PUBLISHER: KBV Research | PRODUCT CODE: 1462131
PUBLISHER: KBV Research | PRODUCT CODE: 1462131
The Global Prebiotics Ingredients Market size is expected to reach $12.9 billion by 2031, rising at a market growth of 6.1% CAGR during the forecast period.
Urbanization in China is accompanied by shifts in dietary patterns towards more processed, convenience-oriented foods. Urban consumers in China are more likely to prioritize health-conscious choices, including products fortified with prebiotics ingredients, to maintain digestive wellness and overall well-being. Consequently, the Asia Pacific region would generate a revenue of USD 3,290.8 million in 2023. The expanding middle class in nations such as China, India, and Indonesia have increased disposable incomes and spending on wellness and health products.
Clean label products containing simple, recognizable ingredients are gaining popularity among consumers seeking healthier, more transparent food options. Prebiotic ingredients derived from natural, minimally processed sources align with clean label trends and can appeal to consumers looking for products with fewer artificial additives and preservatives. Therefore, the market is expanding significantly due to the rising focus on sustainability and clean labels.
Additionally, E-commerce offers consumers convenient access to a wide range of prebiotic ingredients and products, allowing them to browse, compare, and purchase items from the comfort of their homes. DTC channels provide direct access to manufacturers, simplifying the purchasing process and eliminating the need for intermediaries. Thus, because of the e-commerce and direct-to-consumer channels, the market is anticipated to increase significantly.
However, Higher costs associated with prebiotics ingredients can make products containing these ingredients less accessible to a broader consumer base, particularly in regions with lower income levels. This limits market penetration and may exclude certain demographics from benefiting from prebiotics. Thus, high-cost considerations can slow down the growth of the market.
By Application Analysis
By application, the market is bifurcated into food & beverages, dietary supplements, and animal feed. In 2023, the food & beverages segment witnessed the 67.58 % revenue share in the market. Prebiotic ingredients formulate snack foods such as granola bars, energy bars, crackers, and popcorn to add fiber and prebiotic benefits. These ingredients encourage the growth of beneficial bacteria and help strengthen the immune system in early life stages.
By Ingredient Analysis
On the basis of ingredients, the market is segmented into inulin, fructo-oligosaccharides, galacto-oligosaccharides, and galacto-fructose. The fructo-oligosaccharides segment covered a 18.9 % revenue share in the market in 2023. Fructo-oligosaccharides can enhance the absorption of certain nutrients, such as calcium and magnesium, by increasing the surface area of the intestinal lining and promoting mineral solubility. FOS can assist individuals with diabetes or metabolic syndrome in regulating blood glucose levels, reduce insulin resistance, and improve glycemic control by stimulating the development of beneficial gut bacteria and modulating gut hormone secretion.
By Source Analysis
Based on source, the market is categorized into cereals, vegetables, roots, and others. In 2023, the cereals segment dominated the market with 38.08 % revenue share. Consumers widely favor breakfast cereals because of their practicality and ease of preparation. The widespread use and demand will aid in the growth of the segment. Manufacturers can offer consumers a convenient and nutritious breakfast option that supports digestive health by incorporating prebiotic ingredients into cereal products. The cereals segment is highly competitive, driving innovation and product differentiation among manufacturers.
By Regional Analysis
Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the North America region acquired a 29.2% revenue share in the market. North American consumers are becoming increasingly health-conscious, seeking foods and ingredients offering health benefits beyond basic nutrition. Food and beverage manufacturers in North America are innovating with prebiotic ingredients to develop new product formulations that appeal to consumer preferences for taste, texture, and convenience.
Recent Strategies Deployed in the Market
List of Key Companies Profiled
Global Prebiotics Ingredients Market Report Segmentation
By Application
By Ingredient
By Source
By Geography