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PUBLISHER: KBV Research | PRODUCT CODE: 1616665

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PUBLISHER: KBV Research | PRODUCT CODE: 1616665

North America Text Analytics Market Size, Share & Trends Analysis Report By Component (Software, and Services ), By Deployment Type, By Enterprise Size, By Industry Vertical, By Application, By Country and Growth Forecast, 2024 - 2031

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The North America Text Analytics Market would witness market growth of 16.9% CAGR during the forecast period (2024-2031).

The US market dominated the North America Text Analytics Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $8,888.3 million by 2031. The Canada market is experiencing a CAGR of 19.4% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 18.4% during (2024 - 2031).

These analytics, or text mining, is the process of extracting meaningful insights, patterns, and knowledge from unstructured textual data. It involves using computational techniques and tools to analyze large volumes of text data, transforming it into structured formats that can be easily interpreted and used for decision-making. By leveraging technologies like natural language processing (NLP), machine learning (ML), and artificial intelligence (AI), these analytics helps organizations uncover trends, sentiments, and other valuable information hidden within text.

The driving force behind the expansion of this market is the exponential growth in data volume across industries. With the proliferation of digital platforms and widespread internet penetration, businesses are inundated with a constant stream of text-based data. Social media platforms contribute significantly, with users generating billions of posts, comments, and reviews daily. These user-generated texts hold immense potential for understanding customer preferences, brand perception, and emerging market trends.

in Canada, telecom companies are heavily investing in digital communication platforms and 5G infrastructure, driving the adoption of these analytics tools. These tools are being utilized to optimize customer support, analyze service delivery patterns, and monitor network performance. The ICT sector, which contributed $104.5 billion to Canada's GDP in 2021 (5.3% of the total GDP), plays a pivotal role in the nation's economy and continues to expand, accounting for 15.3% of national GDP growth between 2016 and 2021. Regulatory bodies like the Canadian Radio-television and Telecommunications Commission (CRTC) are actively enhancing digital services and infrastructure, creating further opportunities for these analytics in the telecom industry. As a result, the North America market is poised to present lucrative growth opportunities for text analytics, making it an essential tool in the region's expanding digital landscape.

Based on Component, the market is segmented into Software, and Services (Professional, and Managed). Based on Deployment Type, the market is segmented into On-Demand, and On-Premise. Based on Enterprise Size, the market is segmented into Large Enterprises, and SMEs. Based on Industry Vertical, the market is segmented into Retail, BFSI, Travel & Hospitality, Media & Entertainment, Healthcare, IT & Telecom, and Other Industry Vertical. Based on Application, the market is segmented into Customer Experience, Marketing, GRC, Document Management, Workforce Management, and Other Application. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

  • Qualtrics, LLC
  • IBM Corporation
  • Luminoso Technologies, Inc.
  • Megaputer Intelligence, Inc.
  • Microsoft Corporation
  • Micro Focus International PLC (Open Text Corporation)
  • Oracle Corporation
  • SAP SE
  • SAS Institute Inc.
  • Averbis GmbH

North America Text Analytics Market Report Segmentation

By Component

  • Software
  • Services
    • Professional
    • Managed

By Deployment Type

  • On-Demand
  • On-Premise

By Enterprise Size

  • Large Enterprises
  • SMEs

By Industry Vertical

  • Retail
  • BFSI
  • Travel & Hospitality
  • Media & Entertainment
  • Healthcare
  • IT & Telecom
  • Other Industry Vertical

By Application

  • Customer Experience
  • Marketing
  • GRC
  • Document Management
  • Workforce Management
  • Other Application

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 North America Text Analytics Market, by Component
    • 1.4.2 North America Text Analytics Market, by Deployment Type
    • 1.4.3 North America Text Analytics Market, by Enterprise Size
    • 1.4.4 North America Text Analytics Market, by Industry Vertical
    • 1.4.5 North America Text Analytics Market, by Application
    • 1.4.6 North America Text Analytics Market, by Country
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 Market Share Analysis, 2023
  • 4.2 Porter Five Forces Analysis

Chapter 5. North America Text Analytics Market by Component

  • 5.1 North America Software Market by Region
  • 5.2 North America Services Market by Region
  • 5.3 North America Text Analytics Market by Services Type
    • 5.3.1 North America Professional Market by Region
    • 5.3.2 North America Managed Market by Region

Chapter 6. North America Text Analytics Market by Deployment Type

  • 6.1 North America On-Demand Market by Country
  • 6.2 North America On-Premise Market by Country

Chapter 7. North America Text Analytics Market by Enterprise Size

  • 7.1 North America Large Enterprises Market by Country
  • 7.2 North America SMEs Market by Country

Chapter 8. North America Text Analytics Market by Industry Vertical

  • 8.1 North America Retail Market by Country
  • 8.2 North America BFSI Market by Country
  • 8.3 North America Travel & Hospitality Market by Country
  • 8.4 North America Media & Entertainment Market by Country
  • 8.5 North America Healthcare Market by Country
  • 8.6 North America IT & Telecom Market by Country
  • 8.7 North America Other Industry Vertical Market by Country

Chapter 9. North America Text Analytics Market by Application

  • 9.1 North America Customer Experience Market by Country
  • 9.2 North America Marketing Market by Country
  • 9.3 North America GRC Market by Country
  • 9.4 North America Document Management Market by Country
  • 9.5 North America Workforce Management Market by Country
  • 9.6 North America Other Application Market by Country

Chapter 10. North America Text Analytics Market by Country

  • 10.1 US Text Analytics Market
    • 10.1.1 US Text Analytics Market by Component
      • 10.1.1.1 US Text Analytics Market by Services Type
    • 10.1.2 US Text Analytics Market by Deployment Type
    • 10.1.3 US Text Analytics Market by Enterprise Size
    • 10.1.4 US Text Analytics Market by Industry Vertical
    • 10.1.5 US Text Analytics Market by Application
  • 10.2 Canada Text Analytics Market
    • 10.2.1 Canada Text Analytics Market by Component
      • 10.2.1.1 Canada Text Analytics Market by Services Type
    • 10.2.2 Canada Text Analytics Market by Deployment Type
    • 10.2.3 Canada Text Analytics Market by Enterprise Size
    • 10.2.4 Canada Text Analytics Market by Industry Vertical
    • 10.2.5 Canada Text Analytics Market by Application
  • 10.3 Mexico Text Analytics Market
    • 10.3.1 Mexico Text Analytics Market by Component
      • 10.3.1.1 Mexico Text Analytics Market by Services Type
    • 10.3.2 Mexico Text Analytics Market by Deployment Type
    • 10.3.3 Mexico Text Analytics Market by Enterprise Size
    • 10.3.4 Mexico Text Analytics Market by Industry Vertical
    • 10.3.5 Mexico Text Analytics Market by Application
  • 10.4 Rest of North America Text Analytics Market
    • 10.4.1 Rest of North America Text Analytics Market by Component
      • 10.4.1.1 Rest of North America Text Analytics Market by Services Type
    • 10.4.2 Rest of North America Text Analytics Market by Deployment Type
    • 10.4.3 Rest of North America Text Analytics Market by Enterprise Size
    • 10.4.4 Rest of North America Text Analytics Market by Industry Vertical
    • 10.4.5 Rest of North America Text Analytics Market by Application

Chapter 11. Company Profiles

  • 11.1 Qualtrics, LLC
    • 11.1.1 Company Overview
  • 11.2 IBM Corporation
    • 11.2.1 Company Overview
    • 11.2.2 Financial Analysis
    • 11.2.3 Regional & Segmental Analysis
    • 11.2.4 Research & Development Expenses
    • 11.2.5 SWOT Analysis
  • 11.3 Luminoso Technologies, Inc.
    • 11.3.1 Company Overview
    • 11.3.2 Recent strategies and developments:
      • 11.3.2.1 Partnerships, Collaborations, and Agreements:
  • 11.4 Megaputer Intelligence, Inc.
    • 11.4.1 Company Overview
  • 11.5 Microsoft Corporation
    • 11.5.1 Company Overview
    • 11.5.2 Financial Analysis
    • 11.5.3 Segmental and Regional Analysis
    • 11.5.4 Research & Development Expenses
    • 11.5.5 SWOT Analysis
  • 11.6 Micro Focus International PLC (Open Text Corporation)
    • 11.6.1 Company Overview
    • 11.6.2 Financial Analysis
    • 11.6.3 Regional Analysis
    • 11.6.4 Research & Development Expenses
    • 11.6.5 SWOT Analysis
  • 11.7 Oracle Corporation
    • 11.7.1 Company Overview
    • 11.7.2 Financial Analysis
    • 11.7.3 Segmental and Regional Analysis
    • 11.7.4 Research & Development Expense
    • 11.7.5 SWOT Analysis
  • 11.8 SAP SE
    • 11.8.1 Company Overview
    • 11.8.2 Financial Analysis
    • 11.8.3 Regional Analysis
    • 11.8.4 Research & Development Expense
    • 11.8.5 SWOT Analysis
  • 11.9 SAS Institute, Inc.
    • 11.9.1 Company Overview
    • 11.9.2 Recent strategies and developments:
      • 11.9.2.1 Acquisition and Mergers:
    • 11.9.3 SWOT Analysis
  • 11.10. Averbis GmbH
    • 11.10.1 Company Overview

LIST OF TABLES

  • TABLE 1 North America Text Analytics Market, 2020 - 2023, USD Million
  • TABLE 2 North America Text Analytics Market, 2024 - 2031, USD Million
  • TABLE 3 North America Text Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 4 North America Text Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 5 North America Software Market by Region, 2020 - 2023, USD Million
  • TABLE 6 North America Software Market by Region, 2024 - 2031, USD Million
  • TABLE 7 North America Services Market by Region, 2020 - 2023, USD Million
  • TABLE 8 North America Services Market by Region, 2024 - 2031, USD Million
  • TABLE 9 North America Text Analytics Market by Services Type, 2020 - 2023, USD Million
  • TABLE 10 North America Text Analytics Market by Services Type, 2024 - 2031, USD Million
  • TABLE 11 North America Professional Market by Region, 2020 - 2023, USD Million
  • TABLE 12 North America Professional Market by Region, 2024 - 2031, USD Million
  • TABLE 13 North America Managed Market by Region, 2020 - 2023, USD Million
  • TABLE 14 North America Managed Market by Region, 2024 - 2031, USD Million
  • TABLE 15 North America Text Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 16 North America Text Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 17 North America On-Demand Market by Country, 2020 - 2023, USD Million
  • TABLE 18 North America On-Demand Market by Country, 2024 - 2031, USD Million
  • TABLE 19 North America On-Premise Market by Country, 2020 - 2023, USD Million
  • TABLE 20 North America On-Premise Market by Country, 2024 - 2031, USD Million
  • TABLE 21 North America Text Analytics Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 22 North America Text Analytics Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 23 North America Large Enterprises Market by Country, 2020 - 2023, USD Million
  • TABLE 24 North America Large Enterprises Market by Country, 2024 - 2031, USD Million
  • TABLE 25 North America SMEs Market by Country, 2020 - 2023, USD Million
  • TABLE 26 North America SMEs Market by Country, 2024 - 2031, USD Million
  • TABLE 27 North America Text Analytics Market by Industry Vertical, 2020 - 2023, USD Million
  • TABLE 28 North America Text Analytics Market by Industry Vertical, 2024 - 2031, USD Million
  • TABLE 29 North America Retail Market by Country, 2020 - 2023, USD Million
  • TABLE 30 North America Retail Market by Country, 2024 - 2031, USD Million
  • TABLE 31 North America BFSI Market by Country, 2020 - 2023, USD Million
  • TABLE 32 North America BFSI Market by Country, 2024 - 2031, USD Million
  • TABLE 33 North America Travel & Hospitality Market by Country, 2020 - 2023, USD Million
  • TABLE 34 North America Travel & Hospitality Market by Country, 2024 - 2031, USD Million
  • TABLE 35 North America Media & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 36 North America Media & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 37 North America Healthcare Market by Country, 2020 - 2023, USD Million
  • TABLE 38 North America Healthcare Market by Country, 2024 - 2031, USD Million
  • TABLE 39 North America IT & Telecom Market by Country, 2020 - 2023, USD Million
  • TABLE 40 North America IT & Telecom Market by Country, 2024 - 2031, USD Million
  • TABLE 41 North America Other Industry Vertical Market by Country, 2020 - 2023, USD Million
  • TABLE 42 North America Other Industry Vertical Market by Country, 2024 - 2031, USD Million
  • TABLE 43 North America Text Analytics Market by Application, 2020 - 2023, USD Million
  • TABLE 44 North America Text Analytics Market by Application, 2024 - 2031, USD Million
  • TABLE 45 North America Customer Experience Market by Country, 2020 - 2023, USD Million
  • TABLE 46 North America Customer Experience Market by Country, 2024 - 2031, USD Million
  • TABLE 47 North America Marketing Market by Country, 2020 - 2023, USD Million
  • TABLE 48 North America Marketing Market by Country, 2024 - 2031, USD Million
  • TABLE 49 North America GRC Market by Country, 2020 - 2023, USD Million
  • TABLE 50 North America GRC Market by Country, 2024 - 2031, USD Million
  • TABLE 51 North America Document Management Market by Country, 2020 - 2023, USD Million
  • TABLE 52 North America Document Management Market by Country, 2024 - 2031, USD Million
  • TABLE 53 North America Workforce Management Market by Country, 2020 - 2023, USD Million
  • TABLE 54 North America Workforce Management Market by Country, 2024 - 2031, USD Million
  • TABLE 55 North America Other Application Market by Country, 2020 - 2023, USD Million
  • TABLE 56 North America Other Application Market by Country, 2024 - 2031, USD Million
  • TABLE 57 North America Text Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 58 North America Text Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 59 US Text Analytics Market, 2020 - 2023, USD Million
  • TABLE 60 US Text Analytics Market, 2024 - 2031, USD Million
  • TABLE 61 US Text Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 62 US Text Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 63 US Text Analytics Market by Services Type, 2020 - 2023, USD Million
  • TABLE 64 US Text Analytics Market by Services Type, 2024 - 2031, USD Million
  • TABLE 65 US Text Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 66 US Text Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 67 US Text Analytics Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 68 US Text Analytics Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 69 US Text Analytics Market by Industry Vertical, 2020 - 2023, USD Million
  • TABLE 70 US Text Analytics Market by Industry Vertical, 2024 - 2031, USD Million
  • TABLE 71 US Text Analytics Market by Application, 2020 - 2023, USD Million
  • TABLE 72 US Text Analytics Market by Application, 2024 - 2031, USD Million
  • TABLE 73 Canada Text Analytics Market, 2020 - 2023, USD Million
  • TABLE 74 Canada Text Analytics Market, 2024 - 2031, USD Million
  • TABLE 75 Canada Text Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 76 Canada Text Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 77 Canada Text Analytics Market by Services Type, 2020 - 2023, USD Million
  • TABLE 78 Canada Text Analytics Market by Services Type, 2024 - 2031, USD Million
  • TABLE 79 Canada Text Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 80 Canada Text Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 81 Canada Text Analytics Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 82 Canada Text Analytics Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 83 Canada Text Analytics Market by Industry Vertical, 2020 - 2023, USD Million
  • TABLE 84 Canada Text Analytics Market by Industry Vertical, 2024 - 2031, USD Million
  • TABLE 85 Canada Text Analytics Market by Application, 2020 - 2023, USD Million
  • TABLE 86 Canada Text Analytics Market by Application, 2024 - 2031, USD Million
  • TABLE 87 Mexico Text Analytics Market, 2020 - 2023, USD Million
  • TABLE 88 Mexico Text Analytics Market, 2024 - 2031, USD Million
  • TABLE 89 Mexico Text Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 90 Mexico Text Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 91 Mexico Text Analytics Market by Services Type, 2020 - 2023, USD Million
  • TABLE 92 Mexico Text Analytics Market by Services Type, 2024 - 2031, USD Million
  • TABLE 93 Mexico Text Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 94 Mexico Text Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 95 Mexico Text Analytics Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 96 Mexico Text Analytics Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 97 Mexico Text Analytics Market by Industry Vertical, 2020 - 2023, USD Million
  • TABLE 98 Mexico Text Analytics Market by Industry Vertical, 2024 - 2031, USD Million
  • TABLE 99 Mexico Text Analytics Market by Application, 2020 - 2023, USD Million
  • TABLE 100 Mexico Text Analytics Market by Application, 2024 - 2031, USD Million
  • TABLE 101 Rest of North America Text Analytics Market, 2020 - 2023, USD Million
  • TABLE 102 Rest of North America Text Analytics Market, 2024 - 2031, USD Million
  • TABLE 103 Rest of North America Text Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 104 Rest of North America Text Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 105 Rest of North America Text Analytics Market by Services Type, 2020 - 2023, USD Million
  • TABLE 106 Rest of North America Text Analytics Market by Services Type, 2024 - 2031, USD Million
  • TABLE 107 Rest of North America Text Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 108 Rest of North America Text Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 109 Rest of North America Text Analytics Market by Enterprise Size, 2020 - 2023, USD Million
  • TABLE 110 Rest of North America Text Analytics Market by Enterprise Size, 2024 - 2031, USD Million
  • TABLE 111 Rest of North America Text Analytics Market by Industry Vertical, 2020 - 2023, USD Million
  • TABLE 112 Rest of North America Text Analytics Market by Industry Vertical, 2024 - 2031, USD Million
  • TABLE 113 Rest of North America Text Analytics Market by Application, 2020 - 2023, USD Million
  • TABLE 114 Rest of North America Text Analytics Market by Application, 2024 - 2031, USD Million
  • TABLE 115 Key Information - Qualtrics, LLC
  • TABLE 116 Key Information - IBM Corporation
  • TABLE 117 Key Information - Luminoso Technologies, Inc.
  • TABLE 118 Key Information - Megaputer Intelligence, Inc.
  • TABLE 119 Key Information - Microsoft Corporation
  • TABLE 120 Key Information - Micro Focus International PLC
  • TABLE 121 Key Information - Oracle Corporation
  • TABLE 122 Key Information - SAP SE
  • TABLE 123 Key Information - SAS Institute, Inc.
  • TABLE 124 Key Information - Averbis GmbH
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