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PUBLISHER: Juniper Research Ltd | PRODUCT CODE: 1460831
PUBLISHER: Juniper Research Ltd | PRODUCT CODE: 1460831
Global Travel SIMS & eSIMS Market
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'Travel eSIM Users to Grow 440% Globally Over the Next 5 Years; Disrupting Traditional Roaming Market'
| KEY STATISTICS | |
|---|---|
| Total spend in 2024: | $1.7bn |
| Total spend in 2028: | $8.7bn |
| 2024-2028 market growth: | 410% |
| Forecast period: | 2024-2028 |
Overview
Our "Travel SIMs & eSIMs" research suite provides a comprehensive and insightful analysis of this growing market; enabling stakeholders from operators and travel connectivity service vendors to understand future growth, key trends and the competitive environment.
The research suite includes several different options that can be purchased separately, including access to data forecasting for the adoption and future growth of travel SIMs and eSIMs, a detailed study highlighting the latest trends and opportunities within the market, and a leaderboard document containing an analysis of the 18 market leaders in the space. The coverage can also be purchased as a full research suite; containing all of these elements, and including a substantial discount.
Jointly, they provide a critical tool for understanding this rapidly emerging market for cellular connectivity when travelling; allowing mobile network operators and travel SIM & eSIM vendors to shape their future strategy. Its extensive coverage makes this research suite an incredibly useful resource for examining the future of this fast-developing market.
SAMPLE VIEW
Market Data & Forecasting Report
The numbers tell you what's happening, but our written report details why, alongside the methodologies.
Market Trends & Strategies Report
A comprehensive analysis of the current market landscape, alongside strategic recommendations.
Key Features
- Market Dynamics: Provides detailed insight into the future outlook for travel SIM and eSIM technology; assessing the key drivers to market growth, such as high roaming costs for mobile subscribers. It also addresses market dynamics such as the key challenges that must be overcome for this market to experience significant growth, including a lack of awareness and distribution channels. The research also includes a market segment analysis, and assesses the different market drivers and monetisation models being implemented by vendors for travel SIMs & eSIMs.
- Key Takeaways & Strategic Recommendations: In-depth analysis of key development opportunities, industry trends and findings within the travel SIM and eSIMs market; accompanied by key strategic recommendations for stakeholders.
- Benchmark Industry Forecasts: The market size and forecasts for travel SIMs & eSIMs include forecasts for total spend, and lost roaming spend to these emerging services. Aligned to international travel data and travel industry trends, the forecasts provide a thorough assessment of the future growth for the market.
- Juniper Research Competitor Leaderboard: Key player capability and capacity assessment for 18 vendors, via the Juniper Research Competitor Leaderboard; assessing the size in the travel SIMs & eSIMs sector and services offered.
Market Data & Forecasting Report
The market-leading research suite for the Travel SIMs & eSIMs market includes access to the full set of market size and forecast data of 38 tables and over 17,500 datapoints. Metrics in the research suite include:
- Total Number of Travel SIMs & eSIMs Users
- Total Number of Travel SIMs & eSIMs Packages Acquired
- Data Used via Travel SIMs & eSIMs
- Total Spend on Travel SIMs
- Roaming Spend Lost to Travel SIMs & eSIMs
Juniper Research Interactive Forecast Excel contains the following functionality:
- Statistics Analysis: Users benefit from the ability to search for specific metrics, displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
- Country Data Tool: This tool lets users look at metrics for all regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
- Country Comparison Tool: Users can select countries and compare each of them for specific countries. The ability to export graphs is included in this tool.
- What-if Analysis: Here, users can compare forecast metrics against their own assumptions, via 5 interactive scenarios
Market Trends & Strategies Report
This market study examines the "Travel SIMs & eSIMs" market landscape in detail; assessing the trends and factors shaping the evolution of this growing market. The report delivers an in-depth analysis of the strategic opportunities for vendors; highlighting key challenges, and how stakeholders should overcome these. It also evaluates key country-level opportunities for travel industry and travel SIMs & eSIMs growth.
Competitor Leaderboard Report
The Competitor Leaderboard report provides a detailed evaluation and market positioning for 18 leading travel SIMs & eSIMs vendors. The vendors are positioned as established leaders, leading challengers or disruptors and challengers based on capacity and capability assessments:
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This document is centred around the Juniper Research Competitor Leaderboard; a vendor positioning tool that provides an at-a-glance view of the competitive landscape in a market, backed by a robust methodology.
Table of Contents
Market Trends & Strategies
1. Key Takeaways & Strategic Recommendations
- 1.1. Key Takeaways
- 1.2. Strategic Recommendations
2. Future Market Outlook
- 2.1. Introduction to Travel SIMs & eSIMs
- 2.2. Overview of the Market
- Figure 2.1: Revenue from Travel SIMs & eSIMs ($m), Split by 8 Key Regions, 2024-2028
- i. Travel SIMs
- Figure 2.2: Travel SIM Packages Acquired Globally by Users (m) 2024-2028
- Figure 2.3: Proportion of Consumer Connected Devices with eSIMs Leveraging eSIMs for Connectivity in 2024 (%), Split by 8 Key Regions
- ii. Travel eSIMs
- Figure 2.4: Travel eSIM Packages Acquired by Users (m), Split by 8 Key Regions, 2024-2028
- Figure 2.5: Summary of eSIM Elements
- Figure 2.6: Overview of GSMA Consumer eSIM Compliance
- Table 2.7: Consumer eUICC Certification Requirements Outlined by the GSMA
- 2.2.2. Alternatives to travel SIMs & eSIMS
- i. Roaming with a Home Network Provider
- ii. Local SIM Cards
- iii. Wi-Fi Hotspot
- iv. Public Wi-Fi
- 2.2.3. Impact on Roaming
- Figure 2.8: Top 10 Countries Spending the Most on Mobile Roaming in 2024 ($)
- Figure 2.9: Operator Lost Revenue to Travel eSIMs in 2024 ($m), Split by 8 Key Regions
- 2.2.4. Market Segment Analysis
- i. Purpose of Data Usage
- Table 2.10: Data Consumed by Film Streaming Services (GB)
- Table 2.11: Data Consumed by Different Social Media Platforms (MB) and Age Demographics
- Table 2.12: Data Consumed by Different OTT Messaging Platforms
- Table 2.13: Data Consumed by Video Calling Platforms (MB)
- Figure 2.14: Summary: Data Use Whilst Travelling
- ii. Business Travellers
- i. Purpose of Data Usage
- 2.2.5. Challenges faced by the Travel SIM & eSIM Market
3. Monetisation Models
- 3.1.1. Consumer Revenue Models
- i. One-Time Purchase
- Figure 3.1: One-time Purchase Monetisation Model
- ii. Pay for Usage
- Figure 3.2: Pay for Usage Monetisation Model Summary
- iii. Pay by Day
- Figure 3.3: Pay-by-Day Monetisation Model
- iv. Monthly or Annual Subscription
- v. Loyalty Programmes
- 3.1.2. Partnerships
- Figure 3.4: Example of a Travel Company Offering a Travel eSIM as an Ancillary Product (Pricing Not Accurate)
- i. One-Time Purchase
4. Country Readiness Index
- 4.1. Travel eSIM Country Readiness Index
- Figure 4.1: Countries in Each Region
- Table 4.2: Juniper Research Travel SIM & eSIM Country Readiness Index: Scoring Criteria
- Figure 4.3: Juniper Research Country Readiness Index - Travel SIMs & eSIMs
- 4.1.1. Focus Markets
- i. North America
- Figure 4.4: Total Number of Travel eSIM Users in North America (m), Split into the US and Canada, 2024-2028
- ii. West Europe
- Figure 4.5: Total Revenue from Travel eSIMs ($m), 2023-2028, Split by Select Countries in Europe
- iii. Central & East Europe
- iv. Far East & China
- Figure 4.6: Total Travel eSIM Users vs Outbound Roamers Actively Using Roaming Services in 2024 (m), Split by China, Hong Kong, and Japan
- i. North America
- 4.1.2. Growth Markets
- i. Rest of Asia Pacific
- Figure 4.7: Average Travel eSIM Spend per User in 2024 ($), Split by Australia, Malaysia, New Zealand, Singapore
- ii. Far East & China
- i. Rest of Asia Pacific
- 4.1.3. Saturated Markets
- i. West Europe
- ii. Africa & Middle East
- 4.1.4. Developing Markets
- i. Central & East Europe
- Figure 4.8: Travel eSIM Spend ($m), 2024-2028, Split by Croatia, Romania, Russia, Turkey, and Ukraine
- ii. Indian Subcontinent
- Figure 4.9: Travel eSIM Users in Indian Subcontinent in 2024 (m), Split by Bangladesh, India, Nepal, and Pakistan
- iii. Latin America
- iv. Rest of Asia Pacific
- Table 4.10: Juniper Research Country Readiness Index Heatmap: North America
- Table 4.11: Juniper Research Country Readiness Index Heatmap: Latin America
- Table 4.12: Juniper Research Country Readiness Index Heatmap: West Europe
- Table 4.13: Juniper Research Country Readiness Index Heatmap: Central & East Europe
- Table 4.14: Juniper Research Country Readiness Index Heatmap: Far East & China
- Table 4.15: Juniper Research Country Readiness Index Heatmap: Indian Subcontinent
- Table 4.16: Juniper Research Country Readiness Index Heatmap: Rest of Asia Pacific
- Table 4.17: Juniper Research Country Readiness Index Heatmap: Africa & Middle East
- i. Central & East Europe
Competitor Leaderboard
1. Juniper Research Competitor Leaderboard
- Table 1.1: Juniper Research Competitor Leaderboard: Vendors & Product Portfolio
- Figure 1.2: Juniper Research Competitor Leaderboard: Travel SIMs & eSIMs
- Source: Juniper ResearchTable 1.3: Juniper Research Competitor Leaderboard: Vendors & Positioning
- Table 1.4: Juniper Research Competitor Leaderboard Heatmap: Travel SIM & eSIM Vendors
- Source: Juniper ResearchTable 1.3: Juniper Research Competitor Leaderboard: Vendors & Positioning
2. Vendor Profiles
- 2.1. Travel SIM & eSIM Vendor Profiles
- 2.1.1. AffinityClick
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.1: aloSIM eSIM Activation
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.2. Airalo
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.2: Airalo eSIM Activation
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.3. BNESIM
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.3: BNESIM Refer a Friend Programme
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.4. Drimsim
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.4: Drimsim Travel eSIM Activation
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.5. GigSky
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.6. GlobaleSIM
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.5: GlobaleSIM Travel eSIM Activation
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.7. Holafly
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.6: How Holafly's Travel eSIMs work
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.8. Maya Mobile
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.7: Maya Mobile Network Coverage
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.9. Nomad
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.10. Numero eSIM
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.11. Orange Travel
- i. Corporate Information
- Table 2.8: Orange Consolidated Financial Results 2021-2022 (Euro-m)
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.10: How Orange's Travel eSIMs work
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- i. Corporate Information
- 2.1.12. Redtea Mobile
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.13. SimCorner
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.14. Simify
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.15. Simly
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.16. TravelSim
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.17. Ubigi
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
- 2.1.18. Yesim
- i. Corporate Information
- ii. Geographical Spread
- iii. Key Clients & Strategic Partnerships
- iv. High-level View of Offerings
- Figure 2.11: Downloading and Activating Yesim's Travel eSIM
- 2.1.1. AffinityClick
- 2.2. Juniper Research Leaderboard Assessment Methodology
- 2.3. Limitations & Interpretations
- Table 2.12: Juniper Research Competitor Leaderboard Scoring Criteria
Data & Forecasting
1. Market Summary & Future Outlook
- 1.1. Travel SIM & eSIM Market Summary & Future Outlook
- 1.1.1. Travel SIM & eSIM Market Summary Forecast Methodology
- 1.2. Travel SIM & eSIM Summary Forecasts
- 1.2.1. Total Travel SIMs & eSIMs Users
- Figure & Table 1.1: Total Number of Travel SIM/eSIMs Users (m), Split by 8 Key Regions, 2023-2028
- 1.2.2. Travel SIM & eSIM Total Spend
- Figure & Table 1.2: Total Revenue from Travel SIM/eSIMs ($m), Split by 8 Key Regions, 2023-2028
- 1.2.3. Roaming Impact
- Figure & Table 1.3: Total Operator Roaming Revenue Lost to Travel SIMs/eSIMs, Split by 8 Key Regions, 2023-2028
- Figure 1.4: Travel SIM & eSIM Market Summary Forecast Methodology
- 1.2.1. Total Travel SIMs & eSIMs Users
2. Travel SIMs
- 2.1. Travel SIM Market
- 2.1.1. Travel SIM Forecast Methodology
- Figure 2.1: Travel SIM Forecast Methodology
- 2.1.2. Travel SIM Packages Acquired
- Figure & Table 2.2: Total Number of Travel SIMs Acquired (m), Split by 8 Key Regions, 2023-2028
- 2.1.3. Travel SIM Data Used
- Figure & Table 2.3: Total Data Used by Travel SIM Packages (PB), Split by 8 Key Regions, 2023-2028
- 2.1.4. Travel SIM Spend
- Figure & Table 2.4: Total Revenue from Travel SIMs ($m), Split by 8 Key Regions, 2023-2028
- 2.1.1. Travel SIM Forecast Methodology
3. Travel eSIMs
- 3.1. Travel eSIM Market
- 3.1.1. Travel eSIM Forecast Methodology
- Figure 3.1: Travel eSIM Forecast Methodology
- 3.1.2. Travel eSIM Packages Acquired
- Figure & Table 3.2: Total Number of Travel eSIM Packages Acquired (m), Split by 8 Key Regions, 2023-2028
- 3.1.3. Travel eSIM Data Used
- Figure & Table 3.3: Total Data Used by Travel eSIM Packages (PB), Split by 8 Key Regions, 2023-2028
- 3.1.4. Travel eSIM Spend
- Figure & Table 3.4: Total Revenue from Travel eSIMs ($m), Split by 8 Key Regions, 2023-2028
- 3.1.1. Travel eSIM Forecast Methodology
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