Hair & Scalp Care Market by Indication, Type, End-User, Distribution Channel

List of Tables

The Hair & Scalp Care Market was valued at USD 98.10 billion in 2023, expected to reach USD 103.17 billion in 2024, and is projected to grow at a CAGR of 6.73%, to USD 154.79 billion by 2030.

The hair and scalp care market encompasses products aimed at maintaining and improving the health and aesthetics of hair and the scalp. This includes shampoos, conditioners, serums, oils, masks, and treatments for conditions like dandruff, hair loss, and dryness. The necessity of these products arises from the growing consumer awareness of personal grooming and the significance of maintaining healthy hair and scalp due to environmental stressors, aging, and poor lifestyle choices. Applications range from daily maintenance to medicinal treatments, targeting diverse end-users like individuals, salons, dermatologists, and trichologists. Market insights reveal that the increasing prevalence of hair-related issues, such as alopecia and dermatitis, and a shift towards natural and organic products significantly influence growth. Rising disposable income and a burgeoning middle-class population in emerging markets further propel market expansion. Latest opportunities lie in leveraging personalized haircare solutions, capitalizing on e-commerce platforms for product reach, and innovating with sustainable and eco-friendly packaging. Companies can target these trends by enhancing R&D capabilities, fostering collaborations, and expanding product lines to include novel ingredients and technologies such as microbiome-friendly and probiotic formulations. However, challenges like high competition, regulatory hurdles, and the availability of counterfeit products pose limitations to market growth. Additionally, the ever-evolving consumer preferences necessitate constant innovation, posing a risk to companies unable to keep pace. To address these challenges, firms should delve into digital diagnostics and AI-based product customization to cater to specific consumer needs and enhance customer retention. Areas ripe for innovation include the development of multifaceted products that not only treat specific hair conditions but also offer broader wellness benefits. Despite its competitive nature, the hair and scalp care market remains dynamic, with ample opportunities for businesses willing to innovate and adapt to shifting market demands.

KEY MARKET STATISTICS
Base Year [2023]	USD 98.10 billion
Estimated Year [2024]	USD 103.17 billion
Forecast Year [2030]	USD 154.79 billion
CAGR (%)	6.73%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Hair & Scalp Care Market

The Hair & Scalp Care Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

Market Drivers
- Growing hair problems in men and women across the globe
- Harmful impacts of pollutants on hair and growing awareness regarding benefits of hair and scalp care products
- Inclination towards the organic and natural hair & scalp care products
Market Restraints
- Availability of counterfeit products
Market Opportunities
- Expansion of hair salons and hair spa centers
- Increasing availability of hair & scalp care products on eCommerce platforms
Market Challenges
- Side effects associated with the use of products

Porter's Five Forces: A Strategic Tool for Navigating the Hair & Scalp Care Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Hair & Scalp Care Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Hair & Scalp Care Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Hair & Scalp Care Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Hair & Scalp Care Market

A detailed market share analysis in the Hair & Scalp Care Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Hair & Scalp Care Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Hair & Scalp Care Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Hair & Scalp Care Market

A strategic analysis of the Hair & Scalp Care Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Hair & Scalp Care Market, highlighting leading vendors and their innovative profiles. These include Beiersdorf AG, Combe Incorporated, Conair Corporation, Goody Products, Inc., Henkel AG, Himalaya Global Holdings Ltd., Johnson & Johnson Services, Inc., Kanebo Cosmetics, Inc., Kao Corporation, Loreal S.A., Natura & Co, Procter & Gamble Company, Revlon Group, Shiseido Co., Ltd, and The Estee Lauder Companies, Inc..

Market Segmentation & Coverage

This research report categorizes the Hair & Scalp Care Market to forecast the revenues and analyze trends in each of the following sub-markets:

Based on Indication, market is studied across Anti-Dandruff, Dry & Dull Hair, Dry & Itchy Scalp, Hair Loss, and White & Grey Hair.
Based on Type, market is studied across Hair Conditioner, Hair Oil, Hair Serum, and Hair Shampoo.
Based on End-User, market is studied across Infant, Kids, Men, and Women.
Based on Distribution Channel, market is studied across Hypermarket & Supermarket, Online, Pharmacy & Drug Stores, and Specialty Store.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Product Code: MRR-3A2E844FFAA0

1. Preface

1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders

2. Research Methodology

2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

5.1. Market Dynamics
- 5.1.1. Drivers
  - 5.1.1.1. Growing hair problems in men and women across the globe
  - 5.1.1.2. Harmful impacts of pollutants on hair and growing awareness regarding benefits of hair and scalp care products
  - 5.1.1.3. Inclination towards the organic and natural hair & scalp care products
- 5.1.2. Restraints
  - 5.1.2.1. Availability of counterfeit products
- 5.1.3. Opportunities
  - 5.1.3.1. Expansion of hair salons and hair spa centers
  - 5.1.3.2. Increasing availability of hair & scalp care products on eCommerce platforms
- 5.1.4. Challenges
  - 5.1.4.1. Side effects associated with the use of products
5.2. Market Segmentation Analysis
5.3. Porter's Five Forces Analysis
- 5.3.1. Threat of New Entrants
- 5.3.2. Threat of Substitutes
- 5.3.3. Bargaining Power of Customers
- 5.3.4. Bargaining Power of Suppliers
- 5.3.5. Industry Rivalry
5.4. PESTLE Analysis
- 5.4.1. Political
- 5.4.2. Economic
- 5.4.3. Social
- 5.4.4. Technological
- 5.4.5. Legal
- 5.4.6. Environmental

6. Hair & Scalp Care Market, by Indication

6.1. Introduction
6.2. Anti-Dandruff
6.3. Dry & Dull Hair
6.4. Dry & Itchy Scalp
6.5. Hair Loss
6.6. White & Grey Hair

7. Hair & Scalp Care Market, by Type

7.1. Introduction
7.2. Hair Conditioner
7.3. Hair Oil
7.4. Hair Serum
7.5. Hair Shampoo

8. Hair & Scalp Care Market, by End-User

8.1. Introduction
8.2. Infant
8.3. Kids
8.4. Men
8.5. Women

9. Hair & Scalp Care Market, by Distribution Channel

9.1. Introduction
9.2. Hypermarket & Supermarket
9.3. Online
9.4. Pharmacy & Drug Stores
9.5. Specialty Store

10. Americas Hair & Scalp Care Market

10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States

11. Asia-Pacific Hair & Scalp Care Market

11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam

12. Europe, Middle East & Africa Hair & Scalp Care Market

12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom

13. Competitive Landscape

13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
13.4. Strategy Analysis & Recommendation

Companies Mentioned

1. Beiersdorf AG
2. Combe Incorporated
3. Conair Corporation
4. Goody Products, Inc.
5. Henkel AG
6. Himalaya Global Holdings Ltd.
7. Johnson & Johnson Services, Inc.
8. Kanebo Cosmetics, Inc.
9. Kao Corporation
10. Loreal S.A.
11. Natura & Co
12. Procter & Gamble Company
13. Revlon Group
14. Shiseido Co., Ltd
15. The Estee Lauder Companies, Inc.