PUBLISHER: Inkwood Research | PRODUCT CODE: 1408478
PUBLISHER: Inkwood Research | PRODUCT CODE: 1408478
The global decaffeinated products market is projected to develop with a CAGR of 7.07% during the forecast years 2024 to 2032. The market's growth is attributable to factors such as lifestyle choices and health & wellness considerations, rising disposable income and local consumption, as well as varied flavor profiles and product innovations catering to millennials.
The surge in disposable income and the expanding middle class in many coffee-producing nations has elevated coffee, especially specialty blends, to the status of a luxury item. This trend is particularly notable in developing countries like China, India, and Brazil. As local economies thrive and the middle class flourishes, individuals find themselves with more disposable income, enabling them to indulge in pricier interests, such as the pursuit of high-quality coffee.
This growing affluence in developing nations has driven a heightened demand for instant coffee. The fast-paced lifestyles of people, coupled with an increasing need for convenient options, have propelled the popularity of instant coffee. With more spending power, consumers are also inclined to invest in leisure activities, such as frequenting cafes and restaurants, contributing further to the growth of instant coffee.
The decaffeinated products industry is experiencing a boost due to various factors. The advent of internet-first decaf coffee brands, the introduction of novel categories, rising disposable incomes, and a heightened awareness and experimentation with coffee have all played a role in supporting this growth. To meet the evolving preferences of consumers and the shifting trends in coffee consumption, brands are actively rolling out new products. Direct-to-consumer (D2C) coffee chains are swiftly expanding their reach, and artisanal brands are capitalizing on the popularity of specialty coffee to cater to the increasing. These factors, in turn are projected to boost the global market's growth.
The global decaffeinated products market growth study covers the analysis of the Asia-Pacific, North America, Europe, and Rest of World. North America is set to lead and dominate the global decaffeinated products market during the forecast period. Some of the leading drivers propelling the region's market growth include the presence of a robust coffee culture in which consumers demand high-quality decaffeinated coffee options mirroring the taste and aroma of their caffeinated counterparts, as well as a preference for sustainably sourced and organic options.
The industry rivalry within the global decaffeinated product market is intense, predominantly boosted by the presence of several key players and the constant pursuit of innovation. Some of the leading companies operating in the market are Eight O'clock Coffee, Illycaffe SpA, JM Smucker Company, Keurig Dr Pepper Inc, etc,