PUBLISHER: KBV Research | PRODUCT CODE: 1599368
PUBLISHER: KBV Research | PRODUCT CODE: 1599368
The Global Pulse Flour Market size is expected to reach $61.2 billion by 2031, rising at a market growth of 13.7% CAGR during the forecast period. In the year 2023, the market attained a volume of 4,104.99 Kilo Tonnes experiencing a growth of 13.3% (2020-2023).
The Asia Pacific segment procured 43% revenue share in this market in 2023. This growth is attributed to the region's significant pulse production and long-standing integration into traditional diets. Countries like India, China, and Australia play key roles as major producers and consumers of these flours. The rising population, increasing disposable income, and growing health and nutrition awareness have fueled this region's demand for these flours. Thus, the region consumed a volume of 2,598.79 Kilo Tonnes in 2023.
The global demand for gluten-free products is experiencing significant growth, driven by increasing consumer awareness of gluten intolerance, celiac disease, and the potential health benefits of avoiding gluten. Celiac disease, an autoimmune disorder triggered by gluten consumption, affects millions of people worldwide. According to a 2018 study, the pooled global prevalence of celiac disease was 1.4%. Celiac disease is one of the most common life-long disorders worldwide, with a prevalence mostly ranging between 0.7% and 2.9% in the general population and a higher frequency in females and well-defined at-risk groups, such as relatives of affected individuals and patients with autoimmune comorbidities. Hence, with the gluten-free lifestyle gaining traction not only as a medical necessity but also as a personal health choice, the role of this flour in meeting consumer needs continues to expand, contributing significantly to the growth of this market globally.
Additionally, this flour's inclusion in snacks has led to healthier alternatives, such as chickpea-based crackers, lentil chips, and pea-protein crisps, which appeal to health-conscious consumers seeking high-protein, high-fiber options. In the pasta segment, these flours offer gluten-free and protein-packed alternatives, exemplified by brands like Banza, which have successfully introduced chickpea and lentil flour-based pasta with superior nutritional profiles to traditional wheat-based options. Thus, owing to these innovations, the demand for these flours will increase in the coming years.
However, One of the key challenges facing this market is the limited awareness among consumers, particularly in emerging economies, regarding its numerous health benefits. Despite being rich in protein, fiber, and essential nutrients, these flours are not as widely recognized or understood as a healthier alternative to conventional flours. Many consumers remain unaware of the potential advantages of incorporating this flour into their diets, such as improved digestion, better blood sugar regulation, and enhanced satiety. Hence, these factors may hamper the growth of the market. Hence, these factors may hamper the growth of the market.
Product Outlook
Based on product, the pulse flour market is classified into chickpea, pea, lentil, and others. The pea segment procured 28% revenue share in this market in 2023. This segment is driven by its high protein content and functional properties, which make it a valuable ingredient in gluten-free and plant-based food products. Its neutral flavor and excellent binding capabilities have made it a preferred choice for bakery items, snacks, and protein supplements. In terms of volume, the segment would register 4,104.99 Kilo Tonnes in 2023.
Application Outlook
On the basis of application, the pulse flour market is divided into bakery & snacks, dairy, beverages, and others. The dairy segment recorded 14% revenue share in this market in 2023. These flours produce vegan milk, yogurt, and cheese substitutes, offering a rich source of protein and essential nutrients. The shift toward lactose-free and sustainable food options has been a key driver for this segment, particularly among health-conscious and environmentally aware-consumers.
Distribution Channel Outlook
By distributed channel, the pulse flour market is segmented into supermarkets/hypermarkets, departmental stores, online stores, specialty stores, and others. The departmental stores segment garnered 10% revenue share in this market in 2023. These stores often stock niche and specialty products, including these flours, which appeal to loyal customers. The convenience of neighborhood departmental stores and their ability to build trust through direct customer interactions support their market growth. In terms of volume, the segment would register 4,104.99 kilo Tonnes in 2023.
Regional Outlook
Region-wise, the pulse flour market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment acquired 27% revenue share in this market in 2023. The growing popularity of health-conscious eating habits and the rise of vegan and vegetarian diets have increased the adoption of these flours in various applications, including bakery products, snacks, and dairy alternatives.
List of Key Companies Profiled
Global Pulse Flour Market Report Segmentation
By Product (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Application (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Geography (Volume, Kilo Tonnes, USD Billion, 2020-2031)