PUBLISHER: KBV Research | PRODUCT CODE: 1565322
PUBLISHER: KBV Research | PRODUCT CODE: 1565322
The Asia Pacific Soundbar Market would witness market growth of 9.9% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Soundbar Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,338.1 million by 2031. The Japan market is registering a CAGR of 9.2% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 10.6% during (2024 - 2031).
This market is also benefiting from the growing popularity of smart TVs. As more consumers invest in smart televisions offering built-in streaming apps and internet connectivity, the demand for audio solutions that complement these advanced displays has increased. These are often marketed as the perfect companion to smart TVs, as they provide enhanced sound quality that matches the visual capabilities of these modern displays.
Despite the growth of this market, manufacturers face several challenges. One of the primary obstacles is the competition from traditional home theater systems, particularly among audiophiles and consumers who prioritize high-end audio experiences. Consumers who prioritize exceptional audio quality, particularly when viewing films or listening to music in high definition, continue to favor conventional home theater systems.
In South Korea, economic growth combined with the global popularity of the K-Wave (Korean Wave) has significantly increased the demand for advanced audio systems, including them. South Korea is a global leader in entertainment, with its thriving K-pop, film, and television industries relying heavily on superior audio technologies. India's expanding economy and rapidly growing digital infrastructure drive the demand for them. Government programs such as "Digital India" boost digital connectivity, leading to a surge in entertainment consumption across platforms like music streaming and film production. According to the India Brand Equity Foundation (IBEF), India's media and entertainment sector is expected to grow by 10.2%, reaching Rs. 2.55 lakh crore (US$ 30.8 billion) by 2024. Hence, the focus on high-quality audio and a growing appetite for digital content drive steady growth in this market in Asia Pacific.
Based on Type, the market is segmented into Tabletop, and Wall Mount. Based on Application, the market is segmented into Home Audio, and Commercial. Based on Installation Method, the market is segmented into Active Soundbar, Passive Soundbar, and Other Installation Methods. Based on Distribution Channel, the market is segmented into Online, and Offline. Based on Connectivity, the market is segmented into Bluetooth, Wi-Fi, and Other Connectivity Type. Based on countries, the market is segmented into China, Japan, India, South Korea, Australia, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
Asia Pacific Soundbar Market Report Segmentation
By Type
By Application
By Installation Method
By Distribution Channel
By Connectivity
By Country