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PUBLISHER: KBV Research | PRODUCT CODE: 1548774

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PUBLISHER: KBV Research | PRODUCT CODE: 1548774

North America Network Traffic Analytics Market Size, Share & Trends Analysis Report By Component (Solution, and Services), By Deployment Type (On-premise, and Cloud), By End User, By Organization Size, By Country and Growth Forecast, 2024 - 2031

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The North America Network Traffic Analytics Market would witness market growth of 7.5% CAGR during the forecast period (2024-2031).

The US market dominated the North America Network Traffic Analytics Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,180.3 million by 2031. The Canada market is registering a CAGR of 9.5% during (2024 - 2031). Additionally, The Mexico market would showcase a CAGR of 8.9% during (2024 - 2031).

Network traffic analytics refers to monitoring, analysing, and interpreting data related to traffic flow within a network. Network traffic analytics (NTA) helps identify potential threats and vulnerabilities by analysing traffic patterns. By identifying anomalies at an early stage, organizations can proactively resolve security concerns before they escalate into significant incidents. NTA tools provide detailed insights into the nature and source of security incidents. This information supports quicker and more effective responses to security breaches, reducing the potential impact on the organization.

In addition, NTA tools monitor network traffic to understand bandwidth usage patterns. This enables organizations to allocate bandwidth more efficiently, ensuring critical applications receive the necessary resources while managing overall network performance. Organizations can use load-balancing strategies to distribute network traffic evenly across multiple servers or links by analyzing traffic data, optimizing performance, and preventing congestion.

According to Statistics Canada, in 2022, 99.5% of Canadians had access to LTE networks, while 91.3% had access to 5G networks. Additionally, in 2021, 91.4% of Canadian households had access to unlimited broadband Internet, which offered a minimum upload speed of 50 Mbps and a download speed of 10 Mbps. In 2022, 85 percent of Canadians accessed the internet via smartphone. The proportion was greatest (98%) among individuals aged 25 to 34.

As more Canadian households adopt LTE connections, there is a significant increase in mobile data usage. Network traffic analytics is crucial for managing and optimizing the higher data volumes associated with LTE networks, ensuring efficient data handling and minimizing network congestion. LTE connections lead to diverse data plans and usage patterns. Analytics tools help telecom operators monitor data consumption, manage bandwidth allocation, and optimize service delivery based on usage trends. Therefore, increasing internet connection in the region is driving the growth of the market.

Based on Component, the market is segmented into Solution, and Services. Based on Deployment Type, the market is segmented into On-premise, and Cloud. Based on End User, the market is segmented into Enterprises, Service Providers, and Data Center. Based on Organization Size, the market is segmented into Large Enterprise, and Small & Medium-sized Enterprises. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

  • Accenture PLC
  • Cisco Systems, Inc.
  • Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
  • IBM Corporation
  • Juniper Networks, Inc.
  • Microsoft Corporation
  • Nokia Corporation
  • Broadcom, Inc. (Symantec Corporation)
  • Allot Ltd.
  • Palo Alto Networks, Inc.

North America Network Traffic Analytics Market Report Segmentation

By Component

  • Solution
  • Services

By Deployment Type

  • On-premise
  • Cloud

By End User

  • Enterprises
  • Service Providers
  • Data Center

By Organization Size

  • Large Enterprise
  • Small & Medium-sized Enterprises

By Country

  • US
  • Canada
  • Mexico
  • Rest of North America

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 North America Network Traffic Analytics Market, by Component
    • 1.4.2 North America Network Traffic Analytics Market, by Deployment Type
    • 1.4.3 North America Network Traffic Analytics Market, by End User
    • 1.4.4 North America Network Traffic Analytics Market, by Organization Size
    • 1.4.5 North America Network Traffic Analytics Market, by Country
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 KBV Cardinal Matrix
  • 4.2 Recent Industry Wide Strategic Developments
    • 4.2.1 Partnerships, Collaborations and Agreements
    • 4.2.2 Product Launches and Product Expansions
    • 4.2.3 Acquisition and Mergers
  • 4.3 Market Share Analysis, 2023
  • 4.4 Top Winning Strategies
    • 4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
    • 4.4.2 Key Strategic Move: (Mergers & Acquisition: 2020, Dec - 2024, Jul) Leading Players
  • 4.5 Porter Five Forces Analysis

Chapter 5. North America Network Traffic Analytics Market by Component

  • 5.1 North America Solution Market by Region
  • 5.2 North America Services Market by Region

Chapter 6. North America Network Traffic Analytics Market by Deployment Type

  • 6.1 North America On-premise Market by Country
  • 6.2 North America Cloud Market by Country

Chapter 7. North America Network Traffic Analytics Market by End User

  • 7.1 North America Enterprises Market by Country
  • 7.2 North America Service Providers Market by Country
  • 7.3 North America Data Center Market by Country

Chapter 8. North America Network Traffic Analytics Market by Organization Size

  • 8.1 North America Large Enterprise Market by Country
  • 8.2 North America Small & Medium-sized Enterprises Market by Country

Chapter 9. North America Network Traffic Analytics Market by Country

  • 9.1 US Network Traffic Analytics Market
    • 9.1.1 US Network Traffic Analytics Market by Component
    • 9.1.2 US Network Traffic Analytics Market by Deployment Type
    • 9.1.3 US Network Traffic Analytics Market by End User
    • 9.1.4 US Network Traffic Analytics Market by Organization Size
  • 9.2 Canada Network Traffic Analytics Market
    • 9.2.1 Canada Network Traffic Analytics Market by Component
    • 9.2.2 Canada Network Traffic Analytics Market by Deployment Type
    • 9.2.3 Canada Network Traffic Analytics Market by End User
    • 9.2.4 Canada Network Traffic Analytics Market by Organization Size
  • 9.3 Mexico Network Traffic Analytics Market
    • 9.3.1 Mexico Network Traffic Analytics Market by Component
    • 9.3.2 Mexico Network Traffic Analytics Market by Deployment Type
    • 9.3.3 Mexico Network Traffic Analytics Market by End User
    • 9.3.4 Mexico Network Traffic Analytics Market by Organization Size
  • 9.4 Rest of North America Network Traffic Analytics Market
    • 9.4.1 Rest of North America Network Traffic Analytics Market by Component
    • 9.4.2 Rest of North America Network Traffic Analytics Market by Deployment Type
    • 9.4.3 Rest of North America Network Traffic Analytics Market by End User
    • 9.4.4 Rest of North America Network Traffic Analytics Market by Organization Size

Chapter 10. Company Profiles

  • 10.1 Accenture PLC
    • 10.1.1 Company Overview
    • 10.1.2 Financial Analysis
    • 10.1.3 Segmental Analysis
    • 10.1.4 Research & Development Expenses
    • 10.1.5 Recent strategies and developments:
      • 10.1.5.1 Partnerships, Collaborations, and Agreements:
      • 10.1.5.2 Acquisition and Mergers:
    • 10.1.6 SWOT Analysis
  • 10.2 Cisco Systems, Inc.
    • 10.2.1 Company Overview
    • 10.2.2 Financial Analysis
    • 10.2.3 Regional Analysis
    • 10.2.4 Research & Development Expense
    • 10.2.5 Recent strategies and developments:
      • 10.2.5.1 Partnerships, Collaborations, and Agreements:
      • 10.2.5.2 Acquisition and Mergers:
    • 10.2.6 SWOT Analysis
  • 10.3 Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
    • 10.3.1 Company Overview
    • 10.3.2 Financial Analysis
    • 10.3.3 Segmental and Regional Analysis
    • 10.3.4 Research & Development Expenses
    • 10.3.5 Recent strategies and developments:
      • 10.3.5.1 Product Launches and Product Expansions:
    • 10.3.6 SWOT Analysis
  • 10.4 IBM Corporation
    • 10.4.1 Company Overview
    • 10.4.2 Financial Analysis
    • 10.4.3 Regional & Segmental Analysis
    • 10.4.4 Research & Development Expenses
    • 10.4.5 Recent strategies and developments:
      • 10.4.5.1 Partnerships, Collaborations, and Agreements:
      • 10.4.5.2 Product Launches and Product Expansions:
      • 10.4.5.3 Acquisition and Mergers:
    • 10.4.6 SWOT Analysis
  • 10.5 Juniper Networks, Inc.
    • 10.5.1 Company Overview
    • 10.5.2 Financial Analysis
    • 10.5.3 Regional Analysis
    • 10.5.4 Research & Development Expenses
    • 10.5.5 Recent strategies and developments:
      • 10.5.5.1 Product Launches and Product Expansions:
    • 10.5.6 SWOT Analysis
  • 10.6 Microsoft Corporation
    • 10.6.1 Company Overview
    • 10.6.2 Financial Analysis
    • 10.6.3 Segmental and Regional Analysis
    • 10.6.4 Research & Development Expenses
    • 10.6.5 Recent strategies and developments:
      • 10.6.5.1 Partnerships, Collaborations, and Agreements:
      • 10.6.5.2 Acquisition and Mergers:
    • 10.6.6 SWOT Analysis
  • 10.7 Nokia Corporation
    • 10.7.1 Company Overview
    • 10.7.2 Financial Analysis
    • 10.7.3 Segmental and Regional Analysis
    • 10.7.4 Research & Development Expense
    • 10.7.5 Recent strategies and developments:
      • 10.7.5.1 Partnerships, Collaborations, and Agreements:
      • 10.7.5.2 Product Launches and Product Expansions:
    • 10.7.6 SWOT Analysis
  • 10.8 Broadcom, Inc. (Symantec Corporation)
    • 10.8.1 Company Overview
    • 10.8.2 Financial Analysis
    • 10.8.3 Segmental and Regional Analysis
    • 10.8.4 Research & Development Expense
    • 10.8.5 Recent strategies and developments:
      • 10.8.5.1 Partnerships, Collaborations, and Agreements:
      • 10.8.5.2 Product Launches and Product Expansions:
      • 10.8.5.3 Acquisition and Mergers:
    • 10.8.6 SWOT Analysis
  • 10.9 Allot Ltd.
    • 10.9.1 Company Overview
    • 10.9.2 Financial Analysis
    • 10.9.3 Regional Analysis
    • 10.9.4 Research & Development Expenses
  • 10.10. Palo Alto Networks, Inc.
    • 10.10.1 Company Overview
    • 10.10.2 Financial Analysis
    • 10.10.3 Regional Analysis
    • 10.10.4 Research & Development Expense
    • 10.10.5 SWOT Analysis

LIST OF TABLES

  • TABLE 1 North America Network Traffic Analytics Market, 2020 - 2023, USD Million
  • TABLE 2 North America Network Traffic Analytics Market, 2024 - 2031, USD Million
  • TABLE 3 Partnerships, Collaborations and Agreements- Network Traffic Analytics Market
  • TABLE 4 Product Launches And Product Expansions- Network Traffic Analytics Market
  • TABLE 5 Acquisition and Mergers- Network Traffic Analytics Market
  • TABLE 6 North America Network Traffic Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 7 North America Network Traffic Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 8 North America Solution Market by Region, 2020 - 2023, USD Million
  • TABLE 9 North America Solution Market by Region, 2024 - 2031, USD Million
  • TABLE 10 North America Services Market by Region, 2020 - 2023, USD Million
  • TABLE 11 North America Services Market by Region, 2024 - 2031, USD Million
  • TABLE 12 North America Network Traffic Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 13 North America Network Traffic Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 14 North America On-premise Market by Country, 2020 - 2023, USD Million
  • TABLE 15 North America On-premise Market by Country, 2024 - 2031, USD Million
  • TABLE 16 North America Cloud Market by Country, 2020 - 2023, USD Million
  • TABLE 17 North America Cloud Market by Country, 2024 - 2031, USD Million
  • TABLE 18 North America Network Traffic Analytics Market by End User, 2020 - 2023, USD Million
  • TABLE 19 North America Network Traffic Analytics Market by End User, 2024 - 2031, USD Million
  • TABLE 20 North America Enterprises Market by Country, 2020 - 2023, USD Million
  • TABLE 21 North America Enterprises Market by Country, 2024 - 2031, USD Million
  • TABLE 22 North America Service Providers Market by Country, 2020 - 2023, USD Million
  • TABLE 23 North America Service Providers Market by Country, 2024 - 2031, USD Million
  • TABLE 24 North America Data Center Market by Country, 2020 - 2023, USD Million
  • TABLE 25 North America Data Center Market by Country, 2024 - 2031, USD Million
  • TABLE 26 North America Network Traffic Analytics Market by Organization Size, 2020 - 2023, USD Million
  • TABLE 27 North America Network Traffic Analytics Market by Organization Size, 2024 - 2031, USD Million
  • TABLE 28 North America Large Enterprise Market by Country, 2020 - 2023, USD Million
  • TABLE 29 North America Large Enterprise Market by Country, 2024 - 2031, USD Million
  • TABLE 30 North America Small & Medium-sized Enterprises Market by Country, 2020 - 2023, USD Million
  • TABLE 31 North America Small & Medium-sized Enterprises Market by Country, 2024 - 2031, USD Million
  • TABLE 32 North America Network Traffic Analytics Market by Country, 2020 - 2023, USD Million
  • TABLE 33 North America Network Traffic Analytics Market by Country, 2024 - 2031, USD Million
  • TABLE 34 US Network Traffic Analytics Market, 2020 - 2023, USD Million
  • TABLE 35 US Network Traffic Analytics Market, 2024 - 2031, USD Million
  • TABLE 36 US Network Traffic Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 37 US Network Traffic Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 38 US Network Traffic Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 39 US Network Traffic Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 40 US Network Traffic Analytics Market by End User, 2020 - 2023, USD Million
  • TABLE 41 US Network Traffic Analytics Market by End User, 2024 - 2031, USD Million
  • TABLE 42 US Network Traffic Analytics Market by Organization Size, 2020 - 2023, USD Million
  • TABLE 43 US Network Traffic Analytics Market by Organization Size, 2024 - 2031, USD Million
  • TABLE 44 Canada Network Traffic Analytics Market, 2020 - 2023, USD Million
  • TABLE 45 Canada Network Traffic Analytics Market, 2024 - 2031, USD Million
  • TABLE 46 Canada Network Traffic Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 47 Canada Network Traffic Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 48 Canada Network Traffic Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 49 Canada Network Traffic Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 50 Canada Network Traffic Analytics Market by End User, 2020 - 2023, USD Million
  • TABLE 51 Canada Network Traffic Analytics Market by End User, 2024 - 2031, USD Million
  • TABLE 52 Canada Network Traffic Analytics Market by Organization Size, 2020 - 2023, USD Million
  • TABLE 53 Canada Network Traffic Analytics Market by Organization Size, 2024 - 2031, USD Million
  • TABLE 54 Mexico Network Traffic Analytics Market, 2020 - 2023, USD Million
  • TABLE 55 Mexico Network Traffic Analytics Market, 2024 - 2031, USD Million
  • TABLE 56 Mexico Network Traffic Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 57 Mexico Network Traffic Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 58 Mexico Network Traffic Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 59 Mexico Network Traffic Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 60 Mexico Network Traffic Analytics Market by End User, 2020 - 2023, USD Million
  • TABLE 61 Mexico Network Traffic Analytics Market by End User, 2024 - 2031, USD Million
  • TABLE 62 Mexico Network Traffic Analytics Market by Organization Size, 2020 - 2023, USD Million
  • TABLE 63 Mexico Network Traffic Analytics Market by Organization Size, 2024 - 2031, USD Million
  • TABLE 64 Rest of North America Network Traffic Analytics Market, 2020 - 2023, USD Million
  • TABLE 65 Rest of North America Network Traffic Analytics Market, 2024 - 2031, USD Million
  • TABLE 66 Rest of North America Network Traffic Analytics Market by Component, 2020 - 2023, USD Million
  • TABLE 67 Rest of North America Network Traffic Analytics Market by Component, 2024 - 2031, USD Million
  • TABLE 68 Rest of North America Network Traffic Analytics Market by Deployment Type, 2020 - 2023, USD Million
  • TABLE 69 Rest of North America Network Traffic Analytics Market by Deployment Type, 2024 - 2031, USD Million
  • TABLE 70 Rest of North America Network Traffic Analytics Market by End User, 2020 - 2023, USD Million
  • TABLE 71 Rest of North America Network Traffic Analytics Market by End User, 2024 - 2031, USD Million
  • TABLE 72 Rest of North America Network Traffic Analytics Market by Organization Size, 2020 - 2023, USD Million
  • TABLE 73 Rest of North America Network Traffic Analytics Market by Organization Size, 2024 - 2031, USD Million
  • TABLE 74 Key Information - Accenture PLC
  • TABLE 75 Key Information - Cisco Systems, Inc.
  • TABLE 76 Key Information - Huawei Technologies Co., Ltd.
  • TABLE 77 Key Information - IBM Corporation
  • TABLE 78 Key Information - Juniper Networks, Inc.
  • TABLE 79 Key Information - Microsoft Corporation
  • TABLE 80 Key Information - Nokia Corporation
  • TABLE 81 Key Information - Broadcom, Inc.
  • TABLE 82 Key Information - Allot Ltd.
  • TABLE 83 Key Information - Palo Alto Networks, Inc.
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