 7.4.2 Russia Digital Signage Software Market by Vertical
- 7.4.1 Russia Digital Signage Software Market by Component
- 7.5 Spain Digital Signage Software Market
- 7.5.1 Spain Digital Signage Software Market by Component
- 7.5.1.1 Spain Digital Signage Software Market by Software Type
- 7.5.1.2 Spain Digital Signage Software Market by Services Type
- 7.5.2 Spain Digital Signage Software Market by Vertical
- 7.5.1 Spain Digital Signage Software Market by Component
- 7.6 Italy Digital Signage Software Market
- 7.6.1 Italy Digital Signage Software Market by Component
- 7.6.1.1 Italy Digital Signage Software Market by Software Type
- 7.6.1.2 Italy Digital Signage Software Market by Services Type
- 7.6.2 Italy Digital Signage Software Market by Vertical
- 7.6.1 Italy Digital Signage Software Market by Component
- 7.7 Rest of Europe Digital Signage Software Market
- 7.7.1 Rest of Europe Digital Signage Software Market by Component
- 7.7.1.1 Rest of Europe Digital Signage Software Market by Software Type
- 7.7.1.2 Rest of Europe Digital Signage Software Market by Services Type
- 7.7.2 Rest of Europe Digital Signage Software Market by Vertical
- 7.7.1 Rest of Europe Digital Signage Software Market by Component
Chapter 8. Company Profiles
- 8.1 Koninklijke Philips N.V.
- 8.1.1 Company Overview
- 8.1.2 Financial Analysis
- 8.1.3 Segmental and Regional Analysis
- 8.1.4 Research & Development Expense
- 8.1.5 SWOT Analysis
- 8.2 LG Electronics, Inc. (LG Corporation)
- 8.2.1 Company Overview
- 8.2.2 Financial Analysis
- 8.2.3 Regional & Segmental Analysis
- 8.2.4 Research & Development Expenses
- 8.2.5 Recent strategies and developments:
- 8.2.5.1 Product Launches and Product Expansions:
- 8.2.6 SWOT Analysis
- 8.3 NEC Corporation
- 8.3.1 Company Overview
- 8.3.2 Financial Analysis
- 8.3.3 Segmental and Regional Analysis
- 8.3.4 Research & Development Expenses
- 8.3.5 Recent strategies and developments:
- 8.3.5.1 Partnerships, Collaborations, and Agreements:
- 8.3.5.2 Product Launches and Product Expansions:
- 8.3.6 SWOT Analysis
- 8.4 Panasonic Holdings Corporation
- 8.4.1 Company Overview
- 8.4.2 Financial Analysis
- 8.4.3 Segmental and Regional Analysis
- 8.4.4 Research & Development Expenses
- 8.4.5 Recent strategies and developments:
- 8.4.5.1 Partnerships, Collaborations, and Agreements:
- 8.4.6 SWOT Analysis
- 8.5 Sony Corporation
- 8.5.1 Company Overview
- 8.5.2 Financial Analysis
- 8.5.3 Segmental and Regional Analysis
- 8.5.4 Research & Development Expenses
- 8.5.5 Recent strategies and developments:
- 8.5.5.1 Partnerships, Collaborations, and Agreements:
- 8.5.5.2 Product Launches and Product Expansions:
- 8.5.6 SWOT Analysis
- 8.6 Samsung Electronics Co., Ltd. (Samsung Group)
- 8.6.1 Company Overview
- 8.6.2 Financial Analysis
- 8.6.3 Segmental and Regional Analysis
- 8.6.4 Research & Development Expenses
- 8.6.5 Recent strategies and developments:
- 8.6.5.1 Partnerships, Collaborations, and Agreements:
- 8.6.5.2 Product Launches and Product Expansions:
- 8.6.6 SWOT Analysis
- 8.7 Microsoft Corporation
- 8.7.1 Company Overview
- 8.7.2 Financial Analysis
- 8.7.3 Segmental and Regional Analysis
- 8.7.4 Research & Development Expenses
- 8.7.5 Recent strategies and developments:
- 8.7.5.1 Product Launches and Product Expansions:
- 8.7.6 SWOT Analysis
- 8.8 Cisco Systems, Inc.
- 8.8.1 Company Overview
- 8.8.2 Financial Analysis
- 8.8.3 Regional Analysis
- 8.8.4 Research & Development Expense
- 8.8.5 SWOT Analysis
- 8.9 Intel Corporation
- 8.9.1 Company Overview
- 8.9.2 Financial Analysis
- 8.9.3 Segmental and Regional Analysis
- 8.9.4 Research & Development Expenses
- 8.9.5 SWOT Analysis
- 8.10. ViewSonic Corporation
- 8.10.1 Company Overview
- 8.10.2 Recent strategies and developments:
- 8.10.2.1 Product Launches and Product Expansions:
- 8.10.3 SWOT Analysis
LIST OF TABLES
- TABLE 1 Europe Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 2 Europe Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 3 Partnerships, Collaborations and Agreements- Digital Signage Software Market
- TABLE 4 Product Launches And Product Expansions- Digital Signage Software Market
- TABLE 5 Europe Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 6 Europe Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 7 Europe Software Market by Country, 2020 - 2023, USD Million
- TABLE 8 Europe Software Market by Country, 2024 - 2031, USD Million
- TABLE 9 Europe Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 10 Europe Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 11 Europe Content Management System Market by Country, 2020 - 2023, USD Million
- TABLE 12 Europe Content Management System Market by Country, 2024 - 2031, USD Million
- TABLE 13 Europe Edge Server Software Market by Country, 2020 - 2023, USD Million
- TABLE 14 Europe Edge Server Software Market by Country, 2024 - 2031, USD Million
- TABLE 15 Europe Other Software Type Market by Country, 2020 - 2023, USD Million
- TABLE 16 Europe Other Software Type Market by Country, 2024 - 2031, USD Million
- TABLE 17 Europe Services Market by Country, 2020 - 2023, USD Million
- TABLE 18 Europe Services Market by Country, 2024 - 2031, USD Million
- TABLE 19 Europe Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 20 Europe Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 21 Europe Professional Services Market by Country, 2020 - 2023, USD Million
- TABLE 22 Europe Professional Services Market by Country, 2024 - 2031, USD Million
- TABLE 23 Europe Managed Services Market by Country, 2020 - 2023, USD Million
- TABLE 24 Europe Managed Services Market by Country, 2024 - 2031, USD Million
- TABLE 25 Europe Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 26 Europe Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 27 Europe Corporate & Retail Market by Country, 2020 - 2023, USD Million
- TABLE 28 Europe Corporate & Retail Market by Country, 2024 - 2031, USD Million
- TABLE 29 Europe Government Market by Country, 2020 - 2023, USD Million
- TABLE 30 Europe Government Market by Country, 2024 - 2031, USD Million
- TABLE 31 Europe Entertainment & Hospitality Market by Country, 2020 - 2023, USD Million
- TABLE 32 Europe Entertainment & Hospitality Market by Country, 2024 - 2031, USD Million
- TABLE 33 Europe Healthcare Market by Country, 2020 - 2023, USD Million
- TABLE 34 Europe Healthcare Market by Country, 2024 - 2031, USD Million
- TABLE 35 Europe Institutional Market by Country, 2020 - 2023, USD Million
- TABLE 36 Europe Institutional Market by Country, 2024 - 2031, USD Million
- TABLE 37 Europe Transportation Market by Country, 2020 - 2023, USD Million
- TABLE 38 Europe Transportation Market by Country, 2024 - 2031, USD Million
- TABLE 39 Europe Industrial Market by Country, 2020 - 2023, USD Million
- TABLE 40 Europe Industrial Market by Country, 2024 - 2031, USD Million
- TABLE 41 Europe Other Verticals Market by Country, 2020 - 2023, USD Million
- TABLE 42 Europe Other Verticals Market by Country, 2024 - 2031, USD Million
- TABLE 43 Europe Digital Signage Software Market by Country, 2020 - 2023, USD Million
- TABLE 44 Europe Digital Signage Software Market by Country, 2024 - 2031, USD Million
- TABLE 45 Germany Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 46 Germany Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 47 Germany Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 48 Germany Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 49 Germany Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 50 Germany Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 51 Germany Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 52 Germany Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 53 Germany Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 54 Germany Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 55 UK Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 56 UK Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 57 UK Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 58 UK Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 59 UK Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 60 UK Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 61 UK Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 62 UK Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 63 UK Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 64 UK Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 65 France Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 66 France Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 67 France Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 68 France Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 69 France Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 70 France Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 71 France Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 72 France Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 73 France Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 74 France Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 75 Russia Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 76 Russia Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 77 Russia Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 78 Russia Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 79 Russia Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 80 Russia Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 81 Russia Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 82 Russia Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 83 Russia Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 84 Russia Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 85 Spain Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 86 Spain Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 87 Spain Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 88 Spain Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 89 Spain Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 90 Spain Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 91 Spain Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 92 Spain Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 93 Spain Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 94 Spain Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 95 Italy Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 96 Italy Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 97 Italy Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 98 Italy Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 99 Italy Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 100 Italy Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 101 Italy Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 102 Italy Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 103 Italy Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 104 Italy Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 105 Rest of Europe Digital Signage Software Market, 2020 - 2023, USD Million
- TABLE 106 Rest of Europe Digital Signage Software Market, 2024 - 2031, USD Million
- TABLE 107 Rest of Europe Digital Signage Software Market by Component, 2020 - 2023, USD Million
- TABLE 108 Rest of Europe Digital Signage Software Market by Component, 2024 - 2031, USD Million
- TABLE 109 Rest of Europe Digital Signage Software Market by Software Type, 2020 - 2023, USD Million
- TABLE 110 Rest of Europe Digital Signage Software Market by Software Type, 2024 - 2031, USD Million
- TABLE 111 Rest of Europe Digital Signage Software Market by Services Type, 2020 - 2023, USD Million
- TABLE 112 Rest of Europe Digital Signage Software Market by Services Type, 2024 - 2031, USD Million
- TABLE 113 Rest of Europe Digital Signage Software Market by Vertical, 2020 - 2023, USD Million
- TABLE 114 Rest of Europe Digital Signage Software Market by Vertical, 2024 - 2031, USD Million
- TABLE 115 Key Information - Koninklijke Philips N.V.
- TABLE 116 Key Information - LG Electronics, Inc.
- TABLE 117 KEY INFORMATION - NEC Corporation
- TABLE 118 Key Information - Panasonic Holdings Corporation
- TABLE 119 Key Information - Sony Corporation
- TABLE 120 Key Information - Samsung Electronics Co., Ltd.
- TABLE 121 Key Information - Microsoft Corporation
- TABLE 122 Key Information - Cisco Systems, Inc.
- TABLE 123 Key Information - Intel Corporation
- TABLE 124 Key Information - ViewSonic Corporation
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