Beer Market by Type, Category, Production, Packaging, Distribution Channel

List of Tables

The Beer Market was valued at USD 468.23 billion in 2023, expected to reach USD 507.41 billion in 2024, and is projected to grow at a CAGR of 8.46%, to USD 826.84 billion by 2030.

The beer market comprises a broad scope, encompassing various elements from traditional lagers and ales to craft and non-alcoholic alternatives that cater to diverse consumer preferences. As the societal mindsets shift towards health and sustainability, the beer industry has seen a rise in demand for low-calorie, organic, and craft beers, thus expanding its application scope beyond merely traditional consumption. These trends necessitate detailed market research to understand consumer trends, competitive landscapes, pricing strategies, and innovation trajectories, especially given the consolidation among large breweries and the proliferation of microbreweries and craft beer makers. Critical growth influencers include changing consumer preferences towards premium and artisanal products, increasing disposable incomes, and the adoption of diverse marketing strategies. Simultaneously, the industry faces challenges such as stringent regulatory environments, health and wellness trends leading to reduced alcohol consumption, and a crowded market resulting in substantial competitive pressures. Opportunities can be found in emerging economies where beer consumption is on the rise, fostering brands that focus on authentic local ingredients or unique flavor profiles, and technological advancements in brewing processes to enhance efficiency and sustainability. However, market players need to navigate the limitations of volatile raw material prices and the potential impact of climate change on agricultural inputs like barley and hops. Innovation and research areas commence at improving product sustainability, enhancing flavor profiles through innovative brewing techniques, and accommodating digital marketing and e-commerce channels for better reach and consumer engagement. The market is inherently dynamic, with traditional players competing against agile, smaller brewers who are more attuned to nuanced consumer tastes, indicating the necessity for established brands to pivot strategically and innovatively while upholding stringent quality standards and adapting responsibly to evolving environmental norms.

KEY MARKET STATISTICS
Base Year [2023]	USD 468.23 billion
Estimated Year [2024]	USD 507.41 billion
Forecast Year [2030]	USD 826.84 billion
CAGR (%)	8.46%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Beer Market

The Beer Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

Market Drivers
- Growing alcohol consumption and popularity of craft beer
- Increasing number of pubs and bars and trend of beer events
- Government initiatives and funding to support brewing industry
Market Restraints
- Raw materials price fluctuation and concerns related to excess usage
Market Opportunities
- Technological advancements in brewing industry
- New flavor inventions and improvement in packaging
Market Challenges
- Heavy taxation and stringent regulations

Porter's Five Forces: A Strategic Tool for Navigating the Beer Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Beer Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Beer Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Beer Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Beer Market

A detailed market share analysis in the Beer Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Beer Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Beer Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Beer Market

A strategic analysis of the Beer Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Beer Market, highlighting leading vendors and their innovative profiles. These include Anheuser-Busch InBev SA, Asahi Group Holdings, Ltd., Carlsberg Breweries A/S, China Resources Beer (Holdings) Company Limited, Constellation Brands, Inc., Diageo PLC, Heineken N.V., Kirin Kirin Beverage Company, Limited, Krombacher Brewery Bernhard Schadeberg GmbH & Co. KG, Molson Coors Beverage Company, New Maritime Beer Company, Suntory Holdings Limited, The Boston Beer Company, Inc., Tsingtao Brewery Co., Ltd., and Werner Brombach GmbH.

Market Segmentation & Coverage

This research report categorizes the Beer Market to forecast the revenues and analyze trends in each of the following sub-markets:

Based on Type, market is studied across Ale, Craft Beer, Lager, Non-Alcoholic Beer, and Stout & Porter.
Based on Category, market is studied across Premium, Regular, and Super Premium.
Based on Production, market is studied across Craft Brewery, Macro-Brewery, and Micro-Brewery.
Based on Packaging, market is studied across Bottled Beer and Canned Beer.
Based on Distribution Channel, market is studied across Convenience Stores, Liquor Stores, Online Stores, Restaurants & Bars, and Supermarkets.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Product Code: MRR-434CCDA04202

1. Preface

1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders

2. Research Methodology

2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

5.1. Market Dynamics
- 5.1.1. Drivers
  - 5.1.1.1. Growing alcohol consumption and popularity of craft beer
  - 5.1.1.2. Increasing number of pubs and bars and trend of beer events
  - 5.1.1.3. Government initiatives and funding to support brewing industry
- 5.1.2. Restraints
  - 5.1.2.1. Raw materials price fluctuation and concerns related to excess usage
- 5.1.3. Opportunities
  - 5.1.3.1. Technological advancements in brewing industry
  - 5.1.3.2. New flavor inventions and improvement in packaging
- 5.1.4. Challenges
  - 5.1.4.1. Heavy taxation and stringent regulations
5.2. Market Segmentation Analysis
5.3. Porter's Five Forces Analysis
- 5.3.1. Threat of New Entrants
- 5.3.2. Threat of Substitutes
- 5.3.3. Bargaining Power of Customers
- 5.3.4. Bargaining Power of Suppliers
- 5.3.5. Industry Rivalry
5.4. PESTLE Analysis
- 5.4.1. Political
- 5.4.2. Economic
- 5.4.3. Social
- 5.4.4. Technological
- 5.4.5. Legal
- 5.4.6. Environmental

6. Beer Market, by Type

6.1. Introduction
6.2. Ale
6.3. Craft Beer
6.4. Lager
6.5. Non-Alcoholic Beer
6.6. Stout & Porter

7. Beer Market, by Category

7.1. Introduction
7.2. Premium
7.3. Regular
7.4. Super Premium

8. Beer Market, by Production

8.1. Introduction
8.2. Craft Brewery
8.3. Macro-Brewery
8.4. Micro-Brewery

9. Beer Market, by Packaging

9.1. Introduction
9.2. Bottled Beer
9.3. Canned Beer

10. Beer Market, by Distribution Channel

10.1. Introduction
10.2. Convenience Stores
10.3. Liquor Stores
10.4. Online Stores
10.5. Restaurants & Bars
10.6. Supermarkets

11. Americas Beer Market

11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States

12. Asia-Pacific Beer Market

12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam

13. Europe, Middle East & Africa Beer Market

13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom

14. Competitive Landscape

14.1. Market Share Analysis, 2023
14.2. FPNV Positioning Matrix, 2023
14.3. Competitive Scenario Analysis
14.4. Strategy Analysis & Recommendation

Companies Mentioned

1. Anheuser-Busch InBev SA
2. Asahi Group Holdings, Ltd.
3. Carlsberg Breweries A/S
4. China Resources Beer (Holdings) Company Limited
5. Constellation Brands, Inc.
6. Diageo PLC
7. Heineken N.V.
8. Kirin Kirin Beverage Company, Limited
9. Krombacher Brewery Bernhard Schadeberg GmbH & Co. KG
10. Molson Coors Beverage Company
11. New Maritime Beer Company
12. Suntory Holdings Limited
13. The Boston Beer Company, Inc.
14. Tsingtao Brewery Co., Ltd.
15. Werner Brombach GmbH