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PUBLISHER: KBV Research | PRODUCT CODE: 1593735

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PUBLISHER: KBV Research | PRODUCT CODE: 1593735

Europe AI in Virtual Reality Market Size, Share & Trends Analysis Report By Technology, By Platform, By Application, By Country and Growth Forecast, 2024 - 2031

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The Europe AI in Virtual Reality Market would witness market growth of 41.9% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe AI in Virtual Reality Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $14,896.6 million by 2031. The UK market is exhibiting a CAGR of 41% during (2024 - 2031). Additionally, The France market would experience a CAGR of 43% during (2024 - 2031).

In VR environments, non-playable characters (NPCs) have historically been limited in behaviour and interaction, often following predetermined scripts. AI transforms these characters by enabling them to respond to the user in real-time based on their actions. Through advanced AI algorithms like machine learning and natural language processing (NLP), NPCs can interpret user gestures, voice commands, and emotional states, providing lifelike interactions.

Additionally, AI in VR is making strides in mental health by providing personalized therapeutic interventions. Virtual reality exposure therapy (VRET), used to treat conditions like post-traumatic stress disorder (PTSD), phobias, and anxiety, is enhanced by AI to adjust scenarios based on real-time feedback from the patient. AI algorithms can analyze the user's physiological and emotional responses, such as heart rate and facial expressions, to determine their stress level or emotional state and then modify the virtual environment accordingly.

Government support is a significant enabler of the AI in VR industry's growth in the EU. The European Commission funds various projects to foster innovation and technological development in virtual reality. With more than half of the EU's virtual participants involved in EU-funded projects, financial backing accelerates AI-driven VR advancements. These public investments help ensure European industries remain competitive in the VR landscape, particularly in healthcare, education, and manufacturing sectors, where AI integration enhances operational efficiency and service delivery.

Based on Technology, the market is segmented into Computer Vision, Machine Learning & Deep Learning, Natural Language Processing (NLP), and Gesture, Speech Recognition & Others. Based on Platform, the market is segmented into Head-Mounted Displays (HMDs), Desktop Computers & Consoles, Mobile Devices, Projectors & Smart Glasses, and Wearables & Body Tracking Devices. Based on Application, the market is segmented into Gaming & Entertainment, Education & Training, Healthcare & Medical, Retail & E-commerce, Social Media & Communication, Industrial & Manufacturing, Tourism & Travel, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

  • Microsoft Corporation
  • HTC Corporation
  • Meta Platforms, Inc.
  • Samsung Electronics Co., Ltd. (Samsung Group)
  • Sony Corporation
  • Unity Software Inc.
  • Magic Leap, Inc.
  • Apple, Inc.
  • Qualcomm Incorporated (Qualcomm Technologies, Inc.)
  • Google LLC

Europe AI in Virtual Reality Market Report Segmentation

By Technology

  • Computer Vision
  • Machine Learning & Deep Learning
  • Natural Language Processing (NLP)
  • Gesture, Speech Recognition & Others

By Platform

  • Head-Mounted Displays (HMDs)
  • Desktop Computers & Consoles
  • Mobile Devices
  • Projectors & Smart Glasses
  • Wearables & Body Tracking Devices

By Application

  • Gaming & Entertainment
  • Education & Training
  • Healthcare & Medical
  • Retail & E-commerce
  • Social Media & Communication
  • Industrial & Manufacturing
  • Tourism & Travel
  • Others

By Country

  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Europe AI in Virtual Reality Market, by Technology
    • 1.4.2 Europe AI in Virtual Reality Market, by Platform
    • 1.4.3 Europe AI in Virtual Reality Market, by Application
    • 1.4.4 Europe AI in Virtual Reality Market, by Country
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 KBV Cardinal Matrix
  • 4.2 Recent Industry Wide Strategic Developments
    • 4.2.1 Partnerships, Collaborations and Agreements
    • 4.2.2 Product Launches and Product Expansions
  • 4.3 Market Share Analysis, 2023
  • 4.4 Top Winning Strategies
    • 4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
    • 4.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2023, Jan - 2024, Sep) Leading Players
  • 4.5 Porter Five Forces Analysis

Chapter 5. Europe AI in Virtual Reality Market by Technology

  • 5.1 Europe Computer Vision Market by Country
  • 5.2 Europe Machine Learning & Deep Learning Market by Country
  • 5.3 Europe Natural Language Processing (NLP) Market by Country
  • 5.4 Europe Gesture, Speech Recognition & Others Market by Country

Chapter 6. Europe AI in Virtual Reality Market by Platform

  • 6.1 Europe Head-Mounted Displays (HMDs) Market by Country
  • 6.2 Europe Desktop Computers & Consoles Market by Country
  • 6.3 Europe Mobile Devices Market by Country
  • 6.4 Europe Projectors & Smart Glasses Market by Country
  • 6.5 Europe Wearables & Body Tracking Devices Market by Country

Chapter 7. Europe AI in Virtual Reality Market by Application

  • 7.1 Europe Gaming & Entertainment Market by Country
  • 7.2 Europe Education & Training Market by Country
  • 7.3 Europe Healthcare & Medical Market by Country
  • 7.4 Europe Retail & E-commerce Market by Country
  • 7.5 Europe Social Media & Communication Market by Country
  • 7.6 Europe Industrial & Manufacturing Market by Country
  • 7.7 Europe Tourism & Travel Market by Country
  • 7.8 Europe Others Market by Country

Chapter 8. Europe AI in Virtual Reality Market by Country

  • 8.1 Germany AI in Virtual Reality Market
    • 8.1.1 Germany AI in Virtual Reality Market by Technology
    • 8.1.2 Germany AI in Virtual Reality Market by Platform
    • 8.1.3 Germany AI in Virtual Reality Market by Application
  • 8.2 UK AI in Virtual Reality Market
    • 8.2.1 UK AI in Virtual Reality Market by Technology
    • 8.2.2 UK AI in Virtual Reality Market by Platform
    • 8.2.3 UK AI in Virtual Reality Market by Application
  • 8.3 France AI in Virtual Reality Market
    • 8.3.1 France AI in Virtual Reality Market by Technology
    • 8.3.2 France AI in Virtual Reality Market by Platform
    • 8.3.3 France AI in Virtual Reality Market by Application
  • 8.4 Russia AI in Virtual Reality Market
    • 8.4.1 Russia AI in Virtual Reality Market by Technology
    • 8.4.2 Russia AI in Virtual Reality Market by Platform
    • 8.4.3 Russia AI in Virtual Reality Market by Application
  • 8.5 Spain AI in Virtual Reality Market
    • 8.5.1 Spain AI in Virtual Reality Market by Technology
    • 8.5.2 Spain AI in Virtual Reality Market by Platform
    • 8.5.3 Spain AI in Virtual Reality Market by Application
  • 8.6 Italy AI in Virtual Reality Market
    • 8.6.1 Italy AI in Virtual Reality Market by Technology
    • 8.6.2 Italy AI in Virtual Reality Market by Platform
    • 8.6.3 Italy AI in Virtual Reality Market by Application
  • 8.7 Rest of Europe AI in Virtual Reality Market
    • 8.7.1 Rest of Europe AI in Virtual Reality Market by Technology
    • 8.7.2 Rest of Europe AI in Virtual Reality Market by Platform
    • 8.7.3 Rest of Europe AI in Virtual Reality Market by Application

Chapter 9. Company Profiles

  • 9.1 Microsoft Corporation
    • 9.1.1 Company Overview
    • 9.1.2 Financial Analysis
    • 9.1.3 Segmental and Regional Analysis
    • 9.1.4 Research & Development Expenses
    • 9.1.5 Recent strategies and developments:
      • 9.1.5.1 Partnerships, Collaborations, and Agreements:
      • 9.1.5.2 Product Launches and Product Expansions:
    • 9.1.6 SWOT Analysis
  • 9.2 HTC Corporation
    • 9.2.1 Company Overview
    • 9.2.2 Financial Analysis
    • 9.2.3 Research & Development Expenses
    • 9.2.4 Recent strategies and developments:
      • 9.2.4.1 Partnerships, Collaborations, and Agreements:
      • 9.2.4.2 Product Launches and Product Expansions:
    • 9.2.5 SWOT Analysis
  • 9.3 Meta Platforms, Inc.
    • 9.3.1 Company Overview
    • 9.3.2 Financial Analysis
    • 9.3.3 Segment and Regional Analysis
    • 9.3.4 Research & Development Expense
    • 9.3.5 Recent strategies and developments:
      • 9.3.5.1 Product Launches and Product Expansions:
    • 9.3.6 SWOT Analysis
  • 9.4 Samsung Electronics Co., Ltd. (Samsung Group)
    • 9.4.1 Company Overview
    • 9.4.2 Financial Analysis
    • 9.4.3 Segmental and Regional Analysis
    • 9.4.4 Research & Development Expenses
    • 9.4.5 SWOT Analysis
  • 9.5 Sony Corporation
    • 9.5.1 Company Overview
    • 9.5.2 Financial Analysis
    • 9.5.3 Segmental and Regional Analysis
    • 9.5.4 Research & Development Expenses
    • 9.5.5 SWOT Analysis
  • 9.6 Unity Software, Inc.
    • 9.6.1 Company Overview
    • 9.6.2 Financial Analysis
    • 9.6.3 Segmental and Regional Analysis
    • 9.6.4 Research & Development Expenses
  • 9.7 Magic Leap, Inc.
    • 9.7.1 Company Overview
    • 9.7.2 Recent strategies and developments:
      • 9.7.2.1 Product Launches and Product Expansions:
    • 9.7.3 SWOT Analysis
  • 9.8 Apple, Inc.
    • 9.8.1 Company Overview
    • 9.8.2 Financial Analysis
    • 9.8.3 Regional Analysis
    • 9.8.4 Research & Development Expense
    • 9.8.5 Recent strategies and developments:
      • 9.8.5.1 Product Launches and Product Expansions:
    • 9.8.6 SWOT Analysis
  • 9.9 Qualcomm Incorporated (Qualcomm Technologies, Inc.)
    • 9.9.1 Company Overview
    • 9.9.2 Financial Analysis
    • 9.9.3 Segmental and Regional Analysis
    • 9.9.4 Research & Development Expense
    • 9.9.5 Recent strategies and developments:
      • 9.9.5.1 Product Launches and Product Expansions:
    • 9.9.6 SWOT Analysis
  • 9.10. Google LLC (Alphabet Inc.)
    • 9.10.1 Company Overview
    • 9.10.2 Financial Analysis
    • 9.10.3 Segmental and Regional Analysis
    • 9.10.4 Research & Development Expense
    • 9.10.5 Recent strategies and developments:
      • 9.10.5.1 Partnerships, Collaborations, and Agreements:
    • 9.10.6 SWOT Analysis

LIST OF TABLES

  • TABLE 1 Europe AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 2 Europe AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 3 Partnerships, Collaborations and Agreements- AI in Virtual Reality Market
  • TABLE 4 Product Launches And Product Expansions- AI in Virtual Reality Market
  • TABLE 5 Europe AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 6 Europe AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 7 Europe Computer Vision Market by Country, 2020 - 2023, USD Million
  • TABLE 8 Europe Computer Vision Market by Country, 2024 - 2031, USD Million
  • TABLE 9 Europe Machine Learning & Deep Learning Market by Country, 2020 - 2023, USD Million
  • TABLE 10 Europe Machine Learning & Deep Learning Market by Country, 2024 - 2031, USD Million
  • TABLE 11 Europe Natural Language Processing (NLP) Market by Country, 2020 - 2023, USD Million
  • TABLE 12 Europe Natural Language Processing (NLP) Market by Country, 2024 - 2031, USD Million
  • TABLE 13 Europe Gesture, Speech Recognition & Others Market by Country, 2020 - 2023, USD Million
  • TABLE 14 Europe Gesture, Speech Recognition & Others Market by Country, 2024 - 2031, USD Million
  • TABLE 15 Europe AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 16 Europe AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 17 Europe Head-Mounted Displays (HMDs) Market by Country, 2020 - 2023, USD Million
  • TABLE 18 Europe Head-Mounted Displays (HMDs) Market by Country, 2024 - 2031, USD Million
  • TABLE 19 Europe Desktop Computers & Consoles Market by Country, 2020 - 2023, USD Million
  • TABLE 20 Europe Desktop Computers & Consoles Market by Country, 2024 - 2031, USD Million
  • TABLE 21 Europe Mobile Devices Market by Country, 2020 - 2023, USD Million
  • TABLE 22 Europe Mobile Devices Market by Country, 2024 - 2031, USD Million
  • TABLE 23 Europe Projectors & Smart Glasses Market by Country, 2020 - 2023, USD Million
  • TABLE 24 Europe Projectors & Smart Glasses Market by Country, 2024 - 2031, USD Million
  • TABLE 25 Europe Wearables & Body Tracking Devices Market by Country, 2020 - 2023, USD Million
  • TABLE 26 Europe Wearables & Body Tracking Devices Market by Country, 2024 - 2031, USD Million
  • TABLE 27 Europe AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 28 Europe AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 29 Europe Gaming & Entertainment Market by Country, 2020 - 2023, USD Million
  • TABLE 30 Europe Gaming & Entertainment Market by Country, 2024 - 2031, USD Million
  • TABLE 31 Europe Education & Training Market by Country, 2020 - 2023, USD Million
  • TABLE 32 Europe Education & Training Market by Country, 2024 - 2031, USD Million
  • TABLE 33 Europe Healthcare & Medical Market by Country, 2020 - 2023, USD Million
  • TABLE 34 Europe Healthcare & Medical Market by Country, 2024 - 2031, USD Million
  • TABLE 35 Europe Retail & E-commerce Market by Country, 2020 - 2023, USD Million
  • TABLE 36 Europe Retail & E-commerce Market by Country, 2024 - 2031, USD Million
  • TABLE 37 Europe Social Media & Communication Market by Country, 2020 - 2023, USD Million
  • TABLE 38 Europe Social Media & Communication Market by Country, 2024 - 2031, USD Million
  • TABLE 39 Europe Industrial & Manufacturing Market by Country, 2020 - 2023, USD Million
  • TABLE 40 Europe Industrial & Manufacturing Market by Country, 2024 - 2031, USD Million
  • TABLE 41 Europe Tourism & Travel Market by Country, 2020 - 2023, USD Million
  • TABLE 42 Europe Tourism & Travel Market by Country, 2024 - 2031, USD Million
  • TABLE 43 Europe Others Market by Country, 2020 - 2023, USD Million
  • TABLE 44 Europe Others Market by Country, 2024 - 2031, USD Million
  • TABLE 45 Europe AI in Virtual Reality Market by Country, 2020 - 2023, USD Million
  • TABLE 46 Europe AI in Virtual Reality Market by Country, 2024 - 2031, USD Million
  • TABLE 47 Germany AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 48 Germany AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 49 Germany AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 50 Germany AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 51 Germany AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 52 Germany AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 53 Germany AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 54 Germany AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 55 UK AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 56 UK AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 57 UK AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 58 UK AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 59 UK AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 60 UK AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 61 UK AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 62 UK AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 63 France AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 64 France AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 65 France AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 66 France AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 67 France AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 68 France AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 69 France AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 70 France AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 71 Russia AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 72 Russia AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 73 Russia AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 74 Russia AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 75 Russia AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 76 Russia AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 77 Russia AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 78 Russia AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 79 Spain AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 80 Spain AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 81 Spain AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 82 Spain AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 83 Spain AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 84 Spain AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 85 Spain AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 86 Spain AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 87 Italy AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 88 Italy AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 89 Italy AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 90 Italy AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 91 Italy AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 92 Italy AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 93 Italy AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 94 Italy AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 95 Rest of Europe AI in Virtual Reality Market, 2020 - 2023, USD Million
  • TABLE 96 Rest of Europe AI in Virtual Reality Market, 2024 - 2031, USD Million
  • TABLE 97 Rest of Europe AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
  • TABLE 98 Rest of Europe AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
  • TABLE 99 Rest of Europe AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
  • TABLE 100 Rest of Europe AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
  • TABLE 101 Rest of Europe AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
  • TABLE 102 Rest of Europe AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
  • TABLE 103 Key Information - Microsoft Corporation
  • TABLE 104 Key Information - HTC Corporation
  • TABLE 105 Key Information - Meta Platforms, Inc.
  • TABLE 106 Key Information - Samsung Electronics Co., Ltd.
  • TABLE 107 Key Information - Sony Corporation
  • TABLE 108 Key Information - Unity Software, Inc.
  • TABLE 109 Key Information - Magic Leap, Inc.
  • TABLE 110 Key Information - Apple, Inc.
  • TABLE 111 Key Information - Qualcomm Incorporated
  • TABLE 112 Key Information - Google LLC
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